Sumit Patel owns Summit grocery store which currently earns Rs. 2 lakh per month. The business plan aims to expand the store to over 25,000 square feet and increase annual sales to Rs. 50 lakh. Key strategies include focusing on customer satisfaction, maintaining clean facilities, friendly service, and building relationships. The plan outlines marketing, operations, financial, and organizational aspects such as targeting local families, home delivery, competitive pricing, and hiring qualified employees. An investment of Rs. 20 lakh from ICICI bank will help fund the expansion goals.
A content marketing strategy assumes that content marketing is approached in a customer-centric, connected, planned and strategic way.
Learn More Here: http://topanalyticalvirtualassistantforbusiness.com
#contenmarketingstrategy #salesfunnel #contentmarketing
A content marketing strategy assumes that content marketing is approached in a customer-centric, connected, planned and strategic way.
Learn More Here: http://topanalyticalvirtualassistantforbusiness.com
#contenmarketingstrategy #salesfunnel #contentmarketing
Before you start writing your coffee shop business plan, spend as much time as you can to reading through some samples of a coffee shop or food and restaurant business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample coffee shop business plan example for you to get a good idea about how a perfect coffee shop business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/coffee-shop-business-plan-example
Before you start writing your clothing line business plan, spend as much time as you can to reading through some samples of retail and online store business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample Blozom Boutique clothing line business plan example for you to get a good idea about how a perfect clothing line business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/clothing-line-business-plan-example
Before you start a business you need capital to ensure the sufficient requirements. Therefore, you can raise capital from a number of parties such as bankers, investors and customers. Before you send your proposal, you need to explain more about the purpose, budget, target and the amount you want to borrow. So this is an example of the best presentation slide.
Before you start writing your coffee shop business plan, spend as much time as you can to reading through some samples of a coffee shop or food and restaurant business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample coffee shop business plan example for you to get a good idea about how a perfect coffee shop business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/coffee-shop-business-plan-example
Before you start writing your clothing line business plan, spend as much time as you can to reading through some samples of retail and online store business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample Blozom Boutique clothing line business plan example for you to get a good idea about how a perfect clothing line business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/clothing-line-business-plan-example
Before you start a business you need capital to ensure the sufficient requirements. Therefore, you can raise capital from a number of parties such as bankers, investors and customers. Before you send your proposal, you need to explain more about the purpose, budget, target and the amount you want to borrow. So this is an example of the best presentation slide.
A Complete Model Of The Supermarket Business - PresentationFrank Steeneken
This presentation provides a complete picture of the underlying skeletal structure that holds every supermarket business together while achieving it goals. The supermarket model introduces a comprehensive framework for managing the complexity of a supermarket structure, and a reusable blueprint for visualizing how a supermarket company actually does business.
The model’s clearly-defined core-processes and their functions provide a powerful baseline for improving business performance. By viewing a supermarket business as a single functional system, the nature of its underlying core processes become clear. Then by managing and improving them as parts of a single system, substantial improvements can be made on critical success factors, such as lead-time requirements and the precise availability of stock when needed, throughout the supply chain.
A Complete Model of the Supermarket Business - ArticleFrank Steeneken
This article provides a complete picture of the underlying skeletal structure that holds every supermarket business together while achieving it goals. The supermarket model introduces a comprehensive framework for managing the complexity of a supermarket structure, and a reusable blueprint for visualizing how a supermarket company actually does business.
The model’s clearly-defined core-processes and their functions provide a powerful baseline for improving business performance. By viewing a supermarket business as a single functional system, the nature of its underlying core processes become clear. Then by managing and improving them as parts of a single system, substantial improvements can be made on critical success factors, such as lead-time requirements and the precise availability of stock when needed, throughout the supply chain.
