The document summarizes some key findings from research on trailers and posters for horror films. For trailers, it discusses the common use of editing techniques like ellipsis and montage to create a sense of rush and panic. Close-ups are frequently used to show facial expressions and create fear, while wide shots build suspense. Darker clothing, low key lighting, and props like weapons are common mise-en-scene elements. Soundtracks often have fast pacing and loud dialogue to build tension. For posters, close-ups of the main character in low key lighting are standard to create mystery. Darker colors like red and black align with the horror genre, as do sans serif fonts that stand out and impact the

1. Research Key Findings
Trailers
Editing  ellipsis of time and montages are used a lot to show the rush
and panic in the movements of characters. It also helps to add to the
sense of realism around the film, as it shows the characters past. The
use of fast pace editing shows the rush and panic the characters are
feeling.
Camerawork there is a high use of close ups to show the facial
expressions of the characters, to show their fear and to create a sense
of fear within the audience. There is the use of high and low angles to
show which characters are dominant and which are not. The use of low
angles looking up on characters shows them to be dominant. The use of
wide shots is conventional as it allows for things to happen around the
character, creating suspense,which is conventional in the horror genre.
Mise-en-scene  the clothing worn would be darker, to add to the
mystery surrounding the storyline. There would be low key lighting to
add to the mystery and darkness, and to create suspense.Props used
would be weapons, to link to the violent theme
Sound  The sound is fast paced,which helps to create a build up to
something biggerin the movie. The dialogue used would be loud, and
would panic the audience by using phrases such as ‘what was that’ to
create a sense of mystery. Sound effects ofsnapping twigs could be
conventional in a foresttype setting.
Posters
Camerawork  a close up of the main character would be conventional,
as this would show their facial expressionand would link to the horror
genre well. It would be in low key lighting, to link to the horror genre and
create a sense of mystery around the character and the movie.
Colours  colours used would be darker, such as reds and blacks, as
these are conventional in the horror genre to connote violence and
mystery.

2. Fonts  sans serif fonts would be conventional for the form, and would
also stand out and make an impact on the audience, which is what the
horror genre also aims to do, so this would link the two togetherwell.