Vickie Stieve is a marketing and project management professional with over 15 years of experience in client relationship building, marketing, advertising, and project management for both B2B and B2C organizations. She has expertise in areas such as channel strategy, brand development, campaign management, project management, and client relations.

1. Project Manager
Senior MarketingSpecialist
Account Manager
VickieStieve
4612 Bayswater Road, Excelsior, MN 55331
612-804-0226 ● vickiestieve@yahoo.com
SUMMARY
Over15 yearsof experience inclient
relationship building,in-housemarketing
and advertising,andprojectmanagement
for both B2B and B2C organizations.
SKILLS & EXPERIENCE
 Channel strategy& planning
 Brand & concept development
 Campaign management
 Marketing program manager
 Project & production management
 Cross-functional teammanager
 Client & vendor relations
 Competitive analysis
 Research & market development
 Digital& print marketing
SOFTWARE SKILLS:
 Microsoft Office Suite
 Various company project tools
STRENGTHS:
 Highly organized & detail oriented
 Active listener
 Effective communicator and leader
 Ability to work cross functionally to
accomplish collective goals
 Enjoy creating and applying strategy
 Develop solutions to complex issues
EDUCATION:
Arizona StateUniversity (Graduated 1998)
 BS, Management & Tourism
 Minors, Communication & Political
Science
CAREER HIGHLIGHTS:
 Assisted in developing and managed dealer marketing program for
Victory and Indian Motorcycles, matching dealer marketing dollars
to capitalize on local market awareness and revenue gain
 Managed campaigns and budgets at Target ranging from $1.5 to
$2.6 million, receiving accolades from leadership for budget
compliance, campaign effectiveness and team management
 Assisted in steadily increasing yearly Fairview Pharmacy revenue of
assigned marketing channels over four years to $14.5 million:
Infusion, Clinical Trials and Oncology
 Managed Fairview Pharmacy internet/intranet re-invention,
including strategicplanning, copy development and photography
AREAS OF EXPERTISE:
 Project Manager
o Developed and produced impactful messaging and campaigns
alongside product and brand managers
o Managed cross-functional teams and vendors, maintaining
strong working relationships with key stakeholders
o Managed vendors developing procedures and processes to
create timely delivery of projects
o Developed timing and action documents, and led larger teams
to complete projects on-time and within budget
 Senior Marketing Specialist
o Developed collateral and website for new product launch
o Developed, implemented & evaluated marketing and
advertising growth initiatives for assigned channels
o Managed all marketing, advertising and communications for
internal clients/division leadership
o Managed internet/intranet/social media messaging
o Conducted research and competitive analysis, translating
information into strategiesand initiatives
 Account Manager
o Managed client relations and project timing
o Managed internal concept and campaign development
o Managed budget development and adherence
WORK HISTORY
3M, MN Senior Marketing Specialist (Contract – MarComm) 06/2015-Present
Pearson Education, MN Project Manager/Consultant (Contract – MarComm) 09/2014-05/2015
Polaris Industries, MN Marketing Consultant (Contract - Dahl) 04/2014 – 09/2014
Target Corporation, MN In-Store Marketing Specialist/PM (Contract – Dahl) 08/2012-12/2013
Fairview Pharmacy Services, MN Marketing Specialist 2008-2012
NCDF (community development), MN Marketing, Membership & Outreach Coordinator 2007-2008
Weinbach Group (ad agency), FL Client Services Manager 2006-2007
Impex Systems (Manufacturer), FL Marketing Specialist 2005
Cohen & Co. Creative Advertising, FL Account Executive (Contract - Independent) 2004
Wells Fargo Home Mortgage, MN Analyst/Work Director 2001-2004
Chavin Lambert Advertising, FL Jr. Account Executive 1998-1999