From curation and aggregation to longform and multimedia, this panel features founders of journalism startups and innovators at news companies describing trends in the never-ending drive to reinvent the news.
Panelists: Rob Malda, chief digital strategies and editor at large, Trove (formerly WaPo Labs); Trina Chiasson, CEO and co-founder, InfoActive; Mark Potts, founder, Newspeg. Moderated by Leslie Walker, visiting professor in digital innovation, University of Maryland Philip Merrill College of Journalism.
Slides are from Mark Potts
SalesTweets: How to Boost Sales via Smart Chirps
Instructor: Pattie Simone, Founder, WomenCentric.net |@PattieSimone | @BizActivist
Why SalesTweets? Twitter is an amazing promotional tool that can lead to significant brand reach and new sales. National brands and newbies alike have generated buzz and revenue streams through creative chirps, using a range of offers, But how can a time-strapped small business owner tap into Twitter as a sales vehicle? What strategies and campaigns should be pursued? How do you establish manageable processes that provide sensible ROI for your time and/or outside talent investment?
What You’ll Learn: This workshop will cover several SalesTweets success stories of national brands and small entrepreneurs, as well as how to develop winning campaigns. You’ll learn how to plan a campaign and word creative, engaging tweets, why you need to test different kinds of offers & deadlines, and the best way to connect with thought leaders and influencers. Find out why SalesTweets can also positively affect your Search Engine rankings and how to create authentic SalesTweets that resonate with your target markets. We’ll also cover some Twitter campaign management and engagement measurement tools, like Hootsuite and Twaiter.
Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session ...Alejandro Cremades
These slides explain the mechanics of how crowdfunding works and how you can benefit from it. The slides guide you through the process, from creating the actual project to getting the funding you need.
Social Media for Business: Making Engagement Work for YouNikki Sunstrum
Have you attempted to use Internet marketing and Social Media for your small business, but wonder if you are doing it correctly? Are you unsure how to maximize your efforts or determine your return? This session will discuss:
- Innovative and appropriate use of Social Media
- What it takes to nurture a successful social media presence
- What works and what doesn’t
- How to maximize your time and investment in Social Media
This is the most recent version of my presentation/seminar "Winning Strategies and Your Business". It can be tailored to fit a 1, 2, 4 or 8 hour seminar format.
SalesTweets: How to Boost Sales via Smart Chirps
Instructor: Pattie Simone, Founder, WomenCentric.net |@PattieSimone | @BizActivist
Why SalesTweets? Twitter is an amazing promotional tool that can lead to significant brand reach and new sales. National brands and newbies alike have generated buzz and revenue streams through creative chirps, using a range of offers, But how can a time-strapped small business owner tap into Twitter as a sales vehicle? What strategies and campaigns should be pursued? How do you establish manageable processes that provide sensible ROI for your time and/or outside talent investment?
What You’ll Learn: This workshop will cover several SalesTweets success stories of national brands and small entrepreneurs, as well as how to develop winning campaigns. You’ll learn how to plan a campaign and word creative, engaging tweets, why you need to test different kinds of offers & deadlines, and the best way to connect with thought leaders and influencers. Find out why SalesTweets can also positively affect your Search Engine rankings and how to create authentic SalesTweets that resonate with your target markets. We’ll also cover some Twitter campaign management and engagement measurement tools, like Hootsuite and Twaiter.
Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session ...Alejandro Cremades
These slides explain the mechanics of how crowdfunding works and how you can benefit from it. The slides guide you through the process, from creating the actual project to getting the funding you need.
Social Media for Business: Making Engagement Work for YouNikki Sunstrum
Have you attempted to use Internet marketing and Social Media for your small business, but wonder if you are doing it correctly? Are you unsure how to maximize your efforts or determine your return? This session will discuss:
- Innovative and appropriate use of Social Media
- What it takes to nurture a successful social media presence
- What works and what doesn’t
- How to maximize your time and investment in Social Media
This is the most recent version of my presentation/seminar "Winning Strategies and Your Business". It can be tailored to fit a 1, 2, 4 or 8 hour seminar format.
Press Kits: How To Create A Powerful—And Essential—Part Of Your Marketing Ars...Lisa Horn
Press kits aren't just for multi-national corporations; every company--large or small--can use press kits to introduce themselves to the media with the goal of getting the coveted coverage only a few receive. Most companies don't take full advantage of press kits, leaving the door wide open for those that do.
The importance of social media for careers and business - AATICAEW
A presentation by Simon Gray from Pembridge Gray to AAT members, on how to use social media to enhance careers and win more business.
The event took place in Nottingham on 18 February 2015.
Putting your audience at the heart of your content strategy. Content marketin...CharityComms
Daniel Dodd, director of communications and content, National Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Integrating Community into Sales Strategy - BlogWell Dallas (January 2012)Forrest Lymburner
This is a presentation myself and Aimee Kalnoskas gave at BlogWell Dallas in January 2012 about how to effectively integration community into your sales strategy.
