SlideShare a Scribd company logo
Sales Promotions and Deals
 Introduction and Overview
 What SAP Contains
 Process Flow for Promotion Creation
 Business Advantages
 Step by Step Configuration
 Business Process procedure
 Promotions provide retailers as well as wholesalers with a key
opportunity to position their merchandise in a competitive,
aggressively-priced environment
 Objective:
 Focus on organizational Promotion activities
 Promote the products in different ways
 Offering Customer and /or Material specific discounts
Introduction
• A Promotion typically represents a high-level marketing plan for
particular products or product lines
• Promotion includes separate Sales deals for each product line. With in
a Sales deal for a product line, customer might be able to promote the
products using different types
• If the Sales deal is assigned to promotion, the condition record also
contains the number of promotion. It enables to list and analyze all the
condition records that refer to a specific promotion
 Business process triggers
 Seasonal sales
 Disposing off unsold stocks
 New Product launching
 Boost Revenue of the company
 Bringing Brand awareness
What’s SAP Offering
Process Flow for Promotion Creation
Business Advantages
• Coupons is an Article in IS-Retail
• Sales transaction in which special conditions are granted
when certain products are bought together.
• The conditions can be special prices, fixed discounts,
percentage discounts or free-goods discounts. Quantity-based
and value-based scales can be created for the conditions.
• A bonus buy can either be a multi-deal or a combination deal.
• Customer can chose a better deal when a two or more
promotions running on a single product
• Sale Price of the material revert back to normal at the end of
the promotion
Step by Step Configuration
• Define Promotions
• Set up Sales Deals
• Define Condition Type Groups
• Assign Condition Types to Condition Type Groups
• Assign condition Type Groups to Sales Deals
IMG Path to Sales Promotion & Sales Deal
• SPRO  Sales and Distribution  Pricing  Pricing
Agreements
Define Promotions
Setup Sales Deals
Define and Assign Condition Type Groups
Define and Assign Condition Type groups
Assign Condition Type groups to Sales Deals
Business Process Procedure
• Create Sales Promotion
• Create Sales Deal wrt Promotion
• Maintain a Sales Deal condition record
• Create Sales Order
• Create Outbound Delivery
• Create Billing Document
Create Sales Promotion
CC
Create Sales Deal
Create Sales Order
c
Create Outbound Delivery
Create Billing Document

More Related Content

What's hot

Sd configuration steps for automatic batch determination in delivery
Sd   configuration steps for automatic batch determination in deliverySd   configuration steps for automatic batch determination in delivery
Sd configuration steps for automatic batch determination in deliveryShivaprakash Shastri Hiremath
 
Rollout solution template SAP SD
Rollout solution template   SAP SDRollout solution template   SAP SD
Rollout solution template SAP SD
Mohammed Azhad
 
Revenue account determination
Revenue account determinationRevenue account determination
Revenue account determination
Srinivasulu Algaskhanpet
 
Sap SD Standard Reports
Sap SD Standard ReportsSap SD Standard Reports
Sap SD Standard Reports
Srinivasulu Algaskhanpet
 
Material listing & exclusion
Material listing & exclusionMaterial listing & exclusion
Material listing & exclusion
Srinivasulu Algaskhanpet
 
SAP ATP check for Sales Order
SAP ATP check for Sales OrderSAP ATP check for Sales Order
SAP ATP check for Sales Order
Lee Scott
 
Output determination
Output determinationOutput determination
Output determination
Srinivasulu Algaskhanpet
 
Sap sd-pricing-in-depth-configuration-guide
Sap sd-pricing-in-depth-configuration-guideSap sd-pricing-in-depth-configuration-guide
Sap sd-pricing-in-depth-configuration-guide
Amar V
 
Logistic execution step by step config
Logistic execution step by step configLogistic execution step by step config
Logistic execution step by step config
Jayakumar Vasudevan
 
Material master views
Material master viewsMaterial master views
Material master views
Lokesh Modem
 
S4 HANA sattlement management_Ganesh Tarlana
S4 HANA  sattlement management_Ganesh Tarlana S4 HANA  sattlement management_Ganesh Tarlana
S4 HANA sattlement management_Ganesh Tarlana
Ganesh Tarlana
 
