The document discusses plans for a new pop music magazine called "Hot Pop". It describes choosing a catchy name that is short and memorable. The font was selected to resemble spotlights on celebrities with circles in the letters. Two fonts will be used for sub-headings from the website DaFont. Light pink, purple, blue and black were selected as the main colors to be upbeat and eye-catching. Natural lighting was chosen for photos taken at Ashridge to look realistic. Models will have natural makeup and straight hair. Outfits for all models will include black jeans and coats for broad appeal.