How tesco creates content for social media. Content marketing conference, 16 ...CharityComms
Joanna Rose, head of content and social, Tesco
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Working with agencies: getting the biggest bang for your bucks. North West Re...CharityComms
Paul Mahony, creative director and co-founder, Countryscape
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Breast Cancer Now: a new brand to engage in a crowded market place. Engagemen...CharityComms
Fiona Hazell, director of communications and engagement, Breast Cancer Now
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Presentation given at an annual conference that demystifies the media. You do not have to be a large brand to employ a media strategy as part of your marketing and communications efforts.
Social Media is Dead. Long Live Social MediaDavid Parmet
A talk before the Social Media Association in Plainview, NY about new developments in social media and marketing. We talked about SnapChat, Content Marketing and Growth Hacking
Promoting your startup and finding clients, partners and investorsEamonn Carey
An overview of some of the things that you can do to promote your business - how to find and engage with journalists, potential clients and investors alike.
If you'd like me to talk through the presentation or if you'd like me to present to you or your business - don't hesitate to get in touch.
What it takes to be an entrepreneur? Milena Milicevic at Strasbourg Meetings ...Milena Milicevic
This content was presented at the Youth Forum Strasbourg Meetings: Focus Russia. Milena Milićević was one of the lecturers at the conference. You can find more information about the event:
Tweet Your Assignment: Social Media in the Classroom | Journalism Interactive...Journalism Interactive
PANELISTS: Kelly Fincham,
Assistant Professor, Hofstra University; Donica Mensing,
Associate Professor, University of Nevada, Reno; Leslie-Jean Thornton, Associate Professor, Arizona State University.
DESCRIPTION: Tweet Your Assignment: What social media in the classroom implies about the future of journalism
Despite the channel proliferation and audience fragmentation, television has so far provided
the choice of channels only. When we watch television news, we have no control to choose news contents in the current linear flow of news. In the smart era, television news needs to be customized for each individual audience. The research is focused on the personalized tone, genre, media condition of television news and its influence on recall, attention and attitude change.
Press Kits: How To Create A Powerful—And Essential—Part Of Your Marketing Ars...Lisa Horn
Press kits aren't just for multi-national corporations; every company--large or small--can use press kits to introduce themselves to the media with the goal of getting the coveted coverage only a few receive. Most companies don't take full advantage of press kits, leaving the door wide open for those that do.
The importance of social media for careers and business - AATICAEW
A presentation by Simon Gray from Pembridge Gray to AAT members, on how to use social media to enhance careers and win more business.
The event took place in Nottingham on 18 February 2015.
Putting your audience at the heart of your content strategy. Content marketin...CharityComms
Daniel Dodd, director of communications and content, National Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Integrating Community into Sales Strategy - BlogWell Dallas (January 2012)Forrest Lymburner
This is a presentation myself and Aimee Kalnoskas gave at BlogWell Dallas in January 2012 about how to effectively integration community into your sales strategy.
How tesco creates content for social media. Content marketing conference, 16 ...CharityComms
Joanna Rose, head of content and social, Tesco
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Working with agencies: getting the biggest bang for your bucks. North West Re...CharityComms
Paul Mahony, creative director and co-founder, Countryscape
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Breast Cancer Now: a new brand to engage in a crowded market place. Engagemen...CharityComms
Fiona Hazell, director of communications and engagement, Breast Cancer Now
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Presentation given at an annual conference that demystifies the media. You do not have to be a large brand to employ a media strategy as part of your marketing and communications efforts.
Social Media is Dead. Long Live Social MediaDavid Parmet
A talk before the Social Media Association in Plainview, NY about new developments in social media and marketing. We talked about SnapChat, Content Marketing and Growth Hacking
Promoting your startup and finding clients, partners and investorsEamonn Carey
An overview of some of the things that you can do to promote your business - how to find and engage with journalists, potential clients and investors alike.
If you'd like me to talk through the presentation or if you'd like me to present to you or your business - don't hesitate to get in touch.
What it takes to be an entrepreneur? Milena Milicevic at Strasbourg Meetings ...Milena Milicevic
This content was presented at the Youth Forum Strasbourg Meetings: Focus Russia. Milena Milićević was one of the lecturers at the conference. You can find more information about the event:
Tweet Your Assignment: Social Media in the Classroom | Journalism Interactive...Journalism Interactive
PANELISTS: Kelly Fincham,
Assistant Professor, Hofstra University; Donica Mensing,
Associate Professor, University of Nevada, Reno; Leslie-Jean Thornton, Associate Professor, Arizona State University.
