In this presentation, Mounika introduces SMAC and associated trends. Her interest area lies in cloud computing as it facilitates collaboration and has many other advantages including unlimited storage and cost efficacy.

1. Name : NAKKINA MOUNIKA
E-mail : mounika.inom@gmail.com
Twitter Id : @MNakkina
University : Vignan’s Institute of Information Technology
Year/ Semister : 4th year – 2nd semister
Branch : Information Technology

2.  Social , Mobile, Analytics and Cloud (SMAC) are individual technologies
and platforms which have risen during the past few years and have shown
immense growth.
 While each of these four components have been evolving individually and
companies are being treating them as an integrated whole.
 Social links people to their friends, work and each other in new and
unexpected ways.
 Mobile devices are a platform for effective social networking and new
ways to work.
 Analytics derives predictive insights from the data for improved business
operations and better decision making.
 Cloud enables delivery of information and functionality to users and
systems.
SMAC – SOCIAL MOBILE ANALYTICS AND CLOUD

3.  The convergence of 4 emerging trends - social media, mobility, analytics
and cloud computing (SMAC) presents a huge opportunity for Indian IT
industry.
 These technologies are quickly changing the way companies relate to their
customers, interact with employees, and bring products and services to
market.
 SMAC based solutions are offered and deployed as a SaaS based model.
 This model has given business a real opportunity to develop innovative
applications that ultimately lead to handle public IT infrastructure, lowering
cost of ownership.
 This improves enterprise decision making capabilities and also allows
them to roll out new never happened business models and increase their
reach to customers.

4. SMAC – A DRIVING INNOVATION IN BUSINESS
 The descriptive trends of Social, Mobile, Analytics and Cloud are well
recognized as essential elements of next generation IT applications.
 They represent a desirable future for IT applications and architecture due
to their characteristics of collaborative functionality, ubiquitous access and
intelligent insights.
 Some examples include mobile apps delivered and supported via cloud,
big data analytics performed in the cloud and executed against cyber
security data.
 The main application of SMAC technology is seen in E-Commerce
business and E-Banking.
 Consumers are getting every bit of information of product on mobile
phones sitting at their homes.
 SMAC also provides payment security which is the reason of increase in
E-Banking.

5. SMAC - BIG IMPACT TRENDS IN NEXT 5 YEARS
 By 2017, SMAC trends will drive greater than 26% of the total enterprise
software market revenue.
 Social – Social media will become more pervasive.
 Mobile – By 2016, there will be more than 10 billion mobile devices in the
world.
 Analytics – Analytics will drive business decisions faster, better and
cheaper.
 Cloud – Cloud will provide better offering from multiple vendors at lower
rates.

6. Among all these
technologies I would like to
develop applications on Cloud
because of the following
features:
 Unlimited storage capacity
 Increased data reliability
 Universal document access
 Latest version availability
 Easier group collaboration
 Device independence
 Instant software updates
 Improved document format
compatibility