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The document discusses the effectiveness of combining a main media product with ancillary texts to promote a new film to 16-24 year old girls. The combination of products across different platforms allows the target audience to learn about the film from different angles in order to entice them to watch it. Specifically, a trailer, magazine cover, and film poster were used to familiarize audiences with the actors and concepts in the film. However, the document notes that stronger connections could have been made between some of the promotional elements.
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Second question
The combination of a magazine cover, movie poster, and trailer featuring the same actor as the antagonist was effective at raising awareness of the new film among girls aged 16-24. However, the connection between the film poster and magazine could have been improved, such as using matching font colors. The red font style matched between the poster and trailer helped link the two promotional elements.
Media evaluation
The document discusses a horror film opening sequence created by the author. It analyzes how the sequence represents the genre conventions of horror films and aims to attract a target 16-24 age range audience. Specifically, it builds tension through music, isolated scenery, and ambiguous shots to leave the audience unsure of what will happen. Large cinema chains may be interested in distributing the independent film due to the popularity and profitability of the horror genre.
Film poster
This document summarizes a film poster project. The poster was influenced by films like Snatch, Savages, and 21 Jump Street. It features multiple characters positioned similarly to those films and highlights the word "blood" in red to catch viewers' attention. Film ratings and release information are included to provide context to potential audiences.
Attack the block poster review
The poster for Attack the Block constructs the sci-fi genre through falling meteors and weapons held by the youths defending their neighborhood from an outer space threat. It appeals to its target audience of 15-30 year olds by featuring relatable working-class characters from various backgrounds set in a London housing estate. Promotional elements like being from the producers of Shaun of the Dead and promotion on Facebook aim to attract fans of that popular film and engage younger audiences online.
Question 1 evaluation rohit
The document discusses how the media product adheres to and challenges conventions of real social realism films. Specifically:
- It uses the known film distributor IFC Films, which has produced social realism films like Fish Tank and Boyhood, to appeal to audiences familiar with the genre.
- Locations shown include working class estates and alleyways to portray a realistic representation of social realism, conforming to codes used in other films in the genre.
- Upbeat, fast-paced background music by Professor Green is used to engage the target audience, as typical for film trailers, while also linking to social realism themes in his lyrics.
- Text listing other successful social realism
Evaluation Question 2
1) The document discusses the effectiveness of combining media products and ancillary texts to promote a band targeting 16-24 year olds.
2) Images of a garage and college campus were used consistently across a magazine advert, digipak, and music video to create a sense of synergy and build the band's identity.
3) Matching fonts, color themes, and similar band images in the digipak and music video were intended to strengthen the band's identity and make them more recognizable to fans.
Analysis 1
The document discusses a perfume advertisement idea. It will feature a young actress on a beach wearing summer clothing and walking through shopping lanes. The advertisement will be 2-3 minutes long, telling a short narrative story like promotional videos from luxury brands. It aims to portray how the perfume makes one feel through imagery. The target audience is young adults aged 14 to 25 who often wear similar beauty products. The advertisement may be shown on television shows that families watch together, like The X Factor, where the target demographic is likely to view.
Evaluation 5
1) The document discusses marketing strategies for films aimed at a 15+ teenage audience. It analyzes how the film "Rings" used social media like Snapchat and Facebook to promote jump scares.
2) It then discusses the film "Orphan" and how it used more traditional advertising methods. The document argues more modern films should use platforms like social media that target teenagers.
3) Finally, it discusses using a mix of social media, newspapers, and posters to promote the author's own hypothetical film for both younger and older audiences. Emphasis is placed on leaving audiences on edge to encourage viewing the full film.
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Second question
The combination of a magazine cover, movie poster, and trailer featuring the same actor as the antagonist was effective at raising awareness of the new film among girls aged 16-24. However, the connection between the film poster and magazine could have been improved, such as using matching font colors. The red font style matched between the poster and trailer helped link the two promotional elements.
Media evaluation
The document discusses a horror film opening sequence created by the author. It analyzes how the sequence represents the genre conventions of horror films and aims to attract a target 16-24 age range audience. Specifically, it builds tension through music, isolated scenery, and ambiguous shots to leave the audience unsure of what will happen. Large cinema chains may be interested in distributing the independent film due to the popularity and profitability of the horror genre.
Film poster
This document summarizes a film poster project. The poster was influenced by films like Snatch, Savages, and 21 Jump Street. It features multiple characters positioned similarly to those films and highlights the word "blood" in red to catch viewers' attention. Film ratings and release information are included to provide context to potential audiences.
Attack the block poster review
The poster for Attack the Block constructs the sci-fi genre through falling meteors and weapons held by the youths defending their neighborhood from an outer space threat. It appeals to its target audience of 15-30 year olds by featuring relatable working-class characters from various backgrounds set in a London housing estate. Promotional elements like being from the producers of Shaun of the Dead and promotion on Facebook aim to attract fans of that popular film and engage younger audiences online.
Question 1 evaluation rohit
The document discusses how the media product adheres to and challenges conventions of real social realism films. Specifically:
- It uses the known film distributor IFC Films, which has produced social realism films like Fish Tank and Boyhood, to appeal to audiences familiar with the genre.
- Locations shown include working class estates and alleyways to portray a realistic representation of social realism, conforming to codes used in other films in the genre.
