This document discusses using interactive social media as a new digital corridor for sales, communications, and engagement. It proposes building a sponsored interactive social media platform to connect retailers, suppliers, employees, and consumers in real-time. This would allow brands to increase traffic, sales, and engagement by hosting live ads and events, adding promotions, and building games to involve buyers as brand ambassadors across PC, Mac, Linux and Android without downloads.

1. BUILDING INTERACTIVE
Social Media as Sales, Communications, & Interactive Gateway

2. SOCIAL MEDIA IS NOT JUST A FAD
• Over the past several years, digital marketing teams have built programs
for various industries in what sometimes feels like the eye of the hurricane.
With so much continuous change in the social media landscape, it has
been difficult to find the “true north” of marketing in social media channels.
• However, a consensus is emerging around the impact of real-time social
experiences on driving supply-chain behavior. Simultaneously, marketers
are beginning to tap into the immense troves of user data available to them
from social profiles and activity, and apply it in ways that improve campaign
effectiveness across multiple channels. While the specific tactics will
continue to evolve, these two areas are emerging as the new social
foundation for marketers over the long term.

3. INTERACTIVE SOCIAL MEDIA TRENDS

4. TRADITIONAL SOCIAL MEDIA
Brands tab into social media portals to build “like” and “fans”.
They hope to utilize analytics for better consumer & brand understanding.

5. ABOVE ALL- INTERACTIVE VISION
• What if you could connect a vast
distribution retail outlets, buyers,
and suppliers with real-time
engagement?
• Building a sponsored interactive
social media as the new digital
corridor will opening a whole new
world of possibilities.

6. MISSION WITH VISION
• Giveaway interactive social media platform with every
purchase. Connect:
 Employees
 Suppliers
 Retailers
 & Consumers
Southern
Wine
Suppliers
Consumers
Retailers
Employees
In exchange, deliver guaranteed ad-view, connect
to distribution and increase sales with your content
sharing promo / ads.

7. WHAT CAN YOU DO WITH RTC?
• Increase Real-Time Traffic.
• Grow Sales.
• Enhance Brand Engagement.
• Connect to real buyers.
• Give buyers reasons to engage.
• Make buyers your brand ambassador.

8. WHAT CAN YOU DO WITH RTC?
• Host your ad. (image, GIF, or video).
• Brand Room with minute use or perpetual. (Min. 120Min.)
• Sponsor Live Events and broadcast to all buyer’s room.
• Ideal for repeat and frequency advertising at low cost.
• Add Call-To-Action Promos and Incentives.
• Build fun games that engages buyers as a part of your brand.
• Introduce special events (e.g. Stoli Night, Oringina Drink).

9. WHAT CAN BUYERS DO?
• Invite Friends & Share Branded Room content.
• Make social media referral for room with purchase.
• Share a story in Real-Time & get Coupons.
• Share content.
• Watch YouTube, Slide Share, Viemo with guests (1+7)
• Place Branded Ad including
• Watch Live sponsored events with friends.

10. ONE OF OUR FAN'S

11. SAMPLE BRAND ROOM

12. SAMPLE BRAND ROOM WITH VIDEO

13. SAMPLE NS-RTC ROOM

14. EXPERIENCE ADVERTS IN REAL-TIME

15. VALUE-PACK PROMOS

16. SHARE THE REAL EXPERIENCE
Share Host Sponsored Events

17. PC, MAC, LINUX, ANDROID WITH 1 CLICK
• No download,
• No Install
• No Plug-in
• Respecting Privacy
• The Future of Real-Time Advertising
(*) Due to Apple’s FaceTime policy WebRTC features are not allowed. iOS App for Brand
requires one-time buildout.

18. A GAME CHANGER
Available in small room volume, enterprise, and ecosystem.

19. NETSTAIRS
http://facebook.com/netstairs
http://facebook.com/interactiveloyaltycard
http://youtube.com/netstairs
.
Or visit: http://netstairs.com
Email: inquiry@netstairs.com
Your Brand