Question four
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The group attracted their target audience of 15+ through the mis-en-scene elements in the film. They set the film at a school to identify the target age and costumes reflected typical young people's styles. The storyline about a nerdy teen with a crush on a popular girl in sixth form college also resonated with the target audience. They gathered feedback from actual audience members ages 16-17 on which ending was better and uploaded the film to YouTube to collect comments, mostly from their target demographic.
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Question four
The group attracted their target audience of 15+ by setting their film in a school that would be identifiable to that age group. The costumes of the main characters also typified young people. The storyline of a nerdy teenage boy having a crush on a popular girl in sixth form college was relatable. To get audience feedback, they asked students aged 16-17 which ending they preferred and uploaded the film to YouTube to gather comments, mostly from their target demographic.
AS media pitch
The document outlines a pitch for a film called "Reality" that will be produced by Dollhouse Productions. It will focus on social realism and stigmatized issues through the story of Riley, a 6-year old boy living with his mother in Tamworth. The film will use a handheld camera style to immerse viewers in Riley's perspective and struggles. The target audience is teenagers and young adults aged 15-24, especially females, and the film will be promoted through social media, film posters, and screenings for support and student groups.
Evaluation questions 4&5
The document discusses the age rating of 15 that would be given to a film containing strong violence, frequent strong language, drug use, discriminatory content, or sexual references. Such a film is aimed at audiences ages 15 and older. While both male and female adults could view it, the main character being a college student would make the film most relatable to younger viewers in their late teens and early twenties. An age rating of 15 is therefore appropriate.
Representation charlie
The document discusses representation in a teaser trailer for a film. It focuses on appealing to a young adult target audience by featuring young actors in relatable ways. A variety of characters of the same age are represented to give audiences different options to relate to. The production company is responsible for the representations in the film. They portray some teenagers negatively as bullies but also show a variety of characters each with their own struggles to appeal to a wide young audience.
Q4
Historically, teen dramas were made for teenage audiences to relate to stories about issues they face. However, research shows that adults ages 25-39 now make up a wider audience for teen dramas. Youth dramas mainly attract younger audiences through storylines about modern teenage experiences. The film's focus on football attracted an audience interested in the sport, and it included substantial football content to appeal to this fan base.
Attractign audiences
The document discusses how the film attracted its target 18-24 year old audience. It used relatable young female characters whose encounter in a bathroom bathroom creates mystery. The film openly addresses the recurrent theme of drug use in teen dramas, intriguing audiences wanting to see something so blatant. With an indie style and lack of big studio promotion, it appealed to cinema fans valuing film as an art form. The social commentary nature aims to generate positive word of mouth among the target demographic.
Forms and Conventions of real media products
Dearest Ada" uses and develops conventions of real media products while also attempting to challenge some conventions. It follows the romance genre convention of portraying love between a couple, but subverts the typical portrayal of love between a younger couple. The film was influenced by the narrative structures of "Up" and "Wish You Were Here" as well as independent films like "The View" and "This is When We Met." However, it aims to challenge the convention that films representing love across generations only appeal to niche audiences, as research found these stories do not often get mainstream distribution. Interviews conducted after test screenings found "Dearest Ada" appealed to a wide range of ages.
Task 2
The document discusses the representation of characters in a film product. The female characters represent young, lower-middle class British teenage girls who socialize together. The male character is meant to be disliked as the antagonist and his face is hidden to add mystery. Close-ups were used with the female characters to engage the audience but the male character's face was hidden. Props like drinks and cigarettes help convey the idea of the teenagers being naughty. The characters generally reinforce social stereotypes but some changes were made to suit the target age group.
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Question four
The group attracted their target audience of 15+ by setting their film in a school that would be identifiable to that age group. The costumes of the main characters also typified young people. The storyline of a nerdy teenage boy having a crush on a popular girl in sixth form college was relatable. To get audience feedback, they asked students aged 16-17 which ending they preferred and uploaded the film to YouTube to gather comments, mostly from their target demographic.
AS media pitch
The document outlines a pitch for a film called "Reality" that will be produced by Dollhouse Productions. It will focus on social realism and stigmatized issues through the story of Riley, a 6-year old boy living with his mother in Tamworth. The film will use a handheld camera style to immerse viewers in Riley's perspective and struggles. The target audience is teenagers and young adults aged 15-24, especially females, and the film will be promoted through social media, film posters, and screenings for support and student groups.
Evaluation questions 4&5
The document discusses the age rating of 15 that would be given to a film containing strong violence, frequent strong language, drug use, discriminatory content, or sexual references. Such a film is aimed at audiences ages 15 and older. While both male and female adults could view it, the main character being a college student would make the film most relatable to younger viewers in their late teens and early twenties. An age rating of 15 is therefore appropriate.
Representation charlie
The document discusses representation in a teaser trailer for a film. It focuses on appealing to a young adult target audience by featuring young actors in relatable ways. A variety of characters of the same age are represented to give audiences different options to relate to. The production company is responsible for the representations in the film. They portray some teenagers negatively as bullies but also show a variety of characters each with their own struggles to appeal to a wide young audience.