- Upbeat, fast-paced background music by Professor Green is used to engage the target audience, as typical for film trailers, while also linking to social realism themes in his lyrics.
- Text listing other successful social realism
Evaluation Question 2
1) The document discusses the effectiveness of combining media products and ancillary texts to promote a band targeting 16-24 year olds.
2) Images of a garage and college campus were used consistently across a magazine advert, digipak, and music video to create a sense of synergy and build the band's identity.
3) Matching fonts, color themes, and similar band images in the digipak and music video were intended to strengthen the band's identity and make them more recognizable to fans.
Analysis 1
The document discusses a perfume advertisement idea. It will feature a young actress on a beach wearing summer clothing and walking through shopping lanes. The advertisement will be 2-3 minutes long, telling a short narrative story like promotional videos from luxury brands. It aims to portray how the perfume makes one feel through imagery. The target audience is young adults aged 14 to 25 who often wear similar beauty products. The advertisement may be shown on television shows that families watch together, like The X Factor, where the target demographic is likely to view.
Evaluation 5
1) The document discusses marketing strategies for films aimed at a 15+ teenage audience. It analyzes how the film "Rings" used social media like Snapchat and Facebook to promote jump scares.
2) It then discusses the film "Orphan" and how it used more traditional advertising methods. The document argues more modern films should use platforms like social media that target teenagers.
3) Finally, it discusses using a mix of social media, newspapers, and posters to promote the author's own hypothetical film for both younger and older audiences. Emphasis is placed on leaving audiences on edge to encourage viewing the full film.
Battleship powerpoint
The document discusses various methods used to advertise films, including trailers, posters, and social media. Film trailers aim to attract audiences with exciting clips and memorable music without giving too much of the plot away. Posters for Battleship use consistent colors and fonts while depicting the actors with serious expressions to convey the film's theme. Advertisements aim to reach wide audiences through various media like television, magazines, online groups, and cinema pre-roll trailers. The goal is to generate interest in the film and encourage audiences to find out more details in order to decide if they want to see it.
Marketing & audience research
Mark is an 18-year old student who enjoys action movies, comic book adaptations, and horror films. He watches trailers on YouTube but does not read reviews. He is active on social media platforms like Facebook, Twitter, and Instagram. The document discusses different marketing strategies that could be used to promote a film to Mark and encourage him to watch it in theaters rather than streaming it illegally. These strategies include YouTube ads and trailers, social media pages for the film, television advertisements that include hashtags and scanning codes for exclusive content, posters and cutouts of characters, and interviews with the cast to help build excitement.
What i learned from my audience feedback
The document discusses feedback received from various groups on different music-related projects.
- An online poll showed that indie folk music was currently the most popular genre.
- A focus group of ages 16-26 provided feedback on music video ideas, packaging, and pricing that helped shape the projects.
- Showing drafts to a year 12 media class provided suggestions to improve the music video by changing locations, syncing lyrics, and adjusting shots.
- Font style options shown to ages 16-18 influenced the choice of font for posters and CD packaging.
- A media group of ages 17-18 analyzed drafts of CD packaging and posters, providing critique that led to improvements before finalizing the projects.
As media production
1) The media product uses conventions of crime/gang genres by featuring a gang involved in illegal activities and using British slang.
2) It represents the social group of "chavs" - aggressive working class teenagers who engage in antisocial behaviors like drinking, drugs, and violence.
3) Film4 might distribute the product because they distribute low-budget and independent films of similar genres like crime and gang films.
Media evaluation
The document discusses a horror film opening sequence created by the author. It analyzes how the sequence represents conventions of the horror genre and aims to attract a target 16-24 year old audience. Specifically, it builds tension through music, isolated settings, and ambiguous shots to keep viewers unsure of what will happen. Large cinema chains may be interested in distributing the independent film due to the popularity and profitability of horror films. The author also reflects on lighting, sound, editing and camera techniques learned through creating the sequence.
How my film can be advertised
This document discusses various ways to advertise a film called "Other". It proposes using billboards, advertising on the sides of buses, creating a Facebook page for the film, having a Twitter account to promote the film, using QR codes to link to the film website, and targeting a specific audience of 15-21 year olds through market research and tailored posters. The distributor would collect data on the intended audience and design marketing strategies to best reach them.
learning aim A unit 15: idustry guide to advertisement
This document provides information on advertising audience categories and analyzing advertisements. It discusses the three ways to categorize audiences: psychographics, social grade, and demographics. It then describes how print and digital advertisements are distributed and consumed. Finally, it analyzes three advertisements - for Halloween (2018), Dior Sauvage perfume, and Nature Box - discussing the audience categories targeted and Gunn's advertisement type used in each.
Evaluation Question 5
I attracted my target audience in several ways for my film opening production. First, I used stereotypes of male-dominated characters and sex icons to appeal to young male viewers. Second, I promoted the production on my blog and social media to generate buzz. The plot and storyline, featuring cliffhangers, violence, and escapism, was aimed to keep the audience watching. I also chose upbeat modern music and bold attention-grabbing titles to attract younger viewers and keep their attention on the film. Overall, I believe I effectively targeted the right audience through various marketing and creative elements of the production.
