Ly Franshaua N. Pipkins has over 10 years of experience in project management, instructional design, and facilitating behavior change workshops. As a project manager, she increased event registration by 77% and employment placements by 82% through training, marketing, and managing projects. She also initiated a resume drive event that produced 100 quality resumes. As an instructional designer, she developed curricula using the ADDIE model for various organizations and evaluated adoption of new behaviors. Pipkins has a M.A. in Broadcast Journalism from UC Berkeley and a B.A. in Sociology from UT Austin.

1. Ly Franshaua N. Pipkins, M.A.
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Email: Lnpipkins@gmail.com Cell: (510) 846-2985
Project Manager
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PROFESSIONAL EXPERIENCE
Creative Project Manager, NUMMI Reemployment One Stop Career Center (NRC) April 2012—July 2012
♦ Editor, New-Me Times Newsletter: managed graphic artists, shaped layout, directed articlesʼ focus and
newsletter theme, and influenced non-direct reports to contribute to the line-editing process.
♦ Managed Creative and Instructional Design staff to create Resume Coach Training Guide. Increased
number of Resume Coaches from 3 to 15 via training existing staff.
♦ Designed event marketing scripts and training, increased Recruitment Event registration by 77%.
♦ Facilitated Interactive / Digital marketing deliverables, i.e. online flyers with direct links to employers.
♦ Branded The Bounty Project. Garnered 82% of monthly employment placements.
♦ Designed The Bounty Project training and marketing materials.
Project Manager, NUMMI Reemployment One Stop Career Center (NRC) April 2012—July 2012
♦ Initiated and planned concept to completion for extended Resume Drive Event
♦ Motivated 50 employees to execute the event in addition to their existing workload. Produced 100
quality resumes.
♦ Designated to manage quarterly marketing calls for Recruitment Events reaching 1,000 people.
♦ Established and beat multiple deadlines, handled project scope and staff scheduling.
♦ Directed daily project status updates and next action steps with information management staff.
♦ Managed IT staging, set up, and break down. Implemented quality control checks. Result: easily
tracked, flawless document storage including which coach worked on each of all 100 resumes.
Change Manager, NRC April 2012—July 2012
♦ Coached site manager/executive on positive strategies to build morale during downsizing and new
department addition. Result: change in leadership visibility, language, and boost in staff morale.
♦ Assessed staff comments on work environment and communicated concerns to management.
♦ Catalyzed volunteer staff behavior change from regular day shift hours to a 10-7:30pm schedule.
Instructional Designer / Workshop Facilitator, NRC Oct. 2011—July 2012
♦ Facilitated job search behavior change via workshops for 5 to 20 people per month.
♦ Worked in teams using ADDIE to develop curricula for all learning styles.
♦ Evaluated client adoption of new career search behaviors through survey collection.
♦ Facilitated meticulous use of Microsoft Online Tutorials to teach dislocated workers Word and Excel.
Site Coordinator / Train the Trainer, Sylvan Learning Center Jan. 2011—April 2011
♦ Managed a cohort of tutors resulting in seamless communication between three major elements: Sylvan
policies and procedures, EB policies and procedures, and EB parentsʼ expectations.
♦ Improved testing performance of 20 clients by consistently replicating positive instructor behaviors.
Instructional Designer / Project-based Trainer, First Place For Youth (FPFY) June 2006—Jan. 2009
♦ Implemented ADDIE for 20-hour monthly project-based curricula. Result: change in spending and
lifestyle behaviors of 500 former foster youth. Curricula remained as instructorsʼ guide for 50 staff.
♦ Coached 500 clients in one-on-one sessions regarding behavior change and project completion.
♦ Designed parenting curriculum serving pilot Host-Home program. Curriculum still used as instructorsʼ
guide for 50 staff across three departments and increased retention of new parents.
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EDUCATION / TRAINING
Alameda County Crisis Support Services / Behavioral Health Agencies / Mary Ellen Copeland Center:
Certified Wellness Recovery Action Planning (WRAP) Facilitator / 250 hours human behavior management.
University of California, Berkeley, M.A. Broadcast Journalism, Produced time sensitive TV pieces and a 10-
minute piece on the trans-national human hair trade—on location in China.
University of Texas at Austin, B.A. Sociology, Studied human behavior and social policies.