Q4
Historically, teen dramas were made for teenage audiences to relate to stories about issues they face. However, research shows that adults ages 25-39 now make up a wider audience for teen dramas. Youth dramas mainly attract younger audiences through storylines about modern teenage experiences. The film's focus on football attracted an audience interested in the sport, and it included substantial football content to appeal to this fan base.
Attractign audiences
The document discusses how the film attracted its target 18-24 year old audience. It used relatable young female characters whose encounter in a bathroom bathroom creates mystery. The film openly addresses the recurrent theme of drug use in teen dramas, intriguing audiences wanting to see something so blatant. With an indie style and lack of big studio promotion, it appealed to cinema fans valuing film as an art form. The social commentary nature aims to generate positive word of mouth among the target demographic.
Forms and Conventions of real media products
Dearest Ada" uses and develops conventions of real media products while also attempting to challenge some conventions. It follows the romance genre convention of portraying love between a couple, but subverts the typical portrayal of love between a younger couple. The film was influenced by the narrative structures of "Up" and "Wish You Were Here" as well as independent films like "The View" and "This is When We Met." However, it aims to challenge the convention that films representing love across generations only appeal to niche audiences, as research found these stories do not often get mainstream distribution. Interviews conducted after test screenings found "Dearest Ada" appealed to a wide range of ages.
Task 2
The document discusses the representation of characters in a film product. The female characters represent young, lower-middle class British teenage girls who socialize together. The male character is meant to be disliked as the antagonist and his face is hidden to add mystery. Close-ups were used with the female characters to engage the audience but the male character's face was hidden. Props like drinks and cigarettes help convey the idea of the teenagers being naughty. The characters generally reinforce social stereotypes but some changes were made to suit the target age group.
Evaluation tsk 5
The document discusses how the filmmakers aimed to entertain their target audience of 11-17 year old girls with their opening sequence for a teen musical. They sought to communicate no moral message and instead focus on entertainment, drawing from popular conventions of the genre seen in films like Hairspray and Pitch Perfect. Specific elements like an upbeat song from the start, humor, bright lighting, stereotypical characters and settings, and a relatable school setting and romance storyline were used to appeal to and keep the target audience engaged from the beginning.
Question 4
Our target audience for the media product is male and female teenagers aged 12-16 from the Notton and South Yorkshire area of the UK. We aimed to appeal to this niche demographic because the film is set locally and features teenage characters. Research found that teenagers typically watch films through streaming services like Netflix rather than DVDs. Pre-production research via a Facebook questionnaire received positive feedback from our target audience, who wanted an isolated, dramatic setting and guessed the film was a horror. Most respondents said they would watch the film based on a brief description. The research confirmed that targeting 12-16 year olds locally was likely to result in higher viewership.
As media evaluation 5 pptx
The document discusses how the film attracted and addressed its audience through various techniques:
1. It used humor as the main attraction, with the voiceover introducing the film's unique comedy and connecting the audience to the main character.
2. It aimed to appeal to a mass audience by referencing popular culture topics and music, similar to successful films and TV shows with comparable views and humor.
3. The film also targeted audiences of cult hits like Napoleon Dynamite to build its own cult following.
4. It addressed the audience directly in the opening voiceover to immediately establish a relationship and get them invested in the main character's story.
Who would be the audience for your media product?
As part of my Audience research, we gathered pieces of information from our target demographic and created a mood-board, focus group and a survey. This compiles the research that helped us to choose who would be the audience for our media product.
Audience analysis
Joao Dias is a 16-year-old male student whose father's job in food quality control provides a comfortable financial situation. Joao enjoys spending leisure time online, taking exotic holidays, and listening to various music genres. His hobbies include gaming, drawing, and creative writing. As a student without bills, Joao has a medium-high spending power that allows him to spend freely on expensive hobbies like games and clothes. The analysis of Joao's profile is to help a company understand its target audience for a marketing campaign. Joao's demographics, interests, and spending habits indicate he could be a good audience for horror movies like The Descent that feature action, gore, and strong female
Marketing Plan
Lucy McKenna is marketing a short comedy film called "Monday Morning Madness" targeting 14-19 year olds. The film uses slapstick humor in the style of Charlie Chaplin and focuses on the journey of two contrasting characters to school. McKenna would approach production companies like Fox, DreamWorks and Universal to publish the film. Focus groups found the target audience enjoyed the film and it could be shown before other films to get audiences in the right mood. The film keeps costs low through minimal sets that focus on facial expressions and accidents over props. It will be distributed by showing it before other films to make it easily accessible to the target demographic.
Question 5
This document discusses how to attract and address the target audience for a romantic comedy film called "The Culture Clash". The target audience is young people aged 16-24, as they typically enjoy romantic comedies the most. Attractive young actors are cast so that the audience can relate to them and find the film more interesting. The narrative follows a boy introducing his girlfriend to his parents, despite her being from a background they disapprove of, which the target audience can relate to. Social media platforms like Twitter, Instagram and Facebook will be used to promote the film, as those are commonly used by the 16-24 age group.