Audience
The document discusses a YouTube vlog product targeted at 16-24 year olds. The vlog involves a YouTuber complaining about homelessness in York when something flies behind him from the sky. He later encounters extraterrestrial events. The product will appeal to its target audience through intense action and thrill. It will be distributed on mobile phones and social media, which are highly used by the target age range. An existing similar product, The Blair Witch Project, films in a first-person style and includes horror/thriller themes like the intended product.
Question 2
The document represents teenagers as its target social group. It does this by dressing the characters in stereotypical teenage clothing like hoodies and skinny jeans. The film is set in an alleyway which is seen as a place for teenagers to hang out. It also portrays teenage stereotypes of belonging to groups to make the film appealing and relatable to other teenagers. The target audience is mainly males aged 12 to 20, who typically watch action films. The film avoids excessive violence, nudity or drugs to get a 12 rating that the whole target age range can view. It uses both typical and atypical action film techniques to keep the target audience interested and prevent the film being too similar to others in the genre.
Media evaluation
The document discusses the student's media project, a slasher horror movie opening. It summarizes how the project uses and challenges conventions of the genre. It represents discrimination through the victim character and addresses older teen/adult audiences. Word of mouth was used to promote it since larger marketing was not possible. The student learned new filmmaking, editing, and publishing skills through constructing the project. Comparing it to their preliminary work shows their learning progression.
Who would be the audience for your media
The document discusses the target audience for a media product. It would primarily target males aged 15-40, as the opening sequence only includes white male actors. However, a more diverse cast could attract a wider audience. The media product would receive a BBFC 12A rating due to hostage scenes but no graphic content. A focus group of men and women provided valuable feedback on including elements like chase scenes to attract the target audience.
As media opening sequence evaluation
The document is a media studies evaluation of a student's opening sequence project. It discusses how the project uses conventions of crime/drama films through its focus on drugs, money, and criminal activity. However, it challenges conventions by having mostly white characters instead of black. The project represents the social group of "chavs" through the characters' behavior, speech, and dress. Film4 might distribute the project as they work with similar low-budget, independent films. The target audience is teenagers and young adults who like crime/gang films. The student aims to attract this audience by making the story realistic and relatable while also being comical. Through constructing this project, the student has learned better camera and editing skills as
Need for speed
Pre-production market research identifies the target audience for a film. For Need for Speed, researchers looked at the video game to understand audience interests. Focus groups and surveys help learn what the target audience wants in the film. During post-production, test screenings with the target audience provide feedback on the film to determine what to cut or add before release.
Need for speed
Pre-production market research identifies the target audience for a film. For Need for Speed, researchers looked into the video game to understand audience interests. Focus groups and surveys then provide more information about the target audience and what they want to see.
During post-production, test screenings with the target audience gather feedback on the film to determine what should be cut or added before release.
Synergy between related industries like video games and films can boost both. The Need for Speed film draws on fans of the popular racing game franchise as its target audience. The film may increase interest in the old games, showing how each media product helps promote the other.
The Pitch
This document outlines the details of an upcoming thriller film including the budget, target audience, genre, and release date. It discusses that the genre of thriller was chosen after research found it to be enjoyable and able to target different audiences. The film will focus on a 13-year-old elective mute girl who draws mysterious pictures related to a conspiracy theory. Marketing will include using social media and releasing teasers during production to generate buzz.
Question 4 - Media Coursework A2
Our target audience is 15-24 year old males based on research showing they tend to watch more horror films. Questionnaires were used to determine what elements appeal to this group, such as lighting, music, and characters. Feedback on the film poster showed it looked "edgy" and viewers could guess the storyline, but not from the magazine alone.
Solid waste management
This document provides an overview of waste management. It begins with definitions of waste and discusses the history of waste disposal from ancient times to the present. It describes the different types of waste including solid waste, sewage, and sullage. Methods of solid waste storage, collection, and disposal are outlined including dumping, controlled tipping, incineration, composting, and others. The Bangalore and mechanical methods of composting are explained in detail.
Solid waste littrature review
the litrature review of solid wast i have presented here. if any of you want to study it then you can easly . especially the students of Quetta Balochistan
Solid wast management
The document discusses solid waste management and provides details about various topics related to it. It defines solid waste and its sources and classification. It describes the composition, characteristics, and management of solid waste. Some key methods of solid waste disposal discussed are composting, incineration, and landfills. Efficient collection, transportation, treatment, and disposal of solid waste are essential parts of solid waste management.
Remediation of solide waste landfill
Solid waste includes municipal garbage, industrial waste, sewage sludge, agricultural waste, and mining residues. It can be solid, liquid, or gas. The Resource Conservation and Recovery Act aims to safely manage waste to protect human health and the environment. Methods of managing solid waste include reducing waste production, recycling and composting, combustion, and landfilling. Hazardous waste requires special disposal in secure, lined landfills.
Waste generation in pharmaceutical manufacturing industry
This document discusses waste generation in the pharmaceutical manufacturing industry. It describes the main processes used - fermentation, biological and natural extraction, and chemical synthesis - and the types of wastes generated from each, including spent fermentation broth, solvents, equipment cleaning wastes, and process wastewaters containing unreacted materials. The waste streams can vary significantly based on the specific products and processes used. Water usage and wastewater generation are also significant aspects of pharmaceutical production.