The method used to develop this Supermarket Model is a collaborative adaptation of an earlier technique, called “Integrated Modeling Method.” That method showed how every business enterprise has the same inherent system structure. This new supermarket model incorporates basic elements of that method, with major improvements and a much clearer understanding of how a supermarket business operates in today’s world-wide market environment
I was asked to prepare a full business plan for a made up company. The company is called Cyber Style and is a web-based graphic tee design company. The marketing implications as well as business practices are included in this presentation.
Online Grocery - Partnership Proposal
This presentation discusses the demand for online groceries, it includes many researches on market and customer trends as well as a business study on sales and cost and how to implement the solution in an effective manner to capture as big of a market share as possible by partnering with established brick-and-mortar stores.
Mohamed Al-Amoodi
July 24 2013
Understanding of marketing for business Atta Siddiqui
THE MARKETING PLAN
IMPROVING OUR COMPETITIVE EDGE
A Marketing Plan is a written strategy for selling the products/services of a new business. It is a reflection of how serious a company is in meeting the competition head on, with strategies and plans to increase market share and attract customers. An effective Marketing Plan is backed by carefully collected market, consumer and competitor information, sometimes citing professional advice.
WHY PREPARE A MARKETING PLAN? A good Marketing Plan will help us to improve our odds against more experienced competitors and newly emerging ones. The Plan enables us to recognize and take action on any trends and consumer preferences that other companies have overlooked, and to develop and expand our own select group of loyal customers now and into the future. The Plan also shows to others that we have carefully considered how to produce a product that is innovative, unique and marketable- improving our chances of stable sales and profits - reasons for investors to financially back us.
In this report, we've explored every facet of our poultry and feed business, from the initial business concept to how it was really carried out. The primary subjects include a study of the existing situation, goals, a marketing strategy, a marketing program, an implementation plan, a performance assessment and monitoring system, financial data, and a backup plan. By carefully examining these topics, we discover a lot about our business. We will be able to make this company's development a reality with the help of the knowledge and information we have amassed. Our poultry and feed Ltd business is expected to have a successful start-up.
3. Executive Summary: I am Sumit Patel, business advisor of Summit grocery store. Summit grocery store’s current sales are Rs.2 lack par month. Finance is a live blood of the business. Before thinking of expansion of business we must think about financial resources. Customers are heart of our business so customer satisfaction and delightful. Our business plan includes marketing plan, operational plan, financial plan, different strategy, and organisation structure of summit grocery store. Objectives: Customer satisfaction and customer delight. Net and clean environment. Great, friendly services. To maintains good customer relationship. Store will be at least 25,000 square feet. Sales of Rs. 50 lack or more in a year.
4. Mission: customer satisfaction. To maintain customer relationship. To provide highest quality and at fair prices of goods.
5. COMPANY SUMMARY: Products: Summit grocery store has following kind of product category. Staple food (Riceheat) Coarse grain(Jawarajaraakka) Pulses Saltugar Refined oil and Ghee Dry fruit Spices Bakery products
6. COMPANY OWNERSHIP: Mr. Sumit Patel is the owner of the Summit grocery store. It is structured as sole proprietorship in which the business is established as a legal entity. COMPANY LOCATION: Summit grocery store is located at. Summit grocery store, V2 complex, Opp- Bhaikaka statue. V.V Nagar.
7. INDUSTRY ANALYSIS Target market: All people who live around our store are our target market. Although summit grocery store generally focus on family people and women. SERVICE PROVIDED: Home delivery services Free gift. Exchange goods.
8. ANALYSIS OF THE CUSTOMERS: Without any analysis of the customers, we can not know about perception and desire of the customers. Through customer analysis we can easily understand our target market. FREQUENT BUYER: Family group contribute 40% of total revenue. Random customers group contribute 38% of total revenue. Business people create 12% and other customer contributes 10% of total revenue.
9. IDEAL CUSTOMER: This typically involves a comparison of demographics and transactional data. Variables to consider include: age, income, gender, education, etc. SATISFACTION OF THE CUSTOMER: By knowing exact need and wants of the customer. By providing other benefits and services. By reaching their ideas.
