This document discusses planning for new ventures. It defines a venture as a risky startup business. Key factors in venture planning include sales, margins, profits, investment needs, equity requirements and returns. The venture planning process involves developing the idea, feasibility analysis, initiating changes, creating a business plan and monitoring progress. Keys to good venture planning include focusing on one business at a time, developing scenarios, and identifying the venture type. The proposal checklist ensures all necessary items are included to avoid future problems. Risks of new ventures include market, operational and financial risks.