The document discusses different aspects of designing questionnaires for research. It defines what a questionnaire is, highlights qualities of a good questionnaire such as meeting research objectives and obtaining accurate information. It also outlines major points for an effective questionnaire including organization, wording and brevity. The document describes two types of questionnaires - open-ended and close-ended - and discusses their advantages and disadvantages.

1. To: Dr. Tayyaba
From: Muhammad Usman
Reg. ID: NI-S12-M.Phil-702

2. Highlights of Presentation
 What is Questionnaire
 Qualities of Good Questionnaire
 Major Points for Effective Questionnaire
 Types of Questionnaire

3. What is Questionnaire
A set of questions designed to generate the data
necessary for achieve the objectives of the research
project.

4. Qualities of Good Questionnaire
The design of a questionnaire will depend on whether the
researcher wishes to collect exploratory information (i.e.
qualitative information for the purposes of better
understanding or the generation of hypotheses on a
subject) or quantitative information (to test specific
hypotheses that have previously been generated).

5. Major Points for Successful
Questionnaire
1. A well-designed questionnaire should meet the
research objectives.
2. It should obtain the most complete and
accurate information possible. The questionnaire
designer needs to ensure that respondents fully
understand the questions and are not likely to
refuse to answer, lie to the interviewer or try to
conceal their attitudes

6. 3. A good questionnaire is organised and worded to
encourage respondents to provide
accurate, unbiased and complete information.
4. A well-designed questionnaire should make it
easy for respondents to give the necessary
information and for the interviewer to record the
answer.
5. It would keep the interview brief and to the point
and be so arranged that the respondent(s) remain
interested throughout the interview.

7. Type of Questionnaire
 Open Ended Questionnaire
 Close Ended Questionnaire

8.  Open Ended Questionnaire
 Close Ended Questionnaire

9. What is the Open Ended Questionnaire
 An open-ended questionnaire is designed to
encourage a full, meaningful answer using the
subject's own knowledge and/or feelings.

10. What is the Close Ended Questionnaire
 A closed-ended questionnaire is a question format
that limits respondents with a list of answer
choices from which they must choice to answer
the question.

11. Advantage & Disadvantage of
Open Ended Questionnaire
Advantage:
 Open-ended questions allow respondents to include
more information, including feelings, attitudes and
understanding of the subject. This allows researchers
to better access the respondents' true feelings on an
issue.
Disadvantage:
 Open-ended questions allow respondents to use their
own words, it is difficult to compare the meanings of
the responses.

12. Advantage & Disadvantage of
Close Ended Questionnaire
Advantage:
 Closed-ended questions can be more specific, thus
more likely to communicate similar meanings.
Disadvantage:
 Closed-ended questionnaire simplicity and limit of
the answers, may not offer the respondents choices
that actually reflect their real feelings.