The document discusses how the author conducted audience research through questionnaires to determine that their target audience for a social realism drama film would be middle-class people aged 30-40. Questions about films seen and definitions of social realism helped the author understand their audience. Close-up shots in the film's introduction intrigue viewers about the protagonist's bruises. While some hoped for more dramatic violence, the author wanted to sensitively portray domestic abuse realistically to raise awareness and connect with sufferers. Screening online would attract audiences inexpensively.