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1. Gender?




                                                                                                   male
                                                                                                   female




When conducting my questionnaire I decided to hand more of my questionnaires out to females as
they tend to buy music magazines more frequently than males. Although I handed more out to
females as you can see on my graph I did hand a large percentage out to males.



    2. What is your age?




                                                                                        14-16
                                                                                        17-19
                                                                                        20-24




As you can see half of the people I handed my questionnaire to are in the age range 14-16 this is due
to the age range of college. Although there are many in the age range of 4-16 I also made sure I got
views of people in the other age ranges by asking the second years and some adults outside of the
college.



    3. What age did you start listening to music?
10
 9
 8
 7
 6
 5
                                                                         Series1
 4
 3
 2
 1
 0
                 4 _7             8_11               12_14




     Many people in the questionnaire started listening to music at the early ages of 4-7, this tells me
     that when I am setting my target audience that no matter how young I set it the audience will always
     know what I’m talking about as they have been listening to music for a while.

         4. How much money would you pay for a magazine?




     £3-£5




     £1-£3
                                                                             Series1



     £0-£1



             0          2   4       6       8       10       12     14



     Most people said they would pay around £2.50 for a magazine. This is helpful as I know what I
     should price my magazine at and I know what the average student would pay for a magazine. I also
     found that if there is a lot of contents to the magazine people would be more likely to pay £3-£5 for
     a magazine.
5. How often do you buy a magazine?




                                                                         monthly
                                                                         weekly
                                                                         anually
                                                                         other




As you can see the majority of the questionnaires came back saying people would but a music
magazine monthly. This is helpful as I now know when to publish my magazine, many people said
they would buy one monthly as they only have the money then.



    6. What is your favourite colour?

      4.5
        4
      3.5
        3
      2.5
        2                                                                  Series1
      1.5
        1
      0.5
        0
             blue    red   purple   pink   green yellow brown other



Many people stated that their favourite colour was blue, red, purple or green. With this is mind
making my colour scheme will now be a lot easier as using these bold colours will catch the readers
eye and entice them into reading the magazine.
7. At what age did you start listening to your preferred genre of music?




                                                                                 9_13
                                                                                 14-15
                                                                                 15-17




        This was pretty even as 6 people put 9-13, 8 people put 14-15 and 6 people put 15-17. This
makes it difficult to set an age to start my target audience at as many people started listening to
R’n’B music at different times. With this is mind I am going to set it at the age of 14 as it is in the
middle therefore giving everyone the opportunity to read the magazine.

    8. Do you prefer an informal or formal magazine?




                                                                               informal
                                                                               formal




        When doing the questionnaire I found out that more people liked an informal magazine to a
formal magazine. This means that I must now use informal language and slang to make the reader
feel more settled when reading the magazine as they should be reading it for their enjoyment.



    9. What features would you like to see in a music magazine? (please circle 3)
16
           14
           12
           10
            8                                                                        Series1
            6                                                                        Series2
            4                                                                        Series3
            2
            0
                interview reviews upcoming      news    tour dates   other
                                  artista and
                                    events


            Most people circled the 3 features; interviews, reviews and news. This means that I
should try and include at least 2 of these things to satisfy my readers and so that they don’t get
bored. Also people took an interest in ‘upcoming artists and events’ therefore meaning I should
include that within my magazine as it shall keep my readers interested.



    10. Who is your favourite musician?




                                                                             adele
                                                                             jay-z
                                                                             ed sheeren




        Out of the three artists I gave on the questionnaire the majority of the readers selected
Adele and Ed Sheeren. This shows that most people like the new and un-discovered artists now
more than Jay-Z. Therefore I should focus my magazine on the newer musicians as that’s what my
target audience want to see.
11. Where would you buy a music magazine?

     9
     8
     7
     6
     5
                                                                            Series1
     4
                                                                            Series2
     3
     2
     1
     0
             news agents          supermarket         music venue




        The majority of people voted that they would buy a music magazine at a supermarket or a
music venue. This means that I would have to advertise my magazine in the local supermarkets and
music stores like; ASDA, HMV or TESCO.

    12. How would you prefer to have your front cover lay out?
     18
     16
     14
     12
     10
                                                                            Series1
         8
                                                                            Series2
         6
         4
         2
         0
             very informative   quite informative     just the photo


Many people said they would like their front cover to be quite informative, therefore I shouldn’t just
leave the photo with no information about what’s happening in the magazine etc. with this said I
shouldn’t bombard the front cover with t much information so they cant read or see the picture as
you do not want the reader to feel lost on just the front cover.



    13. What is your favourite type of artist?
solo
                                                                           band




 When asking the people what they preferred; band or solo performers the majority of the people
said they preferred solo performers. With this is mind I have now found a solo performer to
interview.

    14. Do you prefer interviews or personal reviews of artists?

   14

   12

   10

    8
                                                                      interviews
    6
                                                                      reviews
    4

    2

    0
                     1                            2

The majority of people said they preferred interviews to personal reviews therefore I must interview
an artist instead of doing my own personal review of an artist or a concert. Although some people
suggested personal reviews were better I can only do 1 and I must tend to the need of the majority.




    15. At what age do you believe you will end listening to R’n’B music
20-24
                                                                              25-29
                                                                              30+




                When asked most people said they believe they will end listening to R’n’B music at
the ages of 25-29. This means I must set my target audience at about 27 so that the majority of
people are able to read the magazine.