Down payment request from sd side
Down payment request from sd sideDown payment request from sd side
Down payment request from sd sideGopi Ponnala
 
Inter company STO
Inter company STOInter company STO
Inter company STO
sfaiz418
 
VOFM Routine
VOFM RoutineVOFM Routine
VOFM Routine
Mohammed Azhad
 
Automatic batch determination based on shelf life
Automatic batch determination based on shelf lifeAutomatic batch determination based on shelf life
Automatic batch determination based on shelf life
Mauricio Beltran
 
SAP SD Business Blue Print E1 Sales Template
SAP SD Business Blue Print E1 Sales TemplateSAP SD Business Blue Print E1 Sales Template
SAP SD Business Blue Print E1 Sales Template
Aditya Pandey
 
S4 HANA Business Partner Configuration@Ganesh Tarlana
S4 HANA Business Partner Configuration@Ganesh TarlanaS4 HANA Business Partner Configuration@Ganesh Tarlana
S4 HANA Business Partner Configuration@Ganesh Tarlana
Ganesh Tarlana
 
Sap s4 ccm concept for sales and purchasing
Sap s4 ccm concept for sales and purchasingSap s4 ccm concept for sales and purchasing
Sap s4 ccm concept for sales and purchasing
Venkat Mannam
 

What's hot (20)

Sd configuration steps for automatic batch determination in delivery
Sd   configuration steps for automatic batch determination in deliverySd   configuration steps for automatic batch determination in delivery
Sd configuration steps for automatic batch determination in delivery
 
Rollout solution template SAP SD
Rollout solution template   SAP SDRollout solution template   SAP SD
Rollout solution template SAP SD
 
Revenue account determination
Revenue account determinationRevenue account determination
Revenue account determination
 
Sap SD Standard Reports
Sap SD Standard ReportsSap SD Standard Reports
Sap SD Standard Reports
 
presentation sap Sd
presentation sap Sdpresentation sap Sd
presentation sap Sd
 
Material listing & exclusion
Material listing & exclusionMaterial listing & exclusion
Material listing & exclusion
 
SAP ATP check for Sales Order
SAP ATP check for Sales OrderSAP ATP check for Sales Order
SAP ATP check for Sales Order
 
Output determination
Output determinationOutput determination
Output determination
 
Sap sd-pricing-in-depth-configuration-guide
Sap sd-pricing-in-depth-configuration-guideSap sd-pricing-in-depth-configuration-guide
Sap sd-pricing-in-depth-configuration-guide
 
Logistic execution step by step config
Logistic execution step by step configLogistic execution step by step config
Logistic execution step by step config
 
Material master views
Material master viewsMaterial master views
Material master views
 
S4 HANA sattlement management_Ganesh Tarlana
S4 HANA  sattlement management_Ganesh Tarlana S4 HANA  sattlement management_Ganesh Tarlana
S4 HANA sattlement management_Ganesh Tarlana
 
Intercompany config
Intercompany configIntercompany config
Intercompany config
 
Down payment request from sd side
Down payment request from sd sideDown payment request from sd side
Down payment request from sd side
 
Inter company STO
Inter company STOInter company STO
Inter company STO
 
VOFM Routine
VOFM RoutineVOFM Routine
VOFM Routine
 
Automatic batch determination based on shelf life
Automatic batch determination based on shelf lifeAutomatic batch determination based on shelf life
Automatic batch determination based on shelf life
 
SAP SD Business Blue Print E1 Sales Template
SAP SD Business Blue Print E1 Sales TemplateSAP SD Business Blue Print E1 Sales Template
SAP SD Business Blue Print E1 Sales Template
 
S4 HANA Business Partner Configuration@Ganesh Tarlana
S4 HANA Business Partner Configuration@Ganesh TarlanaS4 HANA Business Partner Configuration@Ganesh Tarlana
S4 HANA Business Partner Configuration@Ganesh Tarlana
 
Sap s4 ccm concept for sales and purchasing
Sap s4 ccm concept for sales and purchasingSap s4 ccm concept for sales and purchasing
Sap s4 ccm concept for sales and purchasing
 

