SlideShare a Scribd company logo
Social Media Campaign
Page 2
Contents
Objectives of the Campaign
What Is It?
What Shall We Do?
Any Sample?
More!
So, Does It Mean....
New.Fresh.Innovative
Wise Quote
Thank You
3
4
5
6
7
8
10
11
12
Page 3
Objectives of the Campaign
• To create a short campaign on our SDF
social media account ( Facebook & Twitter )
• To gain more likes and followers
• To build up Saudi Duty Free profile
Page 4
What Is It?
is a proposed
social media campaign on our
SDF account with the primary
objective of building up SDF profile by posting
educational artworks about SDF shopping tips that will gain their
INTEREST and eventually build a TRUST.
Page 5
What Shall We Do?
We will educate our existing followers
on how to “smart shop” in our stores
through posting interesting artworks.
First, we will introduce the campaign
by posting a teaser!
Next is posting the tips.
Page 6
Any Sample?
This sample is
a teaser post
which will also
serve as our
introduction
of the campaign. Shop Smarter at Saudi Duty Free, as
we take shopping to a new level.
T I P S
Saudi Duty Free makes your retail experience
much much better!
WATCH THIS SPACE!
Page 7
More!
This sample is
an essential SDF
Smart Shopper Tip.
Offering what you need
with color coded displays:
Make sure to remember the right color
the next time you shop!
New Arrivals
Green for
Travel Exclusives
Blue for
Special Offers
Red for
Ahmed
Abdulla
h
Supervi
sor
2030
Add a POP of Color
to Your Shopping!
This sample is
a teaser post
which will also
be served
as our introduction
of the campaign.
Page 8
So, Does It Mean We Have
to Stop Posting Promotions
during the campaign?
Promotions?
Discounts?
Savings?
Definitely NOT!
We can post Smart Shopper Tips and
promotions randomly.
In fact, we can use this campaign to support
promotional artwork posts.
This sample is
a teaser post
which will also
be served
as our introduction
of the campaign.
Page 9
Like This
Like us to get updates on our best deals!
Check Which Items
Have the Best Deals!
50% Off
40% Off
30% Off
20% Off
25% Off
This sample is
a teaser post
which will also
be served
as our introduction
of the campaign.
Page 10
NEW.FRESH.INNOVATIVE
We DO NOT STOP promoting!
This is just a “fresh” idea
that will help us to get more
followers & at the same time
to give them our
LATEST PROMOTIONS!
Like us to get updates on our best deals!
Have the Best Deals!
50% Off
40% Off
30% Off
20% Off
25% Off
Page 11
“Your customer doesn’t
care how much you know
until they know how
much you care.”
-Damon Richards
Page 12
Thank You

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Saudi Duty Free social media campaign.

  • 2. Page 2 Contents Objectives of the Campaign What Is It? What Shall We Do? Any Sample? More! So, Does It Mean.... New.Fresh.Innovative Wise Quote Thank You 3 4 5 6 7 8 10 11 12
  • 3. Page 3 Objectives of the Campaign • To create a short campaign on our SDF social media account ( Facebook & Twitter ) • To gain more likes and followers • To build up Saudi Duty Free profile
  • 4. Page 4 What Is It? is a proposed social media campaign on our SDF account with the primary objective of building up SDF profile by posting educational artworks about SDF shopping tips that will gain their INTEREST and eventually build a TRUST.
  • 5. Page 5 What Shall We Do? We will educate our existing followers on how to “smart shop” in our stores through posting interesting artworks. First, we will introduce the campaign by posting a teaser! Next is posting the tips.
  • 6. Page 6 Any Sample? This sample is a teaser post which will also serve as our introduction of the campaign. Shop Smarter at Saudi Duty Free, as we take shopping to a new level. T I P S Saudi Duty Free makes your retail experience much much better! WATCH THIS SPACE!
  • 7. Page 7 More! This sample is an essential SDF Smart Shopper Tip. Offering what you need with color coded displays: Make sure to remember the right color the next time you shop! New Arrivals Green for Travel Exclusives Blue for Special Offers Red for Ahmed Abdulla h Supervi sor 2030 Add a POP of Color to Your Shopping!
  • 8. This sample is a teaser post which will also be served as our introduction of the campaign. Page 8 So, Does It Mean We Have to Stop Posting Promotions during the campaign? Promotions? Discounts? Savings? Definitely NOT! We can post Smart Shopper Tips and promotions randomly. In fact, we can use this campaign to support promotional artwork posts.
  • 9. This sample is a teaser post which will also be served as our introduction of the campaign. Page 9 Like This Like us to get updates on our best deals! Check Which Items Have the Best Deals! 50% Off 40% Off 30% Off 20% Off 25% Off
  • 10. This sample is a teaser post which will also be served as our introduction of the campaign. Page 10 NEW.FRESH.INNOVATIVE We DO NOT STOP promoting! This is just a “fresh” idea that will help us to get more followers & at the same time to give them our LATEST PROMOTIONS! Like us to get updates on our best deals! Have the Best Deals! 50% Off 40% Off 30% Off 20% Off 25% Off
  • 11. Page 11 “Your customer doesn’t care how much you know until they know how much you care.” -Damon Richards