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Battleship powerpoint
The document discusses various methods used to advertise films, including trailers, posters, and social media. Film trailers aim to attract audiences with exciting clips and memorable music without giving too much of the plot away. Posters for Battleship use consistent colors and fonts while depicting the actors with serious expressions to convey the film's theme. Advertisements aim to reach wide audiences through various media like television, magazines, online groups, and cinema pre-roll trailers. The goal is to generate interest in the film and encourage audiences to find out more details in order to decide if they want to see it.
Marketing & audience research
Mark is an 18-year old student who enjoys action movies, comic book adaptations, and horror films. He watches trailers on YouTube but does not read reviews. He is active on social media platforms like Facebook, Twitter, and Instagram. The document discusses different marketing strategies that could be used to promote a film to Mark and encourage him to watch it in theaters rather than streaming it illegally. These strategies include YouTube ads and trailers, social media pages for the film, television advertisements that include hashtags and scanning codes for exclusive content, posters and cutouts of characters, and interviews with the cast to help build excitement.
What i learned from my audience feedback
The document discusses feedback received from various groups on different music-related projects.
- An online poll showed that indie folk music was currently the most popular genre.
- A focus group of ages 16-26 provided feedback on music video ideas, packaging, and pricing that helped shape the projects.
- Showing drafts to a year 12 media class provided suggestions to improve the music video by changing locations, syncing lyrics, and adjusting shots.
- Font style options shown to ages 16-18 influenced the choice of font for posters and CD packaging.
- A media group of ages 17-18 analyzed drafts of CD packaging and posters, providing critique that led to improvements before finalizing the projects.
As media production
1) The media product uses conventions of crime/gang genres by featuring a gang involved in illegal activities and using British slang.
2) It represents the social group of "chavs" - aggressive working class teenagers who engage in antisocial behaviors like drinking, drugs, and violence.
3) Film4 might distribute the product because they distribute low-budget and independent films of similar genres like crime and gang films.
Media evaluation
The document discusses a horror film opening sequence created by the author. It analyzes how the sequence represents conventions of the horror genre and aims to attract a target 16-24 year old audience. Specifically, it builds tension through music, isolated settings, and ambiguous shots to keep viewers unsure of what will happen. Large cinema chains may be interested in distributing the independent film due to the popularity and profitability of horror films. The author also reflects on lighting, sound, editing and camera techniques learned through creating the sequence.
How my film can be advertised
This document discusses various ways to advertise a film called "Other". It proposes using billboards, advertising on the sides of buses, creating a Facebook page for the film, having a Twitter account to promote the film, using QR codes to link to the film website, and targeting a specific audience of 15-21 year olds through market research and tailored posters. The distributor would collect data on the intended audience and design marketing strategies to best reach them.
learning aim A unit 15: idustry guide to advertisement
This document provides information on advertising audience categories and analyzing advertisements. It discusses the three ways to categorize audiences: psychographics, social grade, and demographics. It then describes how print and digital advertisements are distributed and consumed. Finally, it analyzes three advertisements - for Halloween (2018), Dior Sauvage perfume, and Nature Box - discussing the audience categories targeted and Gunn's advertisement type used in each.
Evaluation Question 5
I attracted my target audience in several ways for my film opening production. First, I used stereotypes of male-dominated characters and sex icons to appeal to young male viewers. Second, I promoted the production on my blog and social media to generate buzz. The plot and storyline, featuring cliffhangers, violence, and escapism, was aimed to keep the audience watching. I also chose upbeat modern music and bold attention-grabbing titles to attract younger viewers and keep their attention on the film. Overall, I believe I effectively targeted the right audience through various marketing and creative elements of the production.
Audience
The document discusses a YouTube vlog product targeted at 16-24 year olds. The vlog involves a YouTuber complaining about homelessness in York when something flies behind him from the sky. He later encounters extraterrestrial events. The product will appeal to its target audience through intense action and thrill. It will be distributed on mobile phones and social media, which are highly used by the target age range. An existing similar product, The Blair Witch Project, films in a first-person style and includes horror/thriller themes like the intended product.
Question 2
The document represents teenagers as its target social group. It does this by dressing the characters in stereotypical teenage clothing like hoodies and skinny jeans. The film is set in an alleyway which is seen as a place for teenagers to hang out. It also portrays teenage stereotypes of belonging to groups to make the film appealing and relatable to other teenagers. The target audience is mainly males aged 12 to 20, who typically watch action films. The film avoids excessive violence, nudity or drugs to get a 12 rating that the whole target age range can view. It uses both typical and atypical action film techniques to keep the target audience interested and prevent the film being too similar to others in the genre.
Media evaluation
The document discusses the student's media project, a slasher horror movie opening. It summarizes how the project uses and challenges conventions of the genre. It represents discrimination through the victim character and addresses older teen/adult audiences. Word of mouth was used to promote it since larger marketing was not possible. The student learned new filmmaking, editing, and publishing skills through constructing the project. Comparing it to their preliminary work shows their learning progression.
Who would be the audience for your media
The document discusses the target audience for a media product. It would primarily target males aged 15-40, as the opening sequence only includes white male actors. However, a more diverse cast could attract a wider audience. The media product would receive a BBFC 12A rating due to hostage scenes but no graphic content. A focus group of men and women provided valuable feedback on including elements like chase scenes to attract the target audience.
