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Retail marketing mix and planning

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Sourabh Gangrade

The document discusses the key aspects of retail marketing including satisfying customer needs, developing merchandise and services to meet needs, and considering customer needs in retail operations. It also covers the retail marketing mix, which involves determining the optimal combination of elements like location, merchandise, price, and promotion. Finally, it discusses retail marketing planning, including setting objectives, identifying options, and taking a systematic approach to achieving goals.

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Presented By: Aditi Meghna Jiny Granthna Suraj Sourabh
The nature of retail marketing ,[object Object],[object Object],[object Object]
The nature of retail marketing โ€ฆ ,[object Object],[object Object],[object Object]
The nature of retail marketing ,[object Object],[object Object],[object Object]
The nature of retail marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The concept of retail marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Importance of marketing in retailing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Retail marketing objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Retail marketing mix ,[object Object],[object Object],[object Object],[object Object],[object Object]
Retail Marketing Mix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mix โ€ฆ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The mix planning ,[object Object],[object Object],[object Object],[object Object],[object Object]
Composition of key elements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key element ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Retail Marketing Planning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Importance of retail marketing planning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Managerial use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Approaches to planning ,[object Object],[object Object],[object Object],[object Object],[object Object]
Types of planning ,[object Object],[object Object],[object Object],[object Object]
Short-term Retail Planning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Long-term plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic retail planning ,[object Object],[object Object],[object Object]
Corporate level planning ,[object Object],[object Object],[object Object],[object Object],[object Object]
Mission statement ,[object Object],[object Object],[object Object],[object Object]
Exam type question ,[object Object],[object Object],[object Object]

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Retail marketing mix and planning

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