PepsiCo is an American multinational corporation headquartered in New York that manufactures and markets beverages and snacks. It was established in the 1960s through the merger of Pepsi-Cola and Frito-Lay. PepsiCo offers products in over 200 countries and territories and has 22 iconic billion-dollar brands. The company enters foreign markets through strategies like mergers and acquisitions as well as foreign direct investment, which involves setting up overseas subsidiaries, acquiring shares of foreign companies, or entering into mergers or joint ventures.

1. Strategies used to enter into Global Market

2. I
PepsiCo,
American multinational corporation(MNC) headquartered in NY with
interests in manufacturing and marketing a wide variety of carbonated and
non-carbonated beverages, as well as salty, sweet and grain -based snacks,
and other foods.

3. PepsiCo’s Beginnings
PepsiCo, Inc. was established through the merger of Pepsi-Cola and Frito-Lay. Pepsi-Cola
was created in the late 1890s by Caleb Bradham, a New Bern, N.C. pharmacist. Frito-
Lay, Inc. was formed by the 1961 merger of the Frito Company, founded by Elmer
Doolin in 1932.
CEO of Frito-Lay, was chairman of the board of directors of the new company; Donald M.
Kendall, former president and CEO of Pepsi-Cola, was president and chief executive
officer. The new company reports sales of $510 million and has 19,000 employees in it’s
beginnings.

5. Top Global Brands
PepsiCo offers products to over 200 countries and territories, and our Global
Brands are our biggest sellers. These are PepsiCo’s flagship food and
beverages: our 22 iconic, billion-dollar brands.
Explore a brand logo’s next slide to learn more

8. Flagship Brand
Pepsi is one of the world’s most iconic and
recognized consumer brands globally. Today, the
Pepsi portfolio includes three products – Pepsi, Diet
Pepsi and Pepsi MAX-- that each generates more
than $1 billion in annual retail sales. Learn more
about our flagship brand.

9. BIG
Competition

11. Foreign Market Entry Strategies
 Merger And Acquisitions
 Foreign Direct Investment

12. Let’s Know !!
Mergers and acquisitions is an aspect of corporate strategy, corporate finance and
management dealing with the buying, selling, dividing and combining of different
companies and similar entities that can help an enterprise grow rapidly in its sector
or location of origin, or a new field or new .

13. Let’s Know !!
Foreign Direct Investment
The investing company may make its overseas investment in a
number of ways - either by setting up a subsidiary or associate
company in the foreign country, by acquiring shares of an
overseas company, or through a merger or joint venture.

14. Talent Sutainability