DESCRIPTION: Tweet Your Assignment: What social media in the classroom implies about the future of journalism
Despite the channel proliferation and audience fragmentation, television has so far provided
the choice of channels only. When we watch television news, we have no control to choose news contents in the current linear flow of news. In the smart era, television news needs to be customized for each individual audience. The research is focused on the personalized tone, genre, media condition of television news and its influence on recall, attention and attitude change.
This session explores strategies for teaching media entrepreneurshipand includes a live pitch contest in which J/i Conference attendees pitch their ideas for media businesses. Moderated by Mark Potts, serial news entrepreneur and founder of Newspeg. Panelists include Dan Shanoff, director of audience development, USA TODAY; Amy Eisman, director of Media Entrepreneurship and Interactive Journalism, American University; and Lisa Williams, digital engagement editor of Investigative News Network.
Challenge Fund for Innovation in Journalism Education Announcement at Journal...Journalism Interactive
Online News Association (ONA) announces the Challenge Fund for Innovation in Journalism Education winners at Journalism Interactive Conference at University of Maryland - April 4, 2014.
Talk on "Algorithmic Accountability Reporting" by Nicholas Diakopoulos, a computer scientist, Tow Fellow at the Columbia University Journalism School and incoming member of the faculty at the Philip Merrill College of Journalism.
Branding When You're New | Journalism Interactive Conference 2013 | journalis...Journalism Interactive
PRESENTER: Lynn Walsh, Investigative Producer, WPTV Newschannel 5. Twitter: @lwalsh and Website: www.LynnKWalsh.com.
DESCRIPTION: You know it's important to use Twitter and Facebook, but what about the other networks -- What about Google+ , your own website. And don't forget about traditional avenues too: biz cards, resumes, cover letters, etc. Which should you update every day, which can you update simultaneously?
Thoughts on Virtual Reality - Fabbula @ Meetup VR Barcelona - April 2016Fabien Siouffi
A commentary on VR as of mid 2016 by Fabbula magazine.
From thinkers to makers to fabulated realities, check some innovative paths of VR harnessing the power of participation presence and sensory perception. Find out some interesting examples of embodiements, disembodiements, speculative narration and emergent storytelling
This session explores strategies for teaching media entrepreneurshipand includes a live pitch contest in which J/i Conference attendees pitch their ideas for media businesses. Moderated by Mark Potts, serial news entrepreneur and founder of Newspeg. Panelists include Dan Shanoff, director of audience development, USA TODAY; Amy Eisman, director of Media Entrepreneurship and Interactive Journalism, American University; and Lisa Williams, digital engagement editor of Investigative News Network.
Met de opkomst van Snapchat, Musical.ly, Live.ly en andere apps worden nieuwe manieren om verhalen te vertellen mogelijk: kort, krachtig en volledig geoptimaliseerd voor mobiele toestellen. Dus niet in het gangbare breedbeeld formaat maar verticaal georiënteerd. Dagelijks worden miljoenen video's bekeken in dit formaat en grote internationale mediahuizen zetten hier hard op in om vooral jonge kijkers te binden aan hun merk. We bekijken de mogelijkheid om zelf mobiele stories interactief te maken en te distribueren, niet alleen op Snapchat maar ook in eigen apps en websites.
What, exactly, should we be teaching about "mobile journalism" and how? Panelists: Etan Horowitz, CNN mobile editor; Emily Ingram, mobile product manager, The Washington Post; Beth Parker, reporter, WTTG DC News Fox 5. Moderated by Mindy McAdams, Knight Chair in Journalism Technologies and the Democratic Process, University of Florida.
Social media offers the greatest opportunity for marketers in our generation. However, it also requires the greatest paradigm shift. The Social Media 201 presentation goes beyond setting up accounts on social networks and it lays a framework for first, becoming a company worth talking about and second, developing a successful social media effort.
Online PR and Reputation Management 2015Eoin Kennedy
Online PR course covering changes in the media, SEO press releases, media trends, social journalism and pitching, online video, content curation, surfacing content, Newsjacking, Native Advertising, Strategy, Social Media Platforms, Listening and Monitoring and Crisis Management.
Presentation to Association of Fund Raising Professionals January 2017. Detailed overview of obstacles and opportunities when a non profit sells sponsorship.
Presentation on blogger outreach and online PR to the Edinburgh Online Marketing Meetup group - a group of professional marketers, public relations pro's and SEO pro's.
Social Media for Non Profits semniar given at Westminster College in Mesa Arizona in October, 2013. Though the seminar was geared towards non-profits, the principles apply to any organization.
This session explores strategies for teaching media entrepreneurshipand includes a live pitch contest in which J/i Conference attendees pitch their ideas for media businesses. Moderated by Mark Potts, serial news entrepreneur and founder of Newspeg. Panelists include Dan Shanoff, director of audience development, USA TODAY; Amy Eisman, director of Media Entrepreneurship and Interactive Journalism, American University; and Lisa Williams, digital engagement editor of Investigative News Network.
