This document summarizes a student's research project on the impact of electronic banking on customer satisfaction in Pakistan. It presents data collected through surveys of business people, ordinary customers, and banking sector employees. The surveys found high levels of agreement that electronic banking benefits customers by saving time and reducing risks. However, some concerns around fraud and short-term profits were also identified. Overall, the combined data analysis indicates that electronic banking positively impacts customer satisfaction in Pakistan.

1. BENAZIR BHUTTO SHAHEED
UNIVERSITY
NAME = REHMAN KHAN SHAMA
DEPARTMENT = BS COMMERCE
BATCH = 4TH
SEMESTER = 5TH
PROJECT = RESEARCH ON CUSTOMER SATISFICTION
TITLE = THE ELECTRONIC BANKING IMPACT ON
CUSTOMER SATISFICTION
SIR = Hassan Ahmed

2. ABSTRACT
The electronic banking in Pakistan

3. DATA CONDUCT METHOLOGY
I have survey to different place of people for conduct data and use to
questions and get interview . The conducted data consist in three steps .1ST
visit to market to conduct data from business people ,2nd time conduct data
from ordinary people as college School and university and last time conduct
data from banking sector .There is 20% percent data conduct from business
person in market and 40% percent data conduct from ordinary people and
40% data conduct from bank sector. There is ask 20 question from individually
person and consist questionnaire of this methodology as first part of questions
Agree ,Strongly agree Neutral , Disagree ,Strongly disagree .2nd part of
questions there is ask and select one correct answer the five option in .and 3rd
methodological use yes & no .

4. S/n Questions Agree Strongly Agree Neutral Disagree Strongly disagree
1 The electronic banking facilities benefit every
one
10 7 1 2 0
2 The e banking decrease risk in the way of
customers.
9 2 7 2 0
3 Debit cards save amount from risk in different
place.
11 4 4 0 1
4 Save the time when deposit amount in the
bank’.
8 5 3 2 2
5 The bank employers can involve in the fraud
from customers.
4 4 4 7 1
6 The(ATM) Machine facilities provide to
customers every place.
12 6 1 1 0
7 Credit cards is very imported for customers. 6 1 8 4 1
8 The e banking increase own profit in short
term.
4 3 10 1 2
9 The e banking decrease expenses in short
term.
6 1 9 4 0
10 The e banking will be developing business in
Pakistan.
10 4 3 12 1
Total 79% 36% 50% 35% 8%
DATA CONDUCT FROM ORDINARY PEOPLE
40%

5. 79
36
50
35
8
0
10
20
30
40
50
60
70
80
90
Agree Strongly agree Nuetral Disagree strongly disagree
DATA CONDUCT FROM ORDINARY PEOPLE 40%

6. Age 18-25 26-35 36-45 46-above
Male 9 0 0 o
Female 11 0 0 0
Total 20 0 0 0
Education Secondary graduate MBA M. Phil Total
Male 3 6 o 0 9
Female 0 7 4 0 11
Total o 0 0
DATA CONDUCT FROM ORDINARY PEOPLE 40%

7. S/n Questions Agree Strongly
Agree
Neutra
l
Disagre
e
Strongly
disagree
1 The electronic banking facilities benefit every one 8 1 1 0 0
2 The e banking decrease risk in the way of
customers.
2 1
3 Debit cards save amount from risk in different place. 8 1 1
4 Save the time when deposit amount in the bank’. 8 1 0 0
5 The bank employers can involve in the fraud from
customers.
1 2 1 3
6 The(ATM) Machine facilities provide to customers
every place.
7 2 0 0 1
7 Credit cards is very imported for customers. 4 3 2
8 The e banking increase own profit in short term. 5 3 2
9 The e banking decrease expenses in short term. 4 4
10 The e banking will be developing business in
Pakistan.
3 5
Tot
al
48 23 6 6 1
DATA CONDUCT FROM BUSINESS PEOPLE 20%

8. 48
23
6 6
1
0
10
20
30
40
50
60
Agree Strongly agree Neutral Disagree Strongly
disagree
DATA CONDUCT FROM BUSINESS PEOLES 20%

9. Age 18-
25
26-35 36-45 46-above Total
Male 1 5 3 1 10
Female 0 0 0
Total 0 0 0
Educatio
n
Secondar
y
graduate MBA M. Phil Total
Male 2 3 3 1 10
Female 0 0 0
Total o 0 0
DATA CONDUCT FROM BUSINESS PEOPLE

10. S/n Questions Agree Strongly Agree Neutral Disagree Strongly disagree
1 The electronic banking facilities benefit every one 4 1 0 0 0
2 The e banking decrease risk in the way of customers. 1 2 0 2
3 Debit cards save amount from risk in different place. 2 1 1 1
4 Save the time when deposit amount in the bank’. 2 3 0 0
5 The bank employers can involve in the fraud from customers. 3 1 1
6 The(ATM) Machine facilities provide to customers every place. 5 0 0 0 0
7 Credit cards is very imported for customers. 3 2
8 The e banking increase own profit in short term. 2 0 1 2
9 The e banking decrease expenses in short term. 3 1 1
10 The e banking will be developing business in Pakistan. 1 3 1
Total 26 7 9 8 0
Data conduct from Islamic bank 10%

11. 29
7
9
8
0
0
5
10
15
20
25
30
35
A gree Strongly agree neutral Disagree Strongly disagree
DATA CONDUCT ISLAMIC BANK10%

12. Age 18-25 26-35 36-45 46-above Total
Male 0 1 2 2 5
Female 0 0 0 0 0
ISLAMIC BANK
Education Seconda
ry
graduat
e
MBA M. Phil Total
Male 1 4 0 5
Female 0 0 0 0 0