As media opening sequence evaluation
The document is a media studies evaluation of a student's opening sequence project. It discusses how the project uses conventions of crime/drama films through its focus on drugs, money, and criminal activity. However, it challenges conventions by having mostly white characters instead of black. The project represents the social group of "chavs" through the characters' behavior, speech, and dress. Film4 might distribute the project as they work with similar low-budget, independent films. The target audience is teenagers and young adults who like crime/gang films. The student aims to attract this audience by making the story realistic and relatable while also being comical. Through constructing this project, the student has learned better camera and editing skills as
Need for speed
Pre-production market research identifies the target audience for a film. For Need for Speed, researchers looked at the video game to understand audience interests. Focus groups and surveys help learn what the target audience wants in the film. During post-production, test screenings with the target audience provide feedback on the film to determine what to cut or add before release.
Need for speed
Pre-production market research identifies the target audience for a film. For Need for Speed, researchers looked into the video game to understand audience interests. Focus groups and surveys then provide more information about the target audience and what they want to see.
During post-production, test screenings with the target audience gather feedback on the film to determine what should be cut or added before release.
Synergy between related industries like video games and films can boost both. The Need for Speed film draws on fans of the popular racing game franchise as its target audience. The film may increase interest in the old games, showing how each media product helps promote the other.
The Pitch
This document outlines the details of an upcoming thriller film including the budget, target audience, genre, and release date. It discusses that the genre of thriller was chosen after research found it to be enjoyable and able to target different audiences. The film will focus on a 13-year-old elective mute girl who draws mysterious pictures related to a conspiracy theory. Marketing will include using social media and releasing teasers during production to generate buzz.
Question 4 - Media Coursework A2
Our target audience is 15-24 year old males based on research showing they tend to watch more horror films. Questionnaires were used to determine what elements appeal to this group, such as lighting, music, and characters. Feedback on the film poster showed it looked "edgy" and viewers could guess the storyline, but not from the magazine alone.
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learning aim A unit 15: idustry guide to advertisement
learning aim A unit 15: idustry guide to advertisement
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Second question
The document evaluates the effectiveness of combining a main product (film poster) with ancillary texts (magazine cover, trailer) to promote a new film to 16-24 year old girls. The products feature the same actor to familiarize audiences with them and the film. While the poster and magazine cover feature the same actor, their use of different colors (red vs. blue) hinders connection between the products. However, featuring the same characters helps audiences recognize the actors. The font used on the poster also matches the style in the trailer, linking the main product to an ancillary text.
Evaluation Question 2 Redone
The student created a movie trailer, poster, and magazine cover to promote the same film. To ensure continuity between the materials:
- The same actors were featured in all pieces.
- The same fonts were used throughout.
- A consistent three-color scheme of black, white, and red was applied.
- Logos were identical in the trailer and poster.
The student aimed to professionally market the film and attract their target 16-30 year old audience. They believe the combination of materials would effectively promote the movie.
Media question 2 oioi (1)ghghg
The document discusses how the author's three media products - a film poster, magazine, and trailer - work together effectively and contrast with professional texts. Key aspects like imagery, fonts, layout, and target demographics were considered to appeal to the target audience of 15-24 year olds. The products also utilize common conventions seen in other professional media like key cast/crew details, title treatments, and storyline previews. Marketing strategies are proposed to promote the fictional film further using the created products.
A2 evaluation
The document summarizes the ways in which the student's radio drama product used conventions from real media products. The student researched popular teen dramas to include typical elements like locations (school, home), characters (main character and side characters), storylines (personal problems), and music (theme song). Feedback from audiences informed improvements across drafts and helped shape the radio drama and ancillary texts like a magazine feature and newspaper advertisement to appeal to target audiences. The student learned that audience feedback is important for creating engaging media products.
Evaluation Question 2
The document discusses how the creator used synergy between their main film product and ancillary texts like posters and a trailer.
Key elements like font, color scheme, lighting, and main characters were carried over between the productions to create consistency and recognition. Feedback indicated the shared elements helped viewers understand what the film would be about and made them want to watch it.
While the synergy was generally effective, the creator notes some elements could be improved upon, like developing a unique font for even stronger branding across the materials. Overall, the consistent elements tied the ancillary texts together and promoted the main film product well.
Media Evaluation Presentation Complete
The document is a reflection by Christina Fisher on their media coursework, which involved creating a magazine cover, movie poster, and teaser trailer to promote a fictional horror film called "The Cure". Christina analyzes how their products used conventions from real media, such as colors, fonts, imagery, and layout. Feedback from audiences suggested improving the movie poster and making the trailer feel more professional. New media technologies like iMovie and video cameras were used to construct and film elements of the project.
How effective is the combination of my main product and ancillary texts?