Journalism professors from 11 universities present interesting and creative strategies and tools for teaching digital journalism in seven-minute sessions each. Moderators: Debora Halpern Wenger, associate professor of journalism and head of the journalism department at the University of Mississippi; and Matt Sheehan, director of the Innovation News Center, University of Florida College of Journalism and Communications.
Topics/Speakers:
Google Glass in YOUR Class - Jeremy Littau, Lehigh University
Crowdsourcing a Syllabus - Doug Ward, University of Kansas
Storify Assignments and Accuracy - Jennifer Cox, Salisbury University
Interdisciplinary Collaboration Pros and Cons - Andrea Hickerson, Rochester University of Technology
Integrating iPad Journalism Into the Curriculum - Marcus Messner, Virginia Commonwealth University
Get Your Game On: Teaching Journalism Innovation Through Interactive Games - Jeremy Caplan, CUNY Graduate School of Journalism
Capturing a Storytelling Image - Mikki Harris, University of Mississippi
Zeega for Current Events in the Cloud - Donica Mensing, University of Nevada - Reno
Rethinking the Research Paper with Digital Projects - Katy Culver, University of Wisconsin-Madison
Engagement Outside the Classroom with Google+ - Andrew Matranga, University of Denver
The Transmedia Approach to Journalism - Serena Carpenter, Michigan State University
The Functional Art: Design and Infographics | Journalism Interactive Conferen...Journalism Interactive
PRESENTER: Alberto Cairo (@albertocairo), Instructor, University of Miami.
DESCRIPTION: Too many journalists still relate the word "design" to making pages and websites look prettier. As a consequence, they think that the main goal of an infographic is to be eye-catching, engaging, and fun. They argue that infographics are means to "simplify" data that only specialized professionals are capable of creating. This presentation will debunk all these myths and propose an alternative view of infographics and visualizations as means to make messages richer, deeper, and more effective.
PRESENTER: Michael Humphrey, Colorado State University
DESCRIPTION: Why UX Design Matters. Part of Journalism Interactive 2013 conference Teach-A-Thon. Educators were given 5 minutes to talk about curriculum ideas, tools, class assignments and more to help digital journalism educators. Journalisminteractive.com
Digital Journalism Education Teach-A-Thon | How (Not) to Plan a Hackathon | J...Journalism Interactive
PRESENTER: Gary Kebbel, University of Nebraska-Lincoln
DESCRIPTION: How (Not) to Plan a Hackathon. Part of Journalism Interactive 2013 conference Teach-A-Thon. Educators were given 5 minutes to talk about curriculum ideas, tools, class assignments and more to help digital journalism educators. Journalisminteractive.com
Digital Journalism Education Teach-A-Thon | Teaching Students to Rate Their O...Journalism Interactive
PRESENTER: Marie Shanahan, University of Connecticut
DESCRIPTION: Teaching Students to Rate Their Online Reputation. Part of Journalism Interactive 2013 conference Teach-A-Thon. Educators were given 5 minutes to talk about curriculum ideas, tools, class assignments and more to help digital journalism educators. Journalisminteractive.com
Digital Journalism Education Teach-A-Thon | Easy Infographic Tools for Journa...Journalism Interactive
PRESENTER: Justin Karp, University of Maryland/WJLA
DESCRIPTION: Easy Infographic Tools for Journalism Students. Part of Journalism Interactive 2013 conference Teach-A-Thon. Educators were given 5 minutes to talk about curriculum ideas, tools, class assignments and more to help digital journalism educators. Journalisminteractive.com
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
What is the purpose of the Sabbath Law in the Torah. It is interesting to compare how the context of the law shifts from Exodus to Deuteronomy. Who gets to rest, and why?
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
3. Two Things to Know About
Media Startups
1. They’re very easy to do
2. They’re very hard to do
4. Why Media Startups Are Easy
• Cheaper than ever to get started
• Off-the-shelf technology
• Business tools for dummies
• Quickbooks, etc.
• Collaboration tools
• Marketing head start
• Social media
• Media covering media
5. Why Media Startups Are Hard
• You have to find an audience and get traction
• In search of the hockey stick
• You have to have a sustainable business
model
• Advertising usually isn’t enough
• You have to make money
• PS: Non-profit is a tax-status, not a business model
• You have to raise money
• Most startups FAIL
6. • A “pop-up startup”
• Startup costs: <$1,000, volunteer labor
• Marketing via social media, press
• Collaboration with Reynolds
Journalism Institute
7. • “Pinterestfor news”
• Saving, sharing news stories
• Social news curation
• Emphasis on headlines, news brands
• Potential for publisher partnerships
• Business model: Ads, data,
partnerships