This document discusses cinema audiences and horror films. It notes that the biggest cinema audience is 15-24 year olds and that horror film audiences also tend to be in this age range. Horror films are categorized into psychological, slasher, and paranormal subgenres. People enjoy the thrill and adrenaline rush of watching horror films. The document also briefly describes the video game and film Silent Hill and different ways films can be advertised, including through cinema and online websites, newspapers, magazines, and trailers shown in various forms of media.

2. Cinema Audiences
There are different categories of cinema audiences:
 Age
 Ethnicity
 Gender
 Social group
 Religion
Research has shown that 15-24 year olds are the biggest
consumers of cinema showings.

3. Why do people like horror films?
Horror films consist of 3 subgenres:
 Psychological
 Slasher
 Paranormal
People watch horror films because they enjoy the thrill it
gives them. It’s a genre that’s said to be remembered by the
audience due to the adrenaline rush you get whilst watching a
horror film. Its quite different as appose to other genres such
as comedy as this type of genre is aimed to make the
consumer laugh.

4. Horror audiences
Research has shown that the target audience is 15-24 year
olds.
There isn't a specific gender, however stereotypically it would
be said that more men would watch horrors because they
wouldn’t get as scared as women.

5. Similar Films
Silent Hill
Brief Synopsis: A woman goes in search for her daughter,
within the confines of a strange, desolate town called
Silent Hill. Based on the video game.
Only the beginning of Silent Hill is similar to our film
idea. They are both based around a couple not knowing
what has happened to their daughter.

6. Advertisements and promotions
 Cinema websites such as ‘Vue’ allow the audience to see the
plot, age certificate, release dates, trailers and reviews.
 Online newspapers do the same as they give the same
service to online consumers.
 Lastly magazines allow target audiences to look at ratings
and the plots of films etc.

7. Film Trailers
They are a big part of advertising and can be shown in many
different forms:
 At the cinema
 On TV
 On film websites
 Online apps (youtube)