The document profiles potential audiences for a music magazine called WAVE that focuses on the R&B genre. It identifies the target audience as males and females aged late teens to late 20s who enjoy R&B music and keeping up with music charts and artists. It then provides examples of three potential customers, Yusuf, Sarah, and Mustafa, who are all in the target age range and interested in R&B artists like The Weeknd, Drake, and Usher. They would be suitable audiences as they currently follow these artists and genres and enjoy reading other music magazines.
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1. QUESTION 4 – WHO WOULD BE THE
AUDIENCE FOR YOUR MEDIA
PRODUCT?
By Danyal Ahsan
2. AUDIENCE PROFILE
The target audience for my media product is male / female that
are in their late teens to late 20s. They have an interest in music
and the R&B genre, and they keep themselves with the music
charts, and information on artists. As well as this, they are very
social able, which means they discuss songs, artists and tour
dates with their family / friends.
3. YUSUF ALI Age: 27
From: London, UK
Yusuf enjoys playing basketball, socializing with
friends, playing on the ps4 and focuses on
education. His favourite artist is The Weeknd
and he would like to meet him someday.
Yusuf would be suitable for purchasing my
magazine, as he is interested in the Weeknd,
along with other artists in the same genre.
4. SARAH KHAN Age: 21
From: Manchester, UK
Sarah likes to go gym and listens to music when she
can, she says it helps her pass time. She focuses on
education and she is currently taking driving lessons.
Her favourite artist is Drake and she has been to see
him in concert.
Sarah would buy my magazine because it is
something that she would like to read about, as she is
a fan of the R&B genre.
5. MUSTAFA
MAHMOOD
Age: 24
From: Leicester, UK
Mustafa likes to sing and has been to see
Usher twice in concert, he really likes his music.
He currently has a part time job, which allows
him to pay for tickets to see artists that he likes.
Mustafa would love to buy my magazine
‘WAVE’ because he already enjoys reading
music magazines, also because he likes the
R&B genre.