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
The audience feedback for the soap opera "Hollowside" showed that the target audience is teenagers and young adults aged 14 to 25. This is because the themes of revenge appeal to both males and females of that age range. The feedback from younger audiences, aged 15-19, was particularly impactful as the characters in the soap opera are similar in age. Having a variety of opinions from different age groups in the target range provided useful insights for developing the poster, magazine cover, and other promotional materials to most effectively attract viewers. The questionnaire solicited feedback that will help exploit conventions and imagery to promote the stars and generate more views of the trailer and the full soap opera once released.
Evaluation question 2
The target audience for the media product is teenagers aged 15 and older. This is because research on similar supernatural/horror films like The Woman in Black and Paranormal showed they appealed most to teenagers. A questionnaire also found 75% of respondents thought horror/thrillers should be rated 15+. The filmmaker used dark colors, catchy music, and actors similar in age to subtly address this older teenage audience while avoiding attracting younger children who may find it disturbing. Distribution online provides an opportunity for an international audience.
Question 4
The document discusses the intended audience for a media product. The group decided the age certificate would be 15, allowing for strong violence without emphasis on pain. They wanted to appeal to teenagers and young adults as the main characters and school setting would resonate more with that age group. While ballet is preferred more by girls, the group thought dance was universal and could still attract male viewers, even if in smaller numbers than females.
Target audience
John-Paul Prentice's film "Swimming in Silence" is aimed at a mass audience rather than a niche one due to the relatability of its drama genre storyline. The target age group is parents between 27-45 who would most easily relate to losing a child and dealing with depression, though the film could appeal to a wider range of younger and older viewers interested in the topic. While women may stereotypically relate more to the female protagonist, increasing gender equality means the film could appeal to men dealing with similar issues. The working class single mother protagonist will engage modern families and single parents, though the drama genre aims to be relatable to all classes. The primary target locations are the UK and US due
Marketing Plan
Our short film "Monday Morning Madness" is a black and white slapstick comedy following two contrasting characters on their journey to school. We conducted focus groups with our target 14-19 year old audience who enjoyed and related to the comedy. We would approach production companies like Fox, DreamWorks and Universal to publish the film, showing it before their full-length movies to get audiences in the right mood. With a limited budget, the comedy comes from facial expressions and accidents rather than elaborate sets. We aim to make the film easily accessible to our target demographic through showings before other films. The film will have a recognizable tagline to brand it on posters, magazines and at the start of the short film.
Zoe Hickson - 1033 - Group Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, and how the show differs from typical soap operas by being set in a school and appealing to both female and male younger audiences. It also addresses the target 8pm time slot on BBC Two to avoid competition from other soap operas and attract a wide audience range before watershed.
Evaluation Question 4
The target audience for the media product is teenagers aged 12-19. Both male and female teenagers can relate to the teenage girl main character and feel protective of her when she is kidnapped. While there is no specific social group targeted, middle class families living in cities would find the thriller most relatable as it is set in an urban environment. Older adults may also be interested but teenagers are the primary audience.
Coming of age research
A coming of age film focuses on the growth of a protagonist from youth to adulthood through their personal experiences between ages 14-19. Key themes include relationships, experimentation, and personal discovery to encourage audience connection. While targeted towards teenagers facing similar challenges, some films include mature content appealing to older viewers. Notable early examples are Rebel Without a Cause (1955) and The Breakfast Club (1985), with box office success ranging from $50 million to $300 million. Prolific directors of the genre include John Hughes and Richard Linklater.
Soap Opera Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, how the show differs from but is similar to other soap operas in its genre. It also addresses the target channel, scheduling, target audience which aims to appeal to both men and women across a wide variety of ages, and potential competition within the genre.
Who would be the audience for your media mohamed
The document discusses targeting a media product towards 16-25 year olds. Research showed this age group prefers streaming online rather than going to cinemas. The group decided to advertise primarily through online methods like social media rather than expensive posters or TV ads. A survey found that those in the target 16-18 age range enjoyed the concept most, while older audiences liked it less. The film uses a limited number of characters, like most films, to make them easier for the audience to relate to and follow.
Zoe Hickson - Primary Research Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
Evaluation Q5
The document discusses how a film's opening sequel addressed its target teenage audience. Feedback was received from 16-17 year olds through a short survey. The opening sequel used modern slang and fashion to attract younger viewers by making the characters the same age and students. Positive feedback showed the storyline, editing and genre matched what teenagers would enjoy in a horror film. Both pros and cons were identified, with edits and a scarier setting suggested to improve it.
Media Evaluation
The document discusses the process of creating a thriller opening for a class project. It describes how the group researched different thriller genres and films to understand conventions and aesthetics. They examined physiological, supernatural, and neo-noir thrillers. Based on this research, the group decided on the name "Remember Me" for their thriller. They used techniques like non-linear storytelling with flashbacks. Camera angles, lighting, and editing styles were adapted from the researched films to set mood. Through the process, the student learned about filming, editing, and technologies used in media production.
Media Evaluation
The document summarizes the research and development process for a student thriller film project titled "Remember Me." The students examined physiological, supernatural, and neo-noir thrillers to understand conventions of the genre. They focused on camera techniques, music, and portraying a troubled teenage girl protagonist and her dysfunctional family relationships. The goal was to create an artistic thriller that could appeal to teenagers and be distributed through independent film festivals and art house cinemas. Social media would be important for marketing to younger audiences.
