Pitch presentation for A City of Saints

1. A CITY OF SAINTS – PITCH
ANDREW SHEPPARD, PETER CHIARELLI, ELLIOTT DUNNETT, ISHAN BAROT

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6. CHARACTER DESIGN
The characters we have built, resemble the Kray twins in many ways. Our characters are friends who run the mafia
whereas in Legend they are twins, however the friends are related through marriage so there is still resemblance.
We designed our main characters this way because we needed a base character as we was not sure on how to
develop a gangster character.

7. Pearl and Dean – Film
Details
The main type of audience we are aiming to attract is
males aged about 15-24 and 25-34. However, we still
believe many people older than this will watch the
film too. We feel like this will appeal to men more as
the film is quite violent and action packed. As it is set
in 1930s America (New Orleans), we feel like it will
attract a large audience who are very patriotic to
America and want to learn a bit of history about New
Orleans and gangs. There are also elements within the
film which could attract the female audience such as
the romance between one of the main characters and
the drama within the friendship and lives of the gang
members and people affected by them. The female
audience are more likely to watch this film if they go
along with boyfriends or husbands. Overall we aim to
have an audience of roughly 70% male and 30%
female in their teens to mid 30s.

8. Here are a couple of
surveys that we put
together where we
asked 10 different
people, 5 female and 5
male, to find out who
our typical target
audience would be.
From the answers we
received we thought it
was clear that our
main target audience
would be male, aged
between 15-30. We
would also expect
some audience
members who are a bit
older than this and
also female too but
the majority would be
male aged 15-30.