This document discusses professional networking. It defines professional networking as deliberately building and maintaining relationships to further professional goals. Some reasons for professional networking include gaining access to information, establishing new relationships, self-promotion, and having a good time. Outcomes of professional networking can include business leads, career opportunities, identifying best practices, and learning new business trends. Some top professional networking sites mentioned are LinkedIn, ZoomInfo, ActiveRain, and AllNurses.

1. Professional Networking
IN CLASS ACTIVITY 02
Group Members
• Tanushini Bandara – MS18908084
• Jeewanthi Fernando - MS18901290

2. Professional Networking
“Networking is a deliberate activity to build, reinforce and maintain
relationships of trust with other people to further your goals. Professional
networking is simply networking focused on professional goals.”

3. Reasons people engage in Professional
Networking
 To gain access to information and tacit knowledge
 To be perceived as the ‘top-of-mind’ expert in a field of business
 To establish new professional relationships and to strengthen existing
relationships.
 To increase others trust in you and your trust in others.
 To have a good time. Let’s be honest, this is an important reason too
 To make sure other people know who you are, what you do, how you do it
and what you want to achieve by doing it
 Self promotion, the establishment of oneself as an authority

4. The outcome from professional networking
 Business Leads
 Career Opportunities
 Personal Opportunities
 Identify Best Practices
 New Business Trends

5. Top Professional Networks

6. Top Professional Networking Sites
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Linkedln
ZoomLnfo
Activerain
Allnurses
Talenthunter
Apr-08 Appril 2009

8. Professional networking sites
 Linkedln - LinkedIn is a business and employment-oriented service that operates via websites and mobile
apps.
 Plaxo - Online address book that launched in 2002.
 Zoomlnfo - ZoomInfo is a subscription-based software as a service company.
 ActiveRain - online community of real estate professionals who write blogs, exchange best practices and
share information.
 Jigsaw - Jigsaw provides business information and data services that leverage user-generated content of
the B2B community.