Evaluation question 4
The target audience for the media product is primarily females aged 15-20. However, the document aims to appeal to a wider audience to maximize profits. It does this by including a relatable male lead character and a timeless story that could appeal to older viewers. Focus groups of the target demographic were consulted to help shape elements like whether to include a voiceover. The document argues that appealing to both the tastes of the creators will help make the film appealing to different types of teenage girls within the target audience.
More Related Content
What's hot
Evaluation tsk 5
The document discusses how the filmmakers aimed to entertain their target audience of 11-17 year old girls with their opening sequence for a teen musical. They sought to communicate no moral message and instead focus on entertainment, drawing from popular conventions of the genre seen in films like Hairspray and Pitch Perfect. Specific elements like an upbeat song from the start, humor, bright lighting, stereotypical characters and settings, and a relatable school setting and romance storyline were used to appeal to and keep the target audience engaged from the beginning.
Question 4
Our target audience for the media product is male and female teenagers aged 12-16 from the Notton and South Yorkshire area of the UK. We aimed to appeal to this niche demographic because the film is set locally and features teenage characters. Research found that teenagers typically watch films through streaming services like Netflix rather than DVDs. Pre-production research via a Facebook questionnaire received positive feedback from our target audience, who wanted an isolated, dramatic setting and guessed the film was a horror. Most respondents said they would watch the film based on a brief description. The research confirmed that targeting 12-16 year olds locally was likely to result in higher viewership.
As media evaluation 5 pptx
The document discusses how the film attracted and addressed its audience through various techniques:
1. It used humor as the main attraction, with the voiceover introducing the film's unique comedy and connecting the audience to the main character.
2. It aimed to appeal to a mass audience by referencing popular culture topics and music, similar to successful films and TV shows with comparable views and humor.
3. The film also targeted audiences of cult hits like Napoleon Dynamite to build its own cult following.
4. It addressed the audience directly in the opening voiceover to immediately establish a relationship and get them invested in the main character's story.
Who would be the audience for your media product?
As part of my Audience research, we gathered pieces of information from our target demographic and created a mood-board, focus group and a survey. This compiles the research that helped us to choose who would be the audience for our media product.
Audience analysis
Joao Dias is a 16-year-old male student whose father's job in food quality control provides a comfortable financial situation. Joao enjoys spending leisure time online, taking exotic holidays, and listening to various music genres. His hobbies include gaming, drawing, and creative writing. As a student without bills, Joao has a medium-high spending power that allows him to spend freely on expensive hobbies like games and clothes. The analysis of Joao's profile is to help a company understand its target audience for a marketing campaign. Joao's demographics, interests, and spending habits indicate he could be a good audience for horror movies like The Descent that feature action, gore, and strong female
Marketing Plan
Lucy McKenna is marketing a short comedy film called "Monday Morning Madness" targeting 14-19 year olds. The film uses slapstick humor in the style of Charlie Chaplin and focuses on the journey of two contrasting characters to school. McKenna would approach production companies like Fox, DreamWorks and Universal to publish the film. Focus groups found the target audience enjoyed the film and it could be shown before other films to get audiences in the right mood. The film keeps costs low through minimal sets that focus on facial expressions and accidents over props. It will be distributed by showing it before other films to make it easily accessible to the target demographic.
Question 5
This document discusses how to attract and address the target audience for a romantic comedy film called "The Culture Clash". The target audience is young people aged 16-24, as they typically enjoy romantic comedies the most. Attractive young actors are cast so that the audience can relate to them and find the film more interesting. The narrative follows a boy introducing his girlfriend to his parents, despite her being from a background they disapprove of, which the target audience can relate to. Social media platforms like Twitter, Instagram and Facebook will be used to promote the film, as those are commonly used by the 16-24 age group.
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
The audience feedback for the soap opera "Hollowside" showed that the target audience is teenagers and young adults aged 14 to 25. This is because the themes of revenge appeal to both males and females of that age range. The feedback from younger audiences, aged 15-19, was particularly impactful as the characters in the soap opera are similar in age. Having a variety of opinions from different age groups in the target range provided useful insights for developing the poster, magazine cover, and other promotional materials to most effectively attract viewers. The questionnaire solicited feedback that will help exploit conventions and imagery to promote the stars and generate more views of the trailer and the full soap opera once released.
Evaluation question 2
The target audience for the media product is teenagers aged 15 and older. This is because research on similar supernatural/horror films like The Woman in Black and Paranormal showed they appealed most to teenagers. A questionnaire also found 75% of respondents thought horror/thrillers should be rated 15+. The filmmaker used dark colors, catchy music, and actors similar in age to subtly address this older teenage audience while avoiding attracting younger children who may find it disturbing. Distribution online provides an opportunity for an international audience.
Question 4
The document discusses the intended audience for a media product. The group decided the age certificate would be 15, allowing for strong violence without emphasis on pain. They wanted to appeal to teenagers and young adults as the main characters and school setting would resonate more with that age group. While ballet is preferred more by girls, the group thought dance was universal and could still attract male viewers, even if in smaller numbers than females.
