Podcampgc2010

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Des Walsh

Presentation at Podcamp Gold Coast 2010, Broadbeach Australia, Feb 20, 2010. Twitter hashtag #podcampgc

Technology

Channel You If you are not using video for your business or community group, you’re missing out! And it’s easier than you think. @deswalsh | @smcgc

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Think making a viral video is all luck? Think again! SmartShoot has created over 50,000 videos and photo projects for some of the world's biggest brands including AirBnb, Google, Yelp and more. Throughout that process, we've seen what works and what does NOT work with online video. This presentation was given at SMX West 2013 and outlines the 5 viral video principles you need to create your own YouTube sensation. ** Created by Steve P. Young ** Twitter: https://twitter.com/stevepyoung LinkedIn: http://www.linkedin.com/in/stevepyoung ** More about SmartShoot ** Website: http://www.smartshoot.com/ Twitter: https://twitter.com/smartshootinc YouTube: http://www.youtube.com/smartshoot

The Youtube Effect - How to Use Video to Drive Traffic & Sales

Steve P Young

Video marketing blog: http://www.smartshoot.com/blog/ This is the presentation Steve gave at General Assembly in San Francisco. The YouTube Effect - How to Use Video to Drive Traffic & Sales Did you know that 87% of online marketers use video content? Or that Zappos created over 100,000 product videos in 2011 and received over 250,000 visits from YouTube? With the decline in production prices, online video is an affordable and effective medium that engages your audience and creates a whole different connection with your buyers. Using case studies, this slide deck will illustrate how to leverage the power of online video to establish a personal link with your users that ultimately turns them into buyers and more importantly into fans. Steve Young is the Director of Product Marketing at SmartShoot. He architected the SmartShoot marketplace platform that helps businesses and individuals find and connect with the best local photographers and videographers. He enjoys writing about marketing, design and product development. He also enjoys sharing the same name as a famous quarterback, although he has yet to enjoy the same perks. About Steve Young: https://twitter.com/stevepyoung http://www.linkedin.com/in/stevepyoung http://stevepyoung.com/

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LEADING THE SOCIALLY INTELLIGENT ORGANISATION

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In almost every Asian market, competition is increasing, fuelled by both local and foreign businesses. Skills shortages are a constraint on most firms in the region, and our leaders are now faced with managing three or four generations of workers all with their own unique ways of working and behaving. This new ebook is explaining organisations and employees how to make the most of the opportunities ahead and tells why managers must be flexible and socially intelligent.

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What Is Distance Learning

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Visit http://www.techsoup.org for donated technology products for nonprofits and libraries! If your nonprofit or library is thinking about jumping into storytelling through video creation, this is the place to start! Watch TechSoup's third webinar in our four-part Storymakers 2016 series to hear Nife Adeyemi of Scottsdale Public Library and Glenn Fajardo of TechSoup talk about editing and promoting your video! Now that you've got your raw video footage, how do you turn it into an amazing finished product? You'll learn about: -- Post-production video editing best practices -- Editing tools from free to high-end -- Tips on adding sound and graphics -- Resources for finding royalty-free audio and graphics -- Posting to YouTube and other video hosting services -- Best practices on sharing your video effectively with tagging, social sharing, and on your own website -- And more!

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IN THIS SUMMARY In Get Seen, Steve Garfield describes how businesses and individuals can use online video to increase visibility. He first deals with the process of creating online videos, and then explores the task of sharing and distributing videos. One of the most important elements involved when creating a successful online video is to effectively convey a compelling story. In fact, high production quality is not nearly as important as the content itself. Essentially, online video allows for communication between viewers and creators. What sets online video apart from television is the ability of its audience to immediately respond to and get feedback from the video’s producer. SUBSCRIBE TODAY http://www.bizsum.com/summaries/get-seen

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As a campus of physicians and scientists, EVMS’ marketing traditionally relied on logic, rather than stories, as the primary means of communicating. We lacked a critical narrative that would help prospective patients and the community better understand our impact. The “My Story” campaign was conceived to share emotionally impactful patient testimonials, allowing their heartfelt stories — rather than cold data — to help us accomplish key objectives. Development of a microsite and compelling video content was just the beginning. This successful, award-winning program has expanded to include student and donor stories. The project has provided video used in major speeches, town hall meetings and public events; inspired ads; and contributed to the successful conclusion of a capital campaign. The My Story project is the cornerstone of our goal to put a “face” on the human impact of EVMS’ contributions to the community, particularly in terms of superlative patient care. The My Story concept emerged from a desire to step out from behind the numbers and forge a connection through the heart rather than just the mind. This initiative leverages existing resources: a videographer and public relations staff; our website; campus digital signage; institutional publications, social media (primarily Facebook, YouTube, Twitter and Vimeo); and our internal enewsletter translating into modest start-up and maintenance costs. Both anecdotal responses and objective data have demonstrated a solid return on investment. See sample videos and explore the decision making behind the creation of our microsite. Find out how digital video storytelling could be an effective strategy in achieving your goals.

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Doug Devitre presented 3 Programs to the Illinois Association of REALTORS GRI Graduate of REALTOR Institute Social Media Shortcuts to More Sales, Security and Success Taking the Tyrannosaurus Out of Technology Email and Web Marketing on Steroids The REALTOR® Institute of Illinois provides an educational program which is second to none in the real estate industry. GRI is the only REALTOR® designation that does not require a payment of an annual renewal fee! Continuing education credits are included in all Institute courses, including the Graduate Course

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Video Marketing: Challenges, Trends and Best Practices (english version) Video content has become very popular in recent years. It's trendy. According to Cisco VNI, video will constitute to 82% of all Internet traffic by 2020. Therefore, using a video content in your digital marketing strategy is essential. Video content allows you to interact with your users in a more attractive and creative way and get more engagement and interest from your audience. Social Media is the most effective channel for distribution of your content. YouTube is considered one of the most powerful social networks and the most popular search engine after Google. That's why it's very important to optimize your videos on YouTube to make them more accessible and relevant for your audience.

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Podcampgc2010

1. Channel You If you are not using video for your business or community group, you’re missing out! And it’s easier than you think. @deswalsh | @smcgc

6. Easy Access @deswalsh

7. Editing @deswalsh

8. When You Need Flair @deswalsh

10. Ustream – Game Changer @deswalsh

11. It’s Not Just YouTube Viddler @deswalsh

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