13. S/n Questions Agree Strongly
Agree
Neutral Disagree Strongly
disagree
1 The electronic banking facilities benefit every one 4 1 0 0 0
2 The e banking decrease risk in the way of customers. 1 1 0 1 2
3 Debit cards save amount from risk in different place. 3 2 0 0
4 Save the time when deposit amount in the bank’. 3 1 1 0 0
5 The bank employers can involve in the fraud from customers. 1 1 2 1
6 The(ATM) Machine facilities provide to customers every place. 3 2 0 0 0
7 Credit cards is very imported for customers. 1 3 1
8 The e banking increase own profit in short term. 2 1 1 1
9 The e banking decrease expenses in short term. 2 2 1
10 The e banking will be developing business in Pakistan. 2 2 1
Total 22 16 6 3 1
DATA CONDUCT FROM UNITED BANK 10%

14. 22
16
6
3
0
0
5
10
15
20
25
Agree Strongly agree Neutral Disagree Strongly
disagree
UNITED BANK 10%

15. Age 18-25 26-35 36-45 46-above Total
Male 0 1 2 2 5
Female 0 0 0 0 0
Education Seconda
ry
graduat
e
MBA M. Phil Total
Male 1 2 2 0 5
Female 0 0 0 0 0
UNITED BANK 10%

16. S/n Questions Agree Strongly
Agree
Neutral Disagree Strongly
disagree
1 The electronic banking facilities benefit every one 4 1 0 0 0
2 The e banking decrease risk in the way of customers. 5 0
3 Debit cards save amount from risk in different place. 4 1 0
4 Save the time when deposit amount in the bank’. 5 0 0
5 The bank employers can involve in the fraud from customers. 4 1
6 The(ATM) Machine facilities provide to customers every
place.
4 1 0 0 0
7 Credit cards is very imported for customers. 1 2 1 1
8 The e banking increase own profit in short term. 1 2 2
9 The e banking decrease expenses in short term. 2 1 2
10 The e banking will be developing business in Pakistan. 4 1
Total 34 5 4 3 2
SINDH BANK 10%

17. 34
5
4
3
0
0
5
10
15
20
25
30
35
40
Agree Strongly agree Neutral Disagree Strongly
disagree
SINDH BANK 10%

18. Age 18-25 26-35 36-45 46-above Total
Male 1 2 1 5
Female 0 1 0 0 0
Education Seconda
ry
graduat
e
MBA M. Phil Total
Male 2 1 1 0 4
Female 0 1 0 0 1
SINDH BANK MALE /FEMALE

19. S/n Questions Agree Strongly
Agree
Neutral Disagree Strongly
disagree
1 The electronic banking facilities benefit every one 4 1 0 0 0
2 The e banking decrease risk in the way of customers. 2 1 2
3 Debit cards save amount from risk in different place. 3 2 0
4 Save the time when deposit amount in the bank’. 1 4 0 0
5 The bank employers can involve in the fraud from customers. 2 3
6 The(ATM) Machine facilities provide to customers every place. 1 4 0 0 0
7 Credit cards is very imported for customers. 1 4
8 The e banking increase own profit in short term. 4 1
9 The e banking decrease expenses in short term. 3 2
10 The e banking will be developing business in Pakistan. 5
Total 19 19 4 8
DATA CONDUCT FROM MEEZAN BANK 10%

20. 19 19
4
8
0
0
2
4
6
8
10
12
14
16
18
20
Agree Strongly agree Neutral Disagree Strongly
disagree
DATA CONDUCT FROM MEEZAN BANK 10%

21. Age 18-25 26-35 36-45 46-above Total
Male 1 1 3 4
Female 0 1 0 0 0
Education Seconda
ry
graduat
e
MBA M. Phil Total
Male 1 3 0 4
Female 0 1 0 0 1

22. 79
36
50
35
8
0
10
20
30
40
50
60
70
80
90
DATA CONDUCT FROM
ORDINARY PEOPLE 40%
48
23
6 6
1
0
10
20
30
40
50
60
Agree Strongly
agree
Neutral Disagree Strongly
disagree
DATA CONDUCT FROM BUSINESS
PEOLES 20%

23. 22
16
6
3
0
0
5
10
15
20
25
Agree Strongly
agree
Neutral Disagree Strongly
disagree
DATA CONDUCT FROM UNITED BANK 10%
29
7
9 8
0
0
5
10
15
20
25
30
35
A gree Strongly agree neutral Disagree Strongly disagree
Data conduct from islamic bank 10%
34
5 4 3
0
0
5
10
15
20
25
30
35
40
Agree Strongly agree Neutral Disagree Strongly
disagree
DATA CONDUCT FROM SINDH BANK 10%
19 19
4
8
0
0
2
4
6
8
10
12
14
16
18
20
Agree Strongly agree Neutral Disagree Strongly
disagree
DATA CONDUCT FROM MEEZAN BANK
10%

24. 73
47
23
22
0
0
10
20
30
40
50
60
70
80
Agree Strongly agree Neutral Disagree Strongly disagree
COMBINE DATA OF BANKING SECTOR 40%

25. 63
29.5
28
20.5
4.5
0
10
20
30
40
50
60
70
Agree Strongly agree Neutral Disagree Strongly disagree
COMBINE DATA OF CUSTOMER 60%

26. 73, 53%
63.5, 47% BANKING SECTOR
CUSTOMER
RESULT OF COMBINATION DATA OF ELECTRONIC BANKING IMPACT ON CUSTOMER SATISFICTION

27. CONCLUSION
THANKS