Target audience
John-Paul Prentice's film "Swimming in Silence" is aimed at a mass audience rather than a niche one due to the relatability of its drama genre storyline. The target age group is parents between 27-45 who would most easily relate to losing a child and dealing with depression, though the film could appeal to a wider range of younger and older viewers interested in the topic. While women may stereotypically relate more to the female protagonist, increasing gender equality means the film could appeal to men dealing with similar issues. The working class single mother protagonist will engage modern families and single parents, though the drama genre aims to be relatable to all classes. The primary target locations are the UK and US due
Marketing Plan
Our short film "Monday Morning Madness" is a black and white slapstick comedy following two contrasting characters on their journey to school. We conducted focus groups with our target 14-19 year old audience who enjoyed and related to the comedy. We would approach production companies like Fox, DreamWorks and Universal to publish the film, showing it before their full-length movies to get audiences in the right mood. With a limited budget, the comedy comes from facial expressions and accidents rather than elaborate sets. We aim to make the film easily accessible to our target demographic through showings before other films. The film will have a recognizable tagline to brand it on posters, magazines and at the start of the short film.
Zoe Hickson - 1033 - Group Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, and how the show differs from typical soap operas by being set in a school and appealing to both female and male younger audiences. It also addresses the target 8pm time slot on BBC Two to avoid competition from other soap operas and attract a wide audience range before watershed.
Evaluation Question 4
The target audience for the media product is teenagers aged 12-19. Both male and female teenagers can relate to the teenage girl main character and feel protective of her when she is kidnapped. While there is no specific social group targeted, middle class families living in cities would find the thriller most relatable as it is set in an urban environment. Older adults may also be interested but teenagers are the primary audience.
Coming of age research
A coming of age film focuses on the growth of a protagonist from youth to adulthood through their personal experiences between ages 14-19. Key themes include relationships, experimentation, and personal discovery to encourage audience connection. While targeted towards teenagers facing similar challenges, some films include mature content appealing to older viewers. Notable early examples are Rebel Without a Cause (1955) and The Breakfast Club (1985), with box office success ranging from $50 million to $300 million. Prolific directors of the genre include John Hughes and Richard Linklater.
Soap Opera Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, how the show differs from but is similar to other soap operas in its genre. It also addresses the target channel, scheduling, target audience which aims to appeal to both men and women across a wide variety of ages, and potential competition within the genre.
Who would be the audience for your media mohamed
The document discusses targeting a media product towards 16-25 year olds. Research showed this age group prefers streaming online rather than going to cinemas. The group decided to advertise primarily through online methods like social media rather than expensive posters or TV ads. A survey found that those in the target 16-18 age range enjoyed the concept most, while older audiences liked it less. The film uses a limited number of characters, like most films, to make them easier for the audience to relate to and follow.
Zoe Hickson - Primary Research Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
What's hot (18)
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
Similar to Question four
Evaluation Q5
The document discusses how a film's opening sequel addressed its target teenage audience. Feedback was received from 16-17 year olds through a short survey. The opening sequel used modern slang and fashion to attract younger viewers by making the characters the same age and students. Positive feedback showed the storyline, editing and genre matched what teenagers would enjoy in a horror film. Both pros and cons were identified, with edits and a scarier setting suggested to improve it.
Media Evaluation
The document discusses the process of creating a thriller opening for a class project. It describes how the group researched different thriller genres and films to understand conventions and aesthetics. They examined physiological, supernatural, and neo-noir thrillers. Based on this research, the group decided on the name "Remember Me" for their thriller. They used techniques like non-linear storytelling with flashbacks. Camera angles, lighting, and editing styles were adapted from the researched films to set mood. Through the process, the student learned about filming, editing, and technologies used in media production.
Media Evaluation
The document summarizes the research and development process for a student thriller film project titled "Remember Me." The students examined physiological, supernatural, and neo-noir thrillers to understand conventions of the genre. They focused on camera techniques, music, and portraying a troubled teenage girl protagonist and her dysfunctional family relationships. The goal was to create an artistic thriller that could appeal to teenagers and be distributed through independent film festivals and art house cinemas. Social media would be important for marketing to younger audiences.
Evaluation question 4
The target audience for the media product is primarily females aged 15-20. However, the document aims to appeal to a wider audience to maximize profits. It does this by including a relatable male lead character and a timeless story that could appeal to older viewers. Focus groups of the target demographic were consulted to help shape elements like whether to include a voiceover. The document argues that appealing to both the tastes of the creators will help make the film appealing to different types of teenage girls within the target audience.
Evaluation for media real one
The document discusses the process of creating an opening title sequence for a film called Viral Terror. It describes analyzing the target audience through demographics, psychographics, and interests in order to appeal to them. Specific techniques were used, such as sound design, character selection, clothing, and camera angles, to relate to a young male and female audience aged 15-22. The group encountered challenges during editing when they had to cut characters and scenes to meet time constraints. Feedback from peers was incorporated to improve the project.
