Trent Gilbert presented on using the Pecha Kucha format to improve campus visit presentations. Pecha Kucha encourages brevity by limiting presentations to 20 slides shown for 20 seconds each, getting information across efficiently. Research shows traditional information sessions don't yield many students and that stories engage audiences more. Gilbert recommends campus representatives study Pecha Kucha, become experts in the format, and establish presentation guidelines requiring limited text, more photos and stories to keep audiences engaged.

1. Pecha Kucha
Bringing Japanese Efficiency to
Campus Visit Presentations
NEACAC 2010
Text
Trent Gilbert
CXO, Chief eXperience Officer
Wednesday, June 2, 2010

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14. 6:40
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22. Pecha Kucha is the Goal
Shorter Presentations
Less Talking At
More Time Out on Campus
More Human
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23. Information Sessions/Presentations
Don’t Yield Students
Arts & Science Group Student Poll 2004
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24. “Effectiveness”
Noel-Levitz 2009
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25. Get In Sync
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26. Students-Admissions
Stories-Stats
People-Programs
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29. Story telling is
in our blood
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30. “I am a man, and
men are animals
who tell stories.”
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31. Stories are
how most of
us learn
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33. 20% headlines 20% body copy
(to the point) (details)
50%
10% logo
illustrations
(visual)
(stories)
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34. POP
Point of Proof
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35. Great Stories engage,
give goose bumps, and
give a feeling of
“suspension”
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36. Story Telling Scale
Guest Engagement on 1-10 (highest)
10 our
(shared experience)
8 your
6 mine
4 others
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37. Centre College - Centre by the Numbers Prezi
Wednesday, June 2, 2010

38. 5 Steps for Change
1. Pecha Kucha is the Goal for all
Admission Presentations
2 Become the Pecha Kucha Expert
3. Study, Join and Create
4. Educate the Rest of Campus
5. Set Presentation Guidelines/Rules
and Create Templates:
Limit Text, More Photos More Stories
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39. Want More? Read Our Blogs:
TargetX Blog at www.targetx.com/ithink/
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40. Free on Friday Webcasts
Free On Friday Webcasts Watch Past Webcasts
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41. Download Session PDF
#1 Go to www.targetx.com
click iThink Blog
click Slide Presentations
#2 Go to www.slideshare.net/targetx
#3 Look for email with link
Wednesday, June 2, 2010

42. Pecha Kucha
Bringing Japanese Efficiency to
Campus Visit Presentations
NEACAC 2010
Text
Trent Gilbert
CXO, Chief eXperience Officer
gilbert@targetx.com
Wednesday, June 2, 2010