The document discusses trends in SMAC (Social, Mobile, Analytics, Cloud) technologies and their predicted impact over the next five years. It states that SMAC technologies currently account for less than 10% of IT company revenues but are estimated to generate $225 billion for Indian IT vendors by 2020. It also predicts that SMAC spending will reach $5 trillion total by 2020, billions of devices will connect to the internet, and billions more users will be added. The document outlines trends in social media adoption, increased automation through IoT, greater capital investment, and next-shoring emerging. It provides examples of how SMAC is impacting organizations through changed business models and enabling internal changes.

1. SMAC
Name: Pratyush Raj
E-mail: pratyush3062@gmail.com
Twitter Id: @pratyush2512
University: U.P.T.U(Govt. College)
Year/Semester: 2015/6th Semester
Branch: M.C.A

2. Introduction

3. Introduction (conti..)

4. Trends
 SMAC trends are the strongest signal yet that
business ecosystems are becoming more digitized,
where information content accounts for a rising
proportion of the entire value of any product or
service. five manufacturing trends that will impact
the industry in 2015:
 'SMAC Stack' adoption to gain speed.
o Social media to further impact business model.
o Internet of Things (IoT) will increase automation and job
opportunities.
o Greater capital investment.
o The emergence
of "Next-Shoring."

5. Impact of SMAC
in next five year
 Now the SMAC technologies account for less than 10% of the
total revenue of IT companies but according to international
report data’s corp. (IDC’s) estimate , INDIAN IT vendors will
generate at least $225 Billion in SMAC related revenue in 2020.
 Due to SMAC in the era of 2010-2020 the SMAC stack will
represent $5 trillion in combined spending.
 As many as billion computing devices will be connected to the
web and billions of users will be increased.
 The SMAC impact is not only on changing business models ,it is
also on the enabling internal organizational change.
 Leading global retailers are spending between 20-25 percent of
their advertising budget on social media channels.
 Mobile technologies can be used to cut the cost of a financial
transaction by up to 80 percent.
 Nearly 90 percent of top global banks use social networking to
achieve customer engagement.

6. Interest Areas
 I have interest on the area mobility in the SMAC because 72 % of
business are completely satisfied with the mobile based services
and planning to increase their usage.
 If I get an opportunity to do an internship.I would like to work on the mobile
based services and can learn latest trends In the mobile services and try to
implement more innovative and efficient mobile services for the next
generation.