AS Media Opening Scene Evaluation
The document discusses the student's media production project of a psychological thriller film titled "The Run". It summarizes the key stages of development from initial ideas to a completed opening scene. It analyzes how the opening scene uses conventions of the thriller genre including plot twists and uses of sound and color. Feedback found the opening scene engaging and that conventions were successfully implemented. The student learned new skills in filming, editing, and presenting their work over the course of the project.
Media Project Evaluation Q$=4 & 5
The document discusses a media product aimed at male teenagers aged 16-19. It analyzes the target audience and how the audience was attracted and addressed. Specifically:
- The target audience is identified as male teenagers aged 16-19 who could relate to the storyline of three teenagers fighting in a forest.
- The audience was attracted through choosing a popular genre (comedy/martial arts film) and adding stylistic elements like black and white and a comical soundtrack.
- The audience was addressed by creating something relatable to teenagers, using the filmmakers and their friends as the cast instead of middle-aged actors.
Audiences (q3)
The target audience for the media product is 16-24 year olds from any socioeconomic group living in inner cities. Research found this age group frequents cinemas the most and was most receptive to the genres being used. To attract this audience, the film features characters dressed in clothes this age group would wear, in settings like clubs they typically socialize in. It also uses a Hollywood style of filmmaking along with young actors and music this audience can relate to, while leaving some scenes vague to build anticipation. The goal is to make the film as relevant and exciting as possible for its target youth audience.
Thriller evaluation
The document summarizes the learning and progress of a student who created a thriller film opening as a class project. In the preliminary task of remaking Napoleon Dynamite, the student gained experience using camera equipment but lacked organization. For the thriller opening, the student planned ahead, used more advanced cameras and lighting, and learned audio/editing skills. The process taught the importance of preparation and allowed the student to produce a higher quality final product compared to the preliminary task.
Question 4
The document discusses selecting a target audience for a media project. The target audience is identified as people aged 18-24 based on research of previous successful projects. This age group was chosen because teens take a greater interest in genres featured. The film created focuses on themes and issues relevant to teens like bullying. While the themes were portrayed, the final product failed to meet standards for the target audience through unsuitable actors, lack of dialogue, and unclear sequencing of events.
Evaluation activity 4
- The document discusses targeting a film audience of 15-24 year olds based on survey results showing most respondents were 16-18. This allows including violent and mature content.
- It compares the film's opening to "Shutter Island" and "Gone Girl", both rated 15, to establish similar themes and appeal to teenagers.
- The protagonist is made relatable by being the same age as the target audience, allowing exploration of themes like loss if made into a full film. Extensive research was done on profiling representative male and female audience members.
- Music, protagonist characteristics, and psychological thriller genre were chosen specifically to engage the target demographic based on their feedback and platform preferences.
Targetaudienceprofile 101103142838-phpapp01
The document discusses research into the target audience for a thriller film opening. A survey of 17 teenagers aged 14-19 found that thrillers and comedies are most popular genres. Respondents felt an engaging storyline, characters, and opening sequence that creates suspense and tension are important. Music should add emotion and emphasize the story. The target audience is teenagers aged 14-19, mainly female, who like to socialize and may relate to the four teenage girl protagonists. An effective opening sequence with suspense, character introduction, and action is needed to attract this audience.
Gloria's Media evaluation
This document discusses the forms and conventions used in teen drama films. Teen dramas typically focus on the interests and issues faced by teenagers, such as relationships, rebellion, pregnancy, abuse, and sexuality. They aim to balance sensitive topics with humor and entertainment. These films are often set in high schools or colleges. Shots from example teen dramas like Save the Last Dance are described, including establishing shots of students arriving at college and close-ups of characters. The document also discusses how the filmmaker applied conventions of teen dramas such as character representations and targeting their intended young adult audience in their own media project.
Evaluation question five
1) The document discusses how the creator of a film attracted and addressed their intended audience of 15-19 year olds.
2) A questionnaire was distributed to people in this age range at school, which found that most preferred horror films.
3) Elements like dim lighting, creepy music, distinguishing protagonists from antagonists, using characters of similar age, and including swear words aimed to clearly establish the horror genre and help the target audience relate to the film.
Media Pitch Identity And Self Esteem
This documentary pitch proposes exploring the link between media, the fashion industry, and self-esteem in teenagers and young adults. It will examine how media portrayals of ideal male and female bodies may influence body confidence. The target audience is teenagers to late 20s, and families affected by these issues. Interviews are planned with a recovered anorexic and students to get different perspectives. Filming locations and styles like close-ups, establishing shots, and panning will be used. Questionnaires and statistics will gather data, and magazines will provide examples of portrayed ideals. This extract would introduce the topics in a larger documentary.
Media Pitch Identity And Self Esteem
The documentary aims to explore the link between media and self-esteem in youth by examining the influence of media images on body confidence in males and females aged teenagers to late 20s. It will use interviews, questionnaires, and analysis of media images to understand this issue. The target audiences are teenagers, young adults, and people working in the fashion industry. It will be an expository documentary important because media affects everyone universally in our image-conscious society.
