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P&G Home Products Limited is one of India's fastest growing consumer goods companies that markets global brands such as Ariel, Tide, Head & Shoulders, Pantene, and Rejoice. It is a 100% subsidiary of Procter & Gamble. The presentation discusses P&G's hair care, baby care, and fabric care product categories and sub-categories, including popular brands like Pantene, Head & Shoulders, Rejoice, Pampers, Tide bar, Ariel Front-o-mat, and Tide detergent. Contact information for Harwant Singh at P&G Home Products Limited is also provided
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Vaibhav Arora completed a project on marketing management for his class 12 business studies course. He thanks his teacher, Mrs. Deepika, for her guidance and support in completing the project. He also thanks his school principal, parents, and friends for their assistance. The certificate verifies that Vaibhav completed the original research project entitled "Business Studies Project - MARKETING" under the supervision of his teacher, Mrs. Deepika. In the project, Vaibhav discusses marketing concepts like the 4Ps of marketing and analyzes hair oil as a product category by comparing popular brands like Dabur Amla, Parachute Advanced, Bajaj Almonds, and Johnsons & Johnsons. He also
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Mary Kay is considering introducing hair care products to the Indian market. Key facts about the Indian hair care market are that consumers use traditional oils and shampoo infrequently. Mary Kay currently sells skin and body care products in India. The document recommends that Mary Kay introduce 3 types each of shampoos and conditioners in both 6mL sachets and 200mL bottles to target different income groups. Training videos would help consultants learn about the new products. Introducing hair care products in India could expand Mary Kay's market and take advantage of projected growth in the beauty industry.
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Given a market analysis of P&G , ensuring all relevant areas can be covered . Includes SWOT , 4P's,PESTEL ,competitor analysis
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Procter & Gamble (P&G) is an American multinational consumer goods corporation founded in 1837 and headquartered in Cincinnati, Ohio. It is the world's largest consumer goods company, marketing over 300 brands in more than 180 countries. In India, P&G operates through subsidiaries and has a wide range of popular brands such as Ariel, Tide, Head & Shoulders, Gillette, Oral-B, and Pampers. It aims to improve lives through various corporate social responsibility initiatives in India such as Shiksha, which focuses on education.
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Procter & Gamble (P&G) is an American consumer goods company based in Cincinnati, Ohio with two major subsidiaries in India. P&G entered the Indian market in 1951 by launching Vicks products and has since expanded its portfolio to include top brands such as Whisper, Ariel, Head & Shoulders, Pantene, and Tide. Over the decades, P&G has experienced significant growth in India through new product launches and acquisitions, making it one of India's largest fast moving consumer goods companies with a diverse range of healthcare and home products.
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Pg
- 1. Presented By:- Harwant singh
- 2. LOGO
- 3. Introduction P&G Home Products Limited is one of India's fastest growing Fast Moving Consumer Goods Companies that has in its portfolio P&G's global brands such as Ariel and Tide in the Fabric Care segment, and in the Hair Care segment: Head & Shoulders - world's largest selling anti-dandruff shampoo; Pantene - world's No. 1 beauty shampoo; and Rejoice - Asia's No. 1 shampoo. P&G Home Products Limited is a 100% subsidiary of The Procter & Gamble Company, USA, that in India, has carved a reputation for delivering superior quality, value-added products to meet the needs of consumers
- 4. Product category Hair care Baby care Fabric care
- 5. Product Sub-Category Hair care 1 Pantene Adwords:- a. Shampoo b. Hair wash 2 Head & Shoulders Adword :- a. Shampoo b. Hair wash
- 6. 3 Rejoice Adword:- a. Shampoo b. Hair wash
- 7. Conti…. Baby care I. Pampers Adwords:- a. Pamper
- 8. Conti… Fabric care I. Tide bar II. Ariel Front-o-mat III. Tide detergent
- 9. Contact