(1) The questionnaire results show that pop music is the most popular genre while blues is the least favorite, so a pop music magazine would have broad appeal. (2) Many artists are enjoyed by respondents, so it will be easy to write articles on a variety of artists. (3) Most people listen to music for 2-8 hours a day, showing there is a high chance people will buy music magazines. (4) More people said they would buy a music magazine than said they wouldn't, but there is still competition.