Similar to Promotions and Deals in SAP Sales

How should sales promotion decisions be made?
How should sales promotion decisions be made?How should sales promotion decisions be made?
How should sales promotion decisions be made?
Sameer Mathur
 
Sales promotion and on line communications
Sales promotion and on line communicationsSales promotion and on line communications
Sales promotion and on line communicationsscarletlodri
 
17-2 (how should sales promotion decisions be made)
17-2 (how should sales promotion decisions be made)17-2 (how should sales promotion decisions be made)
17-2 (how should sales promotion decisions be made)
Sameer Mathur
 
Marketing Essentials: Sales Promotions
Marketing Essentials: Sales PromotionsMarketing Essentials: Sales Promotions
Marketing Essentials: Sales Promotions
Sports and Social Change
 
Merchandising & miva merchant 9 – unlocking the power of price groups
Merchandising & miva merchant 9 – unlocking the power of price groupsMerchandising & miva merchant 9 – unlocking the power of price groups
Merchandising & miva merchant 9 – unlocking the power of price groups
Miva
 
Sales promotion unit 4
Sales promotion unit 4Sales promotion unit 4
Sales promotion unit 4krishna kumar
 
What marketing strategies are appropriate at each stage ?
What marketing strategies are appropriate at each stage ?What marketing strategies are appropriate at each stage ?
What marketing strategies are appropriate at each stage ?
Sameer Mathur
 
Sales Promotion in Marketing
Sales Promotion in MarketingSales Promotion in Marketing
Sales Promotion in Marketing
Anubha Rastogi
 
How to Conduct Best Seller Meeting
How to Conduct Best Seller MeetingHow to Conduct Best Seller Meeting
How to Conduct Best Seller Meeting
Joan Braatz
 
8.sales promotion
8.sales promotion 8.sales promotion
8.sales promotion
panda aditi
 
Sales promotion unit 4
Sales promotion unit 4Sales promotion unit 4
Sales promotion unit 4krishna kumar
 
Trade promotions,,,,
Trade promotions,,,,Trade promotions,,,,
Trade promotions,,,,
adnan haidar
 
WebSphere Commerce Promotions overview
WebSphere Commerce Promotions overviewWebSphere Commerce Promotions overview
WebSphere Commerce Promotions overview
Francesco Schettini
 
Marketing ing.
Marketing ing.Marketing ing.
Marketing ing.
Ferdinando Bettinelli
 
Buying cycle
Buying cycleBuying cycle
Buying cycle
Mohammad Kazemi
 
Designing and implementing branding strategies by Leroy J. Ebert chapter 11
Designing and implementing branding strategies by Leroy J. Ebert chapter 11Designing and implementing branding strategies by Leroy J. Ebert chapter 11
Designing and implementing branding strategies by Leroy J. Ebert chapter 11
LeRoy J. Ebert MCIM Chartered Marketer (UK), MBA (AUS)
 

Similar to Promotions and Deals in SAP Sales (20)

How should sales promotion decisions be made?
How should sales promotion decisions be made?How should sales promotion decisions be made?
How should sales promotion decisions be made?
 
Sales promotion and on line communications
Sales promotion and on line communicationsSales promotion and on line communications
Sales promotion and on line communications
 
17-2 (how should sales promotion decisions be made)
17-2 (how should sales promotion decisions be made)17-2 (how should sales promotion decisions be made)
17-2 (how should sales promotion decisions be made)
 
Marketing Essentials: Sales Promotions
Marketing Essentials: Sales PromotionsMarketing Essentials: Sales Promotions
Marketing Essentials: Sales Promotions
 
Merchandising & miva merchant 9 – unlocking the power of price groups
Merchandising & miva merchant 9 – unlocking the power of price groupsMerchandising & miva merchant 9 – unlocking the power of price groups
Merchandising & miva merchant 9 – unlocking the power of price groups
 
Sales promotion unit 4
Sales promotion unit 4Sales promotion unit 4
Sales promotion unit 4
 
What marketing strategies are appropriate at each stage ?
What marketing strategies are appropriate at each stage ?What marketing strategies are appropriate at each stage ?
What marketing strategies are appropriate at each stage ?
 