Pitch proposal-presentation vanessa and caroline as media
C and V Productions provides services for performing arts, film, television and other media targeting teenage girls. They are currently responsible for fundraising, budgeting, scheduling and other production tasks through a parent company that will close soon. The presentation proposes a 2-minute film called "Your Troubles Are My Troubles" about a teenage girl who tells her school social worker that her best friend was raped. It is targeted at females aged 15 and older and focuses on themes relevant to teenagers like relationships and social issues. C and V Productions believes their film will appeal to teenagers because it addresses relatable topics and important messages through the teen film genre.
Pitch proposal-presentation vanessa and caroline as media
C and V Productions provides services for performing arts, film, television and other media targeting teenage girls. They are currently responsible for fundraising, budgeting, scheduling and other production tasks through a parent company that will close soon. The proposal pitches a teen drama film called "Your Troubles Are My Troubles" about a girl who tells her best friend she was raped at a party and her friend struggles to keep it secret before telling the school social worker. C and V conducted market research showing interest in teen-focused films and believe their film will appeal to and relate to the experiences of viewers over 15 around important subject matters typically faced in teen films.
5
Audience research through online questionnaires and social media posts helped confirm that a film titled "Malus" targeting 15-24 year olds had interest from its intended demographic. The film's dialogue uses casual language and occasional swearing to seem realistic and relatable to teenage viewers. Screening the horror film near Halloween aims to attract teenage audiences and others, helping the film succeed at the box office.
4
The primary target audience for the media product would be males aged 15-22 who would find the attractive female protagonist Sam relatable. Females in the same age range would also be a target audience, finding Sam's strength and independence appealing. Overall, the film aims to attract a middle-class audience that is educated or working, with a BBFC 15 rating to reach more teens. Audience surveys were conducted online and with paper questionnaires to determine the target demographics.
Similar to Question four (20)
Pitch proposal-presentation vanessa and caroline as media
Pitch proposal-presentation vanessa and caroline as media
Pitch proposal-presentation vanessa and caroline as media
Pitch proposal-presentation vanessa and caroline as media
More from Leon Thomas
The works
The document discusses the costume choices for two characters, Horatio and Mia, in an upcoming film. Horatio will wear smart clothes to portray the cliché of a nerd, with his red tie suggesting danger and blood. Mia will wear all black, representing her laid back personality but also implying a dark and vulnerable side, as black can symbolize pessimism.
Question four
The mis-en-scene, costumes, and storyline helped attract a target audience of 15+ to the film. The film was set at a school familiar to that age group. The costumes reflected typical young people's styles. The plot centered around a teenage nerd with a crush on a popular girl in his sixth form college class, a relatable scenario. Feedback was gathered from students aged 16-17 on which ending was better, and comments on the YouTube upload also provided audience input.
Question four
The mis-en-scene, costumes, and storyline helped attract a target audience of 15+ to the film. The film was set in a school familiar to that age group. The costumes reflected typical young people's styles. The plot centered around a teenage nerd with a crush on a popular girl in his sixth form college class, a relatable scenario. Feedback was gathered from students aged 16-17 on which ending was better, and comments on the YouTube upload also provided audience input.
Powerpoint version of question two
The document discusses how the film "Neurosis" represents teenagers as the target social group through its characters, themes, and location. Specifically, it does this by featuring two main characters aged 16-17, exploring gender differences between the nerdy male protagonist and popular female counterpart, and setting the film at a school to provide context. Location and visual elements like costumes and lighting were also used to establish an eerie tone consistent with the psychological thriller genre.
Social group question (1)
The document summarizes how a horror movie opening sequence represented different social groups through categories of age, gender, and rule breaking. It discusses how the teenage social group was portrayed as young, liking to party, drinking underage, and breaking rules. Males were shown as potentially dangerous and suspicious, while females were portrayed as emotionally vulnerable, innocent, and pure through costuming. Sound and dialogue were also used to represent the social groups and establish characters as strong-willed or "bitchy" through their language. Imagery and makeup were utilized to demonstrate the importance placed on looks within the social circles.
Question three who would be the audience for your media product
Our target audience for the psychological thriller film is 15+ years old. This is because similar successful thrillers like Final Destination attracted teenage audiences around 15 years old without including explicit content. Focusing on themes of violence, deception, and betrayal common to the genre, our film would interest and be appropriate for audiences 15 and older who are accustomed to these types of depictions without explicit material.
Question four
The group attracted their target audience of 15+ by setting their film in a school that would be identifiable to that age group. The costumes of the main characters also typified young people. The storyline of a nerdy teenage boy having a crush on a popular girl in sixth form college was relatable. To get audience feedback, they asked students aged 16-17 which ending they preferred and uploaded the film to YouTube to gather comments, mostly from their target demographic.
Question three who would be the audience for your media product
The target audience for the media product is 15+ years old. This is because the psychological thriller genre attracts teenagers aged 15+ and does not include explicit content. Films like Final Destination and Disturbing Behavior that targeted this age group were successful. The film aims to interest males and females of similar ages and focuses on psychological problems, violence and death without being explicit. Research found most comments on the film came from 16-18 year olds.
Powerpoint version of question two
The document discusses how the film "Neurosis" represents teenagers as the target social group through its characters, themes, and location. Specifically, it does this by featuring two main characters aged 16-17, exploring gender differences between the nerdy male protagonist and popular female counterpart, and setting the film at a school to provide context. Location and visual elements like costumes and lighting were also used to establish an eerie tone consistent with the psychological thriller genre.
