The document discusses the progress made on designing a magazine title. It rejected using a simple red title because the main artist wears a red hoodie. It also left out the exclamation point to avoid drug associations with the title. The diamond pattern in the title took time to create by finding and cropping a diamond image and duplicating it in Photoshop. Positioning the title letters and artist took 2 hours to complete and was designed to make the artist seem powerful in front of the title.