The document discusses the role of a film distributor in marketing and promoting a film. It explains that the distributor is responsible for deciding how the film is distributed across different viewing platforms like theaters, DVDs, and streaming services. They also control the film's release date and use various promotional techniques to generate awareness and excitement for the film. These can include premier events, trailers in theaters, advertising on social media, print media like posters and magazines. Lower budget films may go straight to DVD or streaming services, while still using promotions like trailers on TV and social media which target younger audiences. An example is also given of how Disney successfully marketed and promoted the 2017 film Beauty and the Beast through unified branding, targeting both
Eval
The student summarizes the feedback received from their audience on a short film project. A questionnaire was distributed to friends, family, and others to get constructive feedback. Most of the 127 respondents were between ages 15-18 and female. The feedback was generally positive, with many commenting that the film was slightly scary and they enjoyed the ambient sounds. When asked about the meaning, 118 people said it was about inanimate objects having life and walls knowing more than people. Areas for improvement included making some voiceovers clearer to understand. The student was pleased with conveying their intended message effectively in a student film.
Evaluation
The student filmmaker analyzed audience feedback from their thriller film project. The majority of the audience was between 15-18 years old and found the ambient sounds suspenseful. However, some said the voiceovers were difficult to hear. Most interpreted the film's meaning as inanimate objects having life and knowing more than the people. The filmmaker was pleased their intended message and emotional response came across effectively for a student film. Areas for improvement included clearer sound and voiceovers.
Question 2:
The document discusses how social groups are represented in a media product. It notes that the opening scene represents gender through a mix of male and female actors, representing both genders. It also represents youth aged 16-22 through the actors. The social class of the actors, depicted through modern fashion, indicates the target audience. Race is also represented with a mix of black and mixed-race actors, showing multiculturalism. The stalker character in the product is female, challenging stereotypes of stalkers typically being male. Her clothing also challenges stereotypes of how females dress. These representations aim to attract audiences by subverting expectations of predictability.
Evaluation Question Three
The document discusses how the filmmaker learned from audience feedback in creating their film trailer, website, and poster. They obtained feedback from a wide range of people, including classmates, colleagues, and family members of various ages. This feedback helped them identify their target audience, understand audience expectations, and refine their work based on constructive criticism. The filmmaker incorporated feedback into changes like making the title consistent across products and choosing colors that linked the different advertisements. Overall, the filmmaker believes the audience feedback was extremely valuable and helped make their products successful.
Survey Analysis
- The author surveyed 15 respondents aged 16-18 to inform the production of their coursework promoting an action thriller film.
- The survey found that the target audience is primarily young females who enjoy activities like going to the cinema and gym with friends.
- Key results that will influence the coursework include making the protagonist a 19-year-old male, setting part of the film at a party, using consistent branding across marketing materials, and focusing on the protagonist in the poster and magazine cover.
Media Evaluation Question 3 Presentation
1) The group analyzed existing film trailers, magazine covers, and posters within the same genre to gain inspiration for creating their own ancillary texts that would promote their fictional film.
2) They determined that these ancillary text formats were appropriate because film trailers attract audiences in theaters, posters promote films visually, and magazine covers reach wide audiences.
3) Feedback from test audiences was important - early drafts were not well-received but changes based on feedback improved the final product and increased audience recommendations. The group learned their product must cater to audience needs over their own satisfaction.
Question 1
The document discusses how the media product adheres to conventions of real media products. It analyzes the film poster for "Carrie" and uses it as inspiration for the poster created to promote the independent film. Key conventions included are displaying the film title prominently, featuring important characters, using taglines and institutional information. The created poster centers the antagonist to draw in viewers. It also discusses how the created website for the film follows conventions seen on the movie site for "IT" including navigation, colors, and inclusion of characters, release date, social media links and videos/photos to engage viewers.
Creative critical reflection (short film) by Muhammad Hammaz
The document summarizes the creative critical reflection of a short film titled "The Nemesis" produced by the author. It discusses how the film uses the drama genre to convey a message about safe driving in Pakistan. It challenges conventions by not having a happy ending. The characters represent different social groups to make the message relatable. The film, website, and marketing materials work together through consistent branding elements. The film would be distributed online through websites and social media to engage a wide audience. Various software, hardware, and online platforms were integrated in the filmmaking and distribution process.
Evaluation Media Studies
The document discusses a student's media project where they created a movie trailer, poster, and magazine cover for a horror film. For each piece, the student aimed to follow conventions of real media products in the genre while also adding some unique and challenging elements. For the movie trailer, they researched what their target audience of teenagers and young adults liked in horror films. For the poster and magazine cover, the student used bold fonts, prominent imagery, and color schemes typical in horror media to draw in viewers, but placed the imagery in an unconventional way on the cover. They took inspiration from real movie marketing while putting their own creative spin on the elements.
Evaluation Question 3
Emma learned several important things from gathering audience feedback during the production of her horror film trailer and ancillary products:
1) Her audience provided honest feedback about what they wanted to see in terms of genre conventions and were eager to participate in the pre-production process.
2) Incorporating the audience's ideas and opinions helped ensure the final products would appeal to and be supported by the target viewers.
3) Continuous feedback during the editing process allowed for helpful adjustments before the products were finalized.
In what ways does your media product use, develop or challenge forms and conv...
This document is a media evaluation by Kathryn Hoverd of various media products she created for her A2 media work. It includes an evaluation of her final teaser trailer, magazine front cover, film poster, and early animation. She analyzes how her products used, developed or challenged conventions of real media. For her teaser trailer, she researched conventions of successful trailers, particularly romantic comedies, to inform her creation. Her evaluation identifies several key conventions her trailer adhered to including opening graphics, company logos, captions, varied shots, fast edits, and including the film title.