Question 1
The document discusses various technical elements used in psychological thriller films and how the student's media production incorporated or challenged conventions in these areas. It covers titling, camera movement, framing of shots, camera angles, mise-en-scene, editing, sound techniques, and actor positioning/movement. The student aimed to establish atmosphere and characters through techniques like a red title on black, tracking shots, close-ups, dark lighting, and diegetic then non-diegetic sounds. Horatio was centered in shots and twitchy to portray nerves observing confident Mia's gait.
Progression from it to the full product
The document summarizes the improvements in various quality aspects from the preliminary task to the full product. It discusses improvements in camera stability with the use of a tripod, better framing shots that followed cinematography rules, more appropriate content that fit the assigned psychological thriller genre, inclusion of sound that matched images, and improved actor positioning and movement. The group's planning, organization, and dynamics remained strong throughout.
Bbfc classification for psychological thrillers
The document discusses British Board of Film Classification (BBFC) rating criteria for psychological thriller films. Films rated 12A can contain moderate physical or psychological threats as long as disturbing sequences are not frequent or sustained. Films rated 15 can contain strong threats and menace unless the content is sadistic or sexualized in nature.
Neurosis
The document outlines the details of a student film project titled "Neurosis". It discusses the group members and their roles in producing the film. The main characters are a mother and her son who suffers from psychoneurosis. The film genre is a psychological thriller, which was chosen because it would be easier than other genres like horror. The document also lists the props and potential filming locations needed to make the film.
Film Schedule For Our Film
The document outlines the filming schedule for three scenes of a student film. Scene 1 will be filmed on Welham Road to establish the main setting of the story at Graveney School. Scene 2 will involve taking pictures of the actress Mia outside a theatre to create something mysterious. Scene 3 will take place in the university media suite, which will represent a newsroom, where the character Horatio writes an article about Mia.
Neurosis The Script
Horatio falls while staring at his crush Mia and is mocked by other students. Later, he secretly takes photos of Mia and writes an article about her for the school newspaper to learn more about her unique qualities, though his intense interest seems troubling. Other students laugh at Horatio for being friendless and not fitting in, leaving him determined but alone on the ground.
Film Schedule For Our Film
The document outlines the filming schedule for three scenes of a student film. Scene 1 will be filmed on Welham Road to establish the main setting of the story at Graveney School. Scene 2 will involve taking pictures of the actress Mia outside a theatre to create something mysterious. Scene 3 will take place in the university media suite, which will represent a newsroom, where the character Horatio writes an article about Mia.
Neurosis The Script
Horatio falls while staring at his crush Mia and is mocked by other students. Later, he secretly takes photos of Mia and writes an article about her for the school newspaper to learn more about her unique qualities, though his intense interest seems troubling. Other students laugh at Horatio for being friendless and not fitting in, leaving him determined but alone on the ground.
Neurosis The Script
Horatio falls while staring at his crush Mia and is mocked by other students. Later, he secretly takes photos of Mia and writes an article about her for the school newspaper to learn more about her unique qualities, though his intense interest seems troubling. Students laugh at Horatio for having no friends and rumors spread that he will embarrass himself trying out for football to impress Mia.
Neurosis
The document outlines the roles and characters for the student film "Neurosis". It will be a psychological thriller about a woman suffering from psychoneurosis. The group decided this genre would be less complicated than alternatives like slasher or horror. They chose the title "Neurosis" because it is unique and refers directly to the main character's mental disorder. The only props will be a mobile phone and neeky glasses.
More from Leon Thomas (20)
Question three who would be the audience for your media product
Question three who would be the audience for your media product
Question three who would be the audience for your media product
Question three who would be the audience for your media product
Question four
- 1. How did you attract/address your audience? Presented by Leon Thomas 12 AEH
- 2. The Mis-en-Scene The mis-en-scene helped our group greatly in terms of reaching our target audience of 15+: The film was located in and around Graveney School, so in that sense, it was very easy for our audience to identify what age our film was trying to address and attract respectively. The costumes worn by both Horatio and Mia typifies that of young people. This too, means that it is easier to address the audience. They both have a distinct difference in taste when it comes clothes as well as in personalities, yet our film still attracts the audience.
- 3. (continued) The storyline was yet another example of how we attracted and addressed the audience. Our plot was based upon a teenage nerd who has a crush on a popular, articulate and attractive female companion in sixth form college. So in that way we raised audience awareness because this does happen everyday in Britain. In addition to this, he is unable, or finds it awkward to inform her about his appreciation for her because of his psychological problem- ‘psycho-neurosis’.
- 4. Audience Feedback To attract and address our audience, we asked four students between the ages of 16 and 17 to share with us their thoughts on which ending of the film was more efficient, as we had a dilemma on which ending was the best. Another method of attracting and addressing our audience was when we uploaded our film onto YouTube, and gathered comments, obviously regarding our film, most of the comments came from our actual target audience, though we did ask them to insert their own opinions on the film (both the audience feedback video and our rough cut of the film, in which people commented on, are shown above this slideshow)