Sonny Southwell is the 17-year-old main character of the media piece, portrayed as capable but not fully responsible as an adult. His typical teenage outfit of green jeans, black coat, and trainers helps the target 15-35 audience relate to him. A survey found audiences relate better to characters close in age and form connections to better enjoy the plot. The character is male, conforming to typical horror conventions, though the survey found gender does not impact overall film opinions. Sonny is white British and the survey found ethnicity does not impact whether people watch a film. His middle-class background allows similar audiences to relate more.