Question 2 evalualtion pp
The document discusses marketing and promotion strategies for new films. It explains that push marketing involves directly promoting a film to potential audiences without generating interest, such as through posters. Pull marketing generates interest in a film through various media like websites and social media to encourage audiences to learn about the film themselves. The document then summarizes the film poster and magazine cover created by the author to promote their short horror film. The poster and magazine follow horror conventions like mysterious images and use of knives to attract the target 15-35 age range audience.
3) what have you learned from your audience feedback?
Nancy gathered audience feedback throughout the process of creating a poster, magazine, and trailer for her horror film project in various ways:
She conducted a questionnaire that provided feedback on genre preferences and viewing habits. She also used social media like Facebook to get feedback on her magazine poster and final trailer. For the trailer, she screened it for an audience as if it was playing in a theater.
The feedback helped Nancy determine that horror was a good genre choice for her target age range, that she should distribute the film beyond just theaters, and that creating an immersive viewing experience yielded more insightful feedback. Overall, the feedback validated Nancy's creative choices and allowed her to further refine her work.
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How effective is the combination of my main product and ancillary texts?
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3) what have you learned from your audience feedback?
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Fourth question
Ella Duncan used various new media technologies to plan, research, and evaluate her three media products. She used Blogger to create blog posts detailing each stage of the planning process, allowing her to present her work in a clear, step-by-step manner. SlideShare was used to upload and share PowerPoint presentations on her blog. iMovie was used to edit video clips and add effects to create a trailer. Photoshop allowed her to edit images and add text to create a realistic movie poster and magazine cover. A Nikon D300 camera was used to film high quality footage and photos for the trailer, poster, and magazine cover.
Third question
After receiving feedback at various stages of creating media products, Ella Duncan learned about her target audience's preferences. A survey provided insight into the types of action thriller films they enjoy. Feedback on fonts helped ensure the trailer and poster would appeal to viewers. Additional feedback improved the realism and effectiveness of the poster and magazine cover by suggesting different images. Revisions to the trailer, including adding intertitles, helped clarify the narrative for viewers. Acting on feedback improved Ella's final media products.
Third question
After receiving feedback at various stages of creating media products, Ella Duncan learned about her target audience's preferences. A survey provided insight into the types of action thriller films they enjoy. Feedback on fonts helped ensure the trailer and poster would appeal to viewers. Additional feedback improved the realism and effectiveness of the poster and magazine cover by suggesting different images and color schemes. Feedback on the trailer narrative led to adding intertitles for clarity. Sound selection and fitting of mood were also important based on feedback. Acting on critique improved the final poster and magazine cover.
Third question
Ella Duncan received feedback at various stages of creating media products for an action thriller film. A survey provided insight into what her target audience enjoys about the genre. Feedback on fonts, images, and color schemes for the poster and magazine cover allowed her to make the products more realistic and effective for the audience. Feedback on the trailer revealed the narrative did not make sense without intertitles, so those were added to clarify the story. Sound choices in the trailer also received feedback. Acting on all of this feedback helped Ella Duncan improve her media products to better engage and appeal to her target audience.
Third question
Ella Duncan received feedback at various stages of creating media products for an action thriller film. A survey provided insight into what her target audience enjoys about the genre. Feedback on fonts, images, and color schemes for the poster and magazine cover allowed her to make the products more realistic and effective for the audience. Feedback on the trailer revealed the narrative did not make sense without intertitles, so those were added to clarify the story and engage viewers. Sound choices in the trailer also received feedback to ensure the backing tracks fit the mood portrayed. Acting on all the feedback helped Ella Duncan improve her media products for her target audience.
First question
The document discusses Ella Duncan's media products and how they use conventions of real media. For her movie poster, she followed conventions of real action thriller posters such as using red and lighting to distinguish the victim and antagonist. Her magazine cover was inspired by a 2009 issue of Fashion magazine and used similar colors, fonts, and actor pose. Her movie trailer included elements like a green band and jump cuts between scenes that are conventional for action thriller trailers. She researched examples like the movie The Box and Taken to inform the design of her media products.
First question
The document discusses how the media products created by Ella Duncan for her evaluation use and develop conventions of real media.
For her movie poster, she followed conventions used in the 2009 film "The Box" by using lighting to depict the victim and antagonist. Her magazine cover mimicked the font, color scheme, and mid-shot style of an existing fashion magazine.
Her movie trailer incorporated elements commonly found in action thriller trailers like title cards, a green band for ratings, and quick cuts between scenes to build confusion and excitement. She referenced the 2008 film "Taken" as an example for the fast-paced style of her trailer.
In what ways does your media products use, develop or challenge forms and con...
In what ways does your media products use, develop or challenge forms and conventions of real media products?
Survey analysis
This document summarizes the results of a survey analysis conducted to help plan and make decisions for an upcoming film project. Key findings include:
1) Twitter and Facebook were identified as the most popular social media sites to connect with the target audience.
2) Over 50% of respondents wanted the male protagonist to be aged 19-21, so an actor in that age range will be cast.
3) Fonts C and D scored highest for the movie title, allowing the filmmaker to choose between those two fonts.
4) Around 75% of the target audience reads celebrity magazines, so the film magazine cover will be placed in a celebrity genre magazine.