Feb 2.ppt
Feb 2.pptFeb 2.ppt
Feb 2.ppt
 
Sales Promotion in Marketing
Sales Promotion in MarketingSales Promotion in Marketing
Sales Promotion in Marketing
 
Sales meetings
Sales meetingsSales meetings
Sales meetings
 
How to Conduct Best Seller Meeting
How to Conduct Best Seller MeetingHow to Conduct Best Seller Meeting
How to Conduct Best Seller Meeting
 
8.sales promotion
8.sales promotion 8.sales promotion
8.sales promotion
 
Sales promotion unit 4
Sales promotion unit 4Sales promotion unit 4
Sales promotion unit 4
 
Trade promotions,,,,
Trade promotions,,,,Trade promotions,,,,
Trade promotions,,,,
 
WebSphere Commerce Promotions overview
WebSphere Commerce Promotions overviewWebSphere Commerce Promotions overview
WebSphere Commerce Promotions overview
 
Pricing
PricingPricing
Pricing
 
Marketing ing.
Marketing ing.Marketing ing.
Marketing ing.
 
Buying cycle
Buying cycleBuying cycle
Buying cycle
 
Designing and implementing branding strategies by Leroy J. Ebert chapter 11
Designing and implementing branding strategies by Leroy J. Ebert chapter 11Designing and implementing branding strategies by Leroy J. Ebert chapter 11
Designing and implementing branding strategies by Leroy J. Ebert chapter 11
 
Sales Promotion
Sales PromotionSales Promotion
Sales Promotion
 

Recently uploaded

ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
DerekIwanaka1
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
FelixPerez547899
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
Adani case
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdfBài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
daothibichhang1
 
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Lviv Startup Club
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Boris Ziegler
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
bosssp10
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
Aurelien Domont, MBA
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
Nicola Wreford-Howard
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Arihant Webtech Pvt. Ltd
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
Corey Perlman, Social Media Speaker and Consultant
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
Lviv Startup Club
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
Lital Barkan
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Navpack & Print
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 

Recently uploaded (20)

ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdfBài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc.pdf
 
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 

Promotions and Deals in SAP Sales

  • 1.
  • 2. Sales Promotions and Deals  Introduction and Overview  What SAP Contains  Process Flow for Promotion Creation  Business Advantages  Step by Step Configuration  Business Process procedure
  • 3.  Promotions provide retailers as well as wholesalers with a key opportunity to position their merchandise in a competitive, aggressively-priced environment  Objective:  Focus on organizational Promotion activities  Promote the products in different ways  Offering Customer and /or Material specific discounts Introduction
  • 4. • A Promotion typically represents a high-level marketing plan for particular products or product lines • Promotion includes separate Sales deals for each product line. With in a Sales deal for a product line, customer might be able to promote the products using different types • If the Sales deal is assigned to promotion, the condition record also contains the number of promotion. It enables to list and analyze all the condition records that refer to a specific promotion  Business process triggers  Seasonal sales  Disposing off unsold stocks  New Product launching  Boost Revenue of the company  Bringing Brand awareness What’s SAP Offering
  • 5. Process Flow for Promotion Creation
  • 6. Business Advantages • Coupons is an Article in IS-Retail • Sales transaction in which special conditions are granted when certain products are bought together. • The conditions can be special prices, fixed discounts, percentage discounts or free-goods discounts. Quantity-based and value-based scales can be created for the conditions. • A bonus buy can either be a multi-deal or a combination deal. • Customer can chose a better deal when a two or more promotions running on a single product • Sale Price of the material revert back to normal at the end of the promotion
  • 7. Step by Step Configuration • Define Promotions • Set up Sales Deals • Define Condition Type Groups • Assign Condition Types to Condition Type Groups • Assign condition Type Groups to Sales Deals
  • 8. IMG Path to Sales Promotion & Sales Deal • SPRO  Sales and Distribution  Pricing  Pricing Agreements
  • 11. Define and Assign Condition Type Groups Define and Assign Condition Type groups Assign Condition Type groups to Sales Deals
  • 12. Business Process Procedure • Create Sales Promotion • Create Sales Deal wrt Promotion • Maintain a Sales Deal condition record • Create Sales Order • Create Outbound Delivery • Create Billing Document