2. Cinema Audiences
There are different categories of cinema audiences:
• Age
• Ethnicity
• Gender
• Social group
• Religion
Research has shown that 15-24 year olds are the biggest
consumers of cinema showings.
3. Why do people like horror films?
Horror films consist of 3 subgenres:
• Psychological
• Slasher
• Paranormal
People watch horror films because they enjoy the thrill it gives
them. It’s a genre that’s said to be remembered by the audience
due to the adrenaline rush you get whilst watching a horror film.
Its quite different as appose to other genres such as comedy as
this type of genre is aimed to make the consumer laugh.
4. Horror audiences
Research has shown that the target audience is 15-24 year olds.
There isn't a specific gender, however stereotypically it would be
said that more men would watch horrors because they wouldn’t
get as scared as women.
5. Similar Films
Silent Hill
Brief Synopsis: A woman goes in search for her daughter,
within the confines of a strange, desolate town called Silent
Hill. Based on the video game.
Only the beginning of Silent Hill is similar to our film idea.
They are both based around a couple not knowing what has
happened to their daughter.
6. Advertisements and promotions
• Cinema websites such as ‘Vue’ allow the audience to see the
plot, age certificate, release dates, trailers and reviews.
• Online newspapers do the same as they give the same service
to online consumers.
• Lastly magazines allow target audiences to look at ratings and
the plots of films etc.
7. Film Trailers
They are a big part of advertising and can be shown in many
different forms:
• At the cinema
• On TV
• On film websites
• Online apps (youtube)