5) Plot twists scored highest
Taken pre release promotion
Taken was released in 2008 and directed by Pierre Morel, starring Liam Neeson. It tells the story of a former CIA agent who searches across Europe for his daughter after she is kidnapped. Print posters for the film featured action shots of Neeson's character without revealing much of the plot, generating intrigue. Online, the film's promoters utilized Facebook, Twitter, YouTube and its own website to spread awareness more widely and allow audiences to share information.
Evaluation
The document discusses the reasons why the author's media product follows the conventions of real media products. Specifically, it aims to match the layout and design of real magazines, including an eye-catching title, artist photos on the cover, and relevant content and images. The target audience is identified as young girls aged 14-17, and conventions like bright colors and popular artists are used to attract this demographic. Photos are edited using techniques like adjusting curves and exposure to make them stand out. The overall product aims to be recognizable and appealing to readers by mirroring real magazine conventions.
Liiar double page spread
The document discusses elements to consider when designing a double page spread for a magazine. It recommends placing the most important elements such as eye-catching quotes and images on the outside edges and top right corner to attract readers' attention as most people flip through pages with their right hand. Less important elements like interviews and small writing should be placed in the center and bottom of the spread. It also suggests using a continuous color and font throughout the spread to provide continuity and professionalism, and arranging the text in a clear, easy to follow flow without barriers to maintain reader engagement.
Survey analysis
- The document analyzes the results of a survey taken to determine the target audience for a music magazine.
- The survey shows that the primary audience is females aged 15-18 who are interested in pop and R&B music.
- Based on the findings, the creator decides the magazine will target females aged 15-18, focus on pop music, be released monthly, and cost around £2.
Liiar double page spread
The document discusses elements to consider when designing a double page spread for a magazine. It recommends placing the most important elements like eye-catching quotes and images on the outside edges and top right corner to attract readers' attention as most people flip through pages with their right hand. Less important elements like interviews and small writing should go in the center and bottom areas. The double page spread should have a continuous main color and font to make it look professional and tie the spread together visually. The text should flow in a clear, easy to understand order without barriers to keep readers engaged.
Content page
The document discusses the key elements of an effective contents page for a magazine, including:
- A masthead in the largest font that matches the magazine's house style and grabs the reader's attention.
- Photos that indicate what's inside and help readers understand the issue's focus.
- Information in house style fonts and colors that gives insight into the main topic and interviews.
- A brief using matching fonts that tells readers what each page includes.
- A clear, uncrowded layout that makes the contents easy to read and eye-catching.
Double page spread progress
The document describes the process of creating a double page spread for a magazine. It involved:
1) Creating a first draft on paper to plan out fonts, sizes, colors and photos.
2) Creating a second draft in Photoshop using the ideas from the first draft, including adding a white background, selecting and enlarging images, and inserting text.
3) Receiving feedback that suggested adding a background color to match the house style, introducing the artists, and adjusting the headline.
4) Making revisions based on the feedback, such as adding a pink and blue background, placing the headline in a colored oval, and adding introductory text about the artists at the top.
Photoshop content page progress
The document describes the process of creating a content page for a magazine in Photoshop. It discusses selecting images and text, placing them on the page, and formatting with different fonts, sizes, and colors. Feedback was received to make the page more clear, eye-catching, and professional. This included changing the background color and adding a page number to the bottom of the page.
Photoshop front cover progress
The document describes the process of creating a magazine cover in Photoshop. It discusses creating a first draft by hand then a second draft digitally. Images were edited to remove backgrounds. Text was added layer by layer. Feedback suggested making the black font bolder, changing the star color, adding a background color, and spacing elements out more. The creator then made these changes digitally to improve readability and eye-catching design.
My photo shoot
The document discusses photos taken for a magazine cover and content pages. It describes various shots taken - mid shots showing the upper body, long shots showing the full body, and close ups of the face. The photos were taken outdoors with the model wearing a green shirt and chinos. Two photos were selected for the cover and content page that capture the model's emotion to relate to an interview inside. The photos have a minimal background to focus on the model.
Research of poses
The document analyzes photos from different magazines. It discusses a photo of the band One Direction that shows them having fun and representing their personalities well. It also analyzes photos of Katy Perry and Jessie J. from other magazines. The Katy Perry photo shows her posing seriously, implying a formal interview. The Jessie J. photo is very posed and perfect, not representing her everyday self, which could be a negative for readers. Both Katy and Jessie photos use a white background to make the models stand out.
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Second question
- 2. How effective is the combination of your main product and ancillary texts? My media products allow my target audience of girls aged 16-24 to become aware of the new film that had been created by UADA films. After creating the readership profile, I was then able to understand the specific aspects that attract 16-24 year old girls. The different types of products allows the audience to see the promotion from all different angles, across a range of platforms, online, on billboards, magazines and on TV. Throughout the different range of product types, i am allowing my target audience to get an idea about the film in order to entice them to watch it. Having a trailer, magazine cover and a film poster allows audience members to become familiar with the actors featuring in the film and the key concepts that consist in the film.
- 3. Having the same actor on the front cover of the magazine and the movie poster means that people can be awa The cover lines used on the magazine cover allow the audience to see that this actor is playing the antagonist c
- 4. I personally believe that i could have improved the connection between the film poster and The red font used on my poster is the same as the house style used in the trailer. This the