Shoppers Stop is a chain of 81 retail stores in India founded in 1991 that sells international and domestic brands across various categories like apparel, accessories, cosmetics and home goods. It has a vision to be a global retailer in India and maintain the number one position for department stores. Some of its accomplishments include being awarded "Hall of Fame" and "Emerging Market Retailer of the Year." It aims to reposition itself and introduce more international brands while expanding to tier 2 and 3 cities through partnerships and focusing on digital channels.
Shopper's Stop - Case Study Cracked (Marks 8/10)Tushar G
Hello Students,
Pls make corrections as this was not my final PPT and also add Net Generation Para of the case study which is not in Ppt.
Kindly leave a comment if you download.
Best Luck!!
Rgds,
Tushar
Complete Analysis of Pantaloons which includes Marketing Mix, Competitors details. Segmentation, Targeting, and Positioning.
SWOT Analysis of Pantaloons.
Shopper's Stop - Case Study Cracked (Marks 8/10)Tushar G
Hello Students,
Pls make corrections as this was not my final PPT and also add Net Generation Para of the case study which is not in Ppt.
Kindly leave a comment if you download.
Best Luck!!
Rgds,
Tushar
Complete Analysis of Pantaloons which includes Marketing Mix, Competitors details. Segmentation, Targeting, and Positioning.
SWOT Analysis of Pantaloons.
study of Indian retail industry. its revenue generation, employment, and the future growth rate. Indian retail Industry is growing at the faster rate and it contributes nearly 22% for the GDP. students will know about the forms of retail industry in India, various organised retail store and format of store. This is a study conducted by SUBIN SURESH PGDM (KIRLOSKAR INSTITUTE OF ADVANCED MANAGEMENT STUDIES)
An overview on Indian retail industry. Included information like evolution of retail in India, retail formats in India, key players, competitive landscape, key strategies, industry growth, etc.
This is an Industry Project presentation on emerging e-Tail companies of India. The project contains Business Models of 4 emerging e-tail companies namely Teabox, Urban Ladder, Lenskart and Big-Basket
About Company
Company History
Recent Changes
Major Competitors
Success
Market Strategy
Future Plans
BigBasket was founded by V. S. Sudhakar, Hari Menon, Vipul Parekh, Abhinay Choudhari and V. S. Ramesh in 2011.
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In March 2020, they acquired micro-delivery firm, DailyNinja. As of June 2020, it was reported that BigBasket had hit the annualized gross sale run rate of US$1 billion and began selling about 18,000 products from over 300,000 orders received daily.
In February 2021, the Tata Group acquired a 64.3% stake in BigBasket for around ₹9,500 crore (US$1.2 billion
As of 2022, BigBasket caters mainly to tier 3 and tier 4 towns with its community group buying approach, wherein users can create groups through messaging and social media platforms to buy products at reduced prices.
Worked on a startup business plan wherein the model proposed was a departmental store, along with the business model other factors such as marketing and branding were also taken into consideration.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
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Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
2. Introduction
• Founded in 1991, Shoppers Stop Limited is a chain of retail
stores in India owned by K. Raheja Corp
• International & Domestic brands across various categories
such as apparel, accessories, cosmetics, home & kitchenware
as also its own private brands.
• Outlets : 81 Retail outlets across country
• Turnover : 9762 Million
• Over 2.5 million customers are part of First Citizen Loyalty
Program.
3. Vision and Mission
• Vision:
-To be a global retailer in India & maintain
no.1 position in Indian market in
Department Store Category.
• Mission:
- “ Nothing but the best”
- To strive & achieve nothing but the best
in terms of processes, practices &
deliverables.
4. Business Partners
• Crossword
• Home Stop
• M.A.C – Makeup-Art Cosmetics
• Mothercare
• Brio, Desi Café, Café Coffee Day
• Timezone
• Arcelia
• Hyper City
5. Accomplishments
• Shoppers Stop Ltd has been awarded "the Hall of
Fame”
• SS has won "the Emerging Market Retailer of the
Year Award”
- World Retail Congress at Barcelona, on April 10,
2008
• Shoppers Stop is listed on the BSE
6. Accomplishments
• Most Admired Retailer of the Year
(Customer Relations).
• “ Best Visual Merchandising”
• “Retailer of the Year – Fashion &
Lifestyle”
• Shoppers Stop has 74 stores across 35
cities in India.
7. Repositioning
In April 2008, Shoppers Stop changed its logo and
adopted the mantra "Start Something New" and
introduced international brands like CK Jeans, Tommy
Hilfiger, FCUK, Mustang, Dior across the stores
EARLIER NOW
8. Strategies
• Snapdeal & shopper stops enter into an partnership -
Create shopper shop experience in digital mkt
• Shoppers stop logs on the free charge wallet-
Empowered with the feature of Rich freecharge wallet
• Shoppers shop ties up with SAP hybris -
Provide a seamless & unified shopping.
9. SWOT Analysis
Strengths
• Good Financial Position
• Loyal Customer Base
• Presence Across Various
Segments
• Strong Focus on Systems &
Processes
• Extensive Use of IT Systems
• Strong Distribution & Supply
Chain
Weakness
• Operating cost is very high
• Employee retention
• Inadequate promotional Strategies
• Investing too much revenue on IT
10. SWOT Analysis
Opportunities
• Entry into Tier 2 & 3 cities
• Geographical Reach
• Collaboration with Foreign
players
• Youngsters
• Enter New Consumer Goods
segments
Threats
• Competitors like Globus,
Lifestyle, Pantaloons, etc.
• New Entrants
• Government policies
• Increased brand awareness among
consumers
11. Loyalty program, Co-branded Credit Card and
Gift Cards -
Shoppers Stop has a loyalty program called First
Citizen. They also offer a co-branded credit card with
Citibank called the First Citizen Citibank Titanium
Credit Card for their members.
In 2012, Shoppers Stop launched the Shoppers Stop
Gift Card in association with Qwikcilver Solutions.
Sales Promotion
13. Future
According to media reports, the retailer is eyeing
15 percent revenue through its digital touch
points by 2020, and plans to invest Rs. 60 crore
over the next three years to boost its Omni-
channel strategy.
14. Suggestions
• SS Should introduce low rate brands for masses.
• Small sizes of stores makes it a bit messy so they
should have larger outlets.
• They offer parking space for First citizen card
holders only, which sometimes acts as constraint.
• To gain a competitive advantage over competitors
SS should use TV commercial ads as medium of
marketing.