    16. What would convince you to buy a magazine?
          12

          10

           8

           6                                                                   Series1
                                                                               Series2
           4

           2

           0
                 front cover     contents        price          other


        When asked this question most people said that the front cover will entice them into buying
a magazine. Now knowing this I must make sure my front cover is an eye catcher and that people
will want to buy the magazine after seeing the front cover.
17. Do you regularly buy music magazines?




                                                                                no
                                                                                yes




        This question enabled me to understand if people actually buy magazines. Luckily they do so
therefore I can carry on producing my magazine.

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Questionairre evaluation.

  • 1. 1. Gender? male female When conducting my questionnaire I decided to hand more of my questionnaires out to females as they tend to buy music magazines more frequently than males. Although I handed more out to females as you can see on my graph I did hand a large percentage out to males. 2. What is your age? 14-16 17-19 20-24 As you can see half of the people I handed my questionnaire to are in the age range 14-16 this is due to the age range of college. Although there are many in the age range of 4-16 I also made sure I got views of people in the other age ranges by asking the second years and some adults outside of the college. 3. What age did you start listening to music?
  • 2. 10 9 8 7 6 5 Series1 4 3 2 1 0 4 _7 8_11 12_14 Many people in the questionnaire started listening to music at the early ages of 4-7, this tells me that when I am setting my target audience that no matter how young I set it the audience will always know what I’m talking about as they have been listening to music for a while. 4. How much money would you pay for a magazine? £3-£5 £1-£3 Series1 £0-£1 0 2 4 6 8 10 12 14 Most people said they would pay around £2.50 for a magazine. This is helpful as I know what I should price my magazine at and I know what the average student would pay for a magazine. I also found that if there is a lot of contents to the magazine people would be more likely to pay £3-£5 for a magazine.
  • 3. 5. How often do you buy a magazine? monthly weekly anually other As you can see the majority of the questionnaires came back saying people would but a music magazine monthly. This is helpful as I now know when to publish my magazine, many people said they would buy one monthly as they only have the money then. 6. What is your favourite colour? 4.5 4 3.5 3 2.5 2 Series1 1.5 1 0.5 0 blue red purple pink green yellow brown other Many people stated that their favourite colour was blue, red, purple or green. With this is mind making my colour scheme will now be a lot easier as using these bold colours will catch the readers eye and entice them into reading the magazine.
  • 4. 7. At what age did you start listening to your preferred genre of music? 9_13 14-15 15-17 This was pretty even as 6 people put 9-13, 8 people put 14-15 and 6 people put 15-17. This makes it difficult to set an age to start my target audience at as many people started listening to R’n’B music at different times. With this is mind I am going to set it at the age of 14 as it is in the middle therefore giving everyone the opportunity to read the magazine. 8. Do you prefer an informal or formal magazine? informal formal When doing the questionnaire I found out that more people liked an informal magazine to a formal magazine. This means that I must now use informal language and slang to make the reader feel more settled when reading the magazine as they should be reading it for their enjoyment. 9. What features would you like to see in a music magazine? (please circle 3)
  • 5. 16 14 12 10 8 Series1 6 Series2 4 Series3 2 0 interview reviews upcoming news tour dates other artista and events Most people circled the 3 features; interviews, reviews and news. This means that I should try and include at least 2 of these things to satisfy my readers and so that they don’t get bored. Also people took an interest in ‘upcoming artists and events’ therefore meaning I should include that within my magazine as it shall keep my readers interested. 10. Who is your favourite musician? adele jay-z ed sheeren Out of the three artists I gave on the questionnaire the majority of the readers selected Adele and Ed Sheeren. This shows that most people like the new and un-discovered artists now more than Jay-Z. Therefore I should focus my magazine on the newer musicians as that’s what my target audience want to see.
  • 6. 11. Where would you buy a music magazine? 9 8 7 6 5 Series1 4 Series2 3 2 1 0 news agents supermarket music venue The majority of people voted that they would buy a music magazine at a supermarket or a music venue. This means that I would have to advertise my magazine in the local supermarkets and music stores like; ASDA, HMV or TESCO. 12. How would you prefer to have your front cover lay out? 18 16 14 12 10 Series1 8 Series2 6 4 2 0 very informative quite informative just the photo Many people said they would like their front cover to be quite informative, therefore I shouldn’t just leave the photo with no information about what’s happening in the magazine etc. with this said I shouldn’t bombard the front cover with t much information so they cant read or see the picture as you do not want the reader to feel lost on just the front cover. 13. What is your favourite type of artist?
  • 7. solo band When asking the people what they preferred; band or solo performers the majority of the people said they preferred solo performers. With this is mind I have now found a solo performer to interview. 14. Do you prefer interviews or personal reviews of artists? 14 12 10 8 interviews 6 reviews 4 2 0 1 2 The majority of people said they preferred interviews to personal reviews therefore I must interview an artist instead of doing my own personal review of an artist or a concert. Although some people suggested personal reviews were better I can only do 1 and I must tend to the need of the majority. 15. At what age do you believe you will end listening to R’n’B music
  • 8. 20-24 25-29 30+ When asked most people said they believe they will end listening to R’n’B music at the ages of 25-29. This means I must set my target audience at about 27 so that the majority of people are able to read the magazine. 16. What would convince you to buy a magazine? 12 10 8 6 Series1 Series2 4 2 0 front cover contents price other When asked this question most people said that the front cover will entice them into buying a magazine. Now knowing this I must make sure my front cover is an eye catcher and that people will want to buy the magazine after seeing the front cover.
  • 9. 17. Do you regularly buy music magazines? no yes This question enabled me to understand if people actually buy magazines. Luckily they do so therefore I can carry on producing my magazine.