11. SWOT Analysis strengths: A new, innovative product or service. Location of our business. Quality of our products. Loyal customers. Parking facilities WEAKNESSES: Lack of marketing expertise.
12. OPPORTUNITIES: A developing market such as the Internet. Mergers, joint ventures or strategic alliances. Moving into new market segments that offer improved profits THREATS: A new competitor in our home market. Price wars with competitors. A competitor has a new, innovative product or service.
13. STRATEGY: MARKETING STRATEGY: POSITIONING: For effective positioning Summit grocery store will provide free of cost product sample to the customer and create need and desire for the product. We will realise our customer whenour products and brands are good. We will create positive value in our customer’s minds through free of cost sample and taste of the product. BRANDING STRATEGY: Summit grocery store use multi brand product. We have also our own SUMMIT brand. We generally prefer Summit brand because of cleanness and good packaging. If customers do not want to buy our brand product at that time we provide other brand also. Within a year all customer will prefer our brand through trust and product quality.
14. PROMOTIONAL STRATEGY: Summit grocery store mainly uses viral marketing as a promotional strategy. It also advertises in local newspaper, local TV channel, home delivery, exchange, free gifts, etc. We provide product information to the customer and provide home delivery to the customer if our customer buys above Rs 1000. PRICING STRATEGY: Summit grocery store generally focuses on price penetration strategy because itwant to rise customer foot fall in our store.
15. OPERATIONDESIGN AND DEVELOPMENT PLAN: There are mainly seven steps of our summit grocery store operations. Staff entry in the store Preparation of store Customer entry Taking care of customer Customer exit Store winding up Staff exit
17. Flours, Rice, pulses, Instant Masala & cooking, Edible oils. Tea, coffee, Dry fruits, noodles, pickles, soup. Biscuits & snacks, Chocolates, Baby products, Souses & jam. Health & soft drinks, Beauty products, Oral care products ,cosmetics 6. Detergent & bathing products, homecare, Pooja items, others. QUALITY CONTROL: Quality control is most important concept of the store. It measures the future business image and customer loyalty. Summit grocery store maintains quality through FMFO, FIFO method. By using this method we can maintain our best quality.
18. STAFFING PLAN Summit grocery store time is 8:00 am to 11:00 pm. Our employee salary is Rs 4500 per month. We provide bonus and free gift to motivate our employee and also give 15% special discount which other peoples are not getting benefits. Our staff’s minimum qualification is 12th pass orany graduate.
19. Summit grocery store has following kind of skills or back ground. Mathematical calculations such as addition, subtraction, multiplication, division, and percentages. Great knowledge of cash handling procedures including cashier accountability and deposit control. Huge knowledge of inventory management and merchandising practices. Profound and effective interpersonal skills. Strong ability to solve problems and deal with a variety of situations where limited standardization exists. Strong ability to write routine reports and correspondence.
20. Financial Plan: Overheads Expenses: Summit Grocery store has financial expenses approximate estimation of monthly expenses as per the new financial plan, which are as below Salary Accountant Rs. 5500 Employees Rs. 4500 Expenses Light Bill Rs. 1500 Telephone Bill Rs. 600 Maintenance Rs.700 Transportation Rs. 3500
21. Stationery Rs. 400 Miscellaneous Rs. 1500 Marketing Exp. News paper advertisement Rs.15000 Free gift & Vouchers Rs. 9000 Free samples Rs. 8000 Local TV Advertisement Rs.18000 Capital Investment: The Basic Capital investment of summit grocery store was 25,00,000 After the expansion of the store the new capital will be raised through the bank loan of ICICI bank of Rs.20,00,000 at the interest rate of 8.5%. Steps for raising Profit Cost minimizing by bulk purchase of goods & Proper material handling & storage. Increase in promotional & marketing activities & through the maintaining loyalty of the customers, Thereby increase in the sale turnover per month.