Paula Horn—Technical Writer - Instructional Designer
1. paulahornphd.com
Education → Entertainment
for Every LifeStyle Paula Horn, PhD—Résuméveye@earthlink.net 818.762.7444
1575 Spinnaker Drive 105B, Ventura, Ca 93001
TECHNICAL WRITER / INSTRUCTIONAL DESIGNER
Extensive experience in custom development of Technical Documentation, Marketing Communications, and High Tech
solutions in print, electronic, multimedia, and Web-based tools that are clear, well designed, accurate, visually appealing, and
instructionally sound to meet organizational goals in corporate, high tech, bioscience, healthcare, training, marketing, utility,
research, government, military, and entertainment organizations. Systematic, structured, cost-efficient approach to content
management of documentation including technical documentation (user guides, Standard Operating Procedures [SOPs],
policy/procedure guides, manuals, proposals, reports, flyers, guidelines, and business processes); web-based multimedia
including mobile training, smart media, eLearning, FAQs, white papers, one sheets, blogs, meetings, slideshows, and
videos); and regulatory compliance (Sarbanes–Oxley [SOX], ISO, and FDA). High level of energy, curiosity, creativity,
business analysis, organization, communication, customer focus, flexibility, and information management skills in providing
technical solutions to management, business analysts, end users, customers, vendors, and the public. Consulting Services
are described below followed by Publications and Productions and Skill Sets.
CONSULTING SERVICES APR 1988–PRESENT
Project Job Functions
Ventura County Area
Agency on Aging
(VCAAA)
May 2012–present
Medicare/Covered CA
Designed, developed, and supported Plain Spanish/English marketing media, training, and
documentation for Ventura County Area Agency on Aging (VCAAA) for Medicare, Covered CA
(CC), and Adult Disability Resource Center / Benefit Enrollment Center (ADRC/BEC).
▼ Designed, developed, and published documentation, training, and marketing media
for Events) including Fraud Prevention Summit (2012-4); Medicare Informational Event
(2012), Family Care Fair at Ventura Government Center (2013-4), DMEPOS Event (2013),
Medicare One Stops (2012-4), CC at Ventura Fairgrounds, Camarillo, Ventura
Government Center, and HICAP Headquarters 2014, and ADRC/BEC startup (2014)
▼ As Certified HICAP Counselor (CDA), participated in Medicare Enrollment, Initial, Annual,
and Special(Call Center, scheduling, intakes, reporting, tracking); worked HICAP Booth
▼ As Certified Educator and Enrollment Counselor for Covered CA (CC), participated in
Enrollment, Initial and Special, worked CC Booth (VC Public Health and VC Aging)
▼ Completed online intakes, medical reports, and media for One Stops Shops, Workshops,
Enrollment, and Appeals for Medicare, CC, and ADRC/BEC
Editage
Research articles
3/09–3/11 (P/T)
Technical Editor (Medical Science)
Edited, proofread, formatted, desktop published, and localized upcoming online scientific
research and web content with rapid turnaround (~100) from Far East to American/British
English using databases in medical science, bioscience, and IT / IS. Content included clinical
trials, LIS /d HIS, FDA/ISO/IEEE, ICD, radiology, biotech, pharma, and diseases, and
conditions.
Dako (Denmark)
Professional Services
Research Department
Documentation
7/08-11/08
Lead Technical Writer (Medical Devices)
Lead international matrix team in analysis, design, development, publication, production,
localization, and compliance of web-based documentation for new biomedical robotic devices:
▼ Developed documentation system of Basic, Advanced, and Administration Autostainer
guides for Research and Histotechnology Departments for use by hospitals and research
facilities. Photographed and videotaped usage of device and ancillary medical tools.
▼ Documented FDA / ISO safety guidelines for medical device compliance: FDA 21 CFR Part
820 (Quality System Regulation); 21 CFR Part 82 1 Device Tracking; 21 CFR Part 806
Medical Device Reporting; and 21 CFR Part 11 (Electronic Records and Electronic
Signatures). ISO 9000 Series of Standards; ISO 13485:2003; Council Directive 93/42/EEC
June 1993 (Medical Device Directive); Canadian Medical Device Regulations; 21 CFR Part
11 (Electronic Records / Electronic Signatures).
IBM Corporation (cgs)
Application Services,
Learning Development
9/07–12/07
Technical Writer / eLearning
Instructionally designed WBT (web-based training) simulations from Instructor-Led Training
(ILT) to update two telecommunication courses for AT&T service personnel (on BM ThinkPad.
Content included all project simulations (MS Office, SameTime, MS NetMeeting).
Thalassemia Support
Foundation
ThalaPedia 4/07–9/07
Wikipedia Editor
With Interactive Multimedia Professor from USC, produced Thalapedia wiki for Thalassemia
parents and pediatric patients on characteristics, severity, and treatment.
Amgen (Hudson)
Training Department
Technical Writer /Instructional Designer (Pharma)
Instructionally designed, developed, and produced eLearning modules for AMGEN Orientation
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2 eLearning modules
11/06–1/07
in AMGEN style (ISO, SOX, FDA/21 CFR Part 11, and pharmacopoeia compendia).
▼ Quality Agreements, Performance Level (LMS exam) on legal guidelines for FDA
compliance and policy/procedures for generating supplier contractual agreements.
▼ Supplier Audit/Quality Management Database, Awareness Level (Introduction of series).
from technical documentation and SME’s (IT managers and DBA).
CONSULTING SERVICES—CONT
Project Job Functions
MetLife Investors
IT Application
Development Department
2004 and 2005
(2 projects)
IT Technical Writer
Researched, designed [mapped], developed, validated, and produced documentation,
training, process flows, and functional specs for web-based n-tier MS.NET infrastructure
(Adobe Premium, MS Office, Visio, Rationale Suite, and Clearcase) with AMA Manual of
Style, Chicago Guide, and IEEE /MS Guidelines:
▼ Documented the IT Application Department infrastructure including network security,
backup, and disaster recovery with SOX/ISO Best Practices (2004).
▼ Designed/developed IT functional specs and requirements docs (VBA, C#) (2003–4).
Allianz Global Risks
IT Client Services/
Security Department
2004
SOX Technical Writer
Produced documentation and marketing tools for the IT Security Department (MS Office,
Visio, Lotus Notes, Adobe Photoshop/Illustrator/Acrobat):
▼ Designed/developed documentation, training, and marketing documents including
Awareness document, Announcement, Procedure Guide, and collateral media to
market, train, and support new Shred-It program in the U.S (Acrobat, HTML).
▼ Designed/developed Sarbanes-Oxley (SOX) documentation for Assistant Vice
President documenting enterprise infrastructure including security, viruses, netbackup,
and disaster recovery for MS.NET architecture (VBA, C+, C#, Perl).
▼ Designed/developed IT documentation function, including documentation repository,
policy / procedures, master documents, templates, charts/diagrams, photo/graphics.
Kinko’s / KODAK
Kinko’s Digital Photo
Center
2001
Technical Writer (Kodak Photo Center)
Instructionally designed, developed, and desktop published documentation training for the
KODAK Digital Photo Center for Kinko/KODAK joint venture. Documentation included staff
procedure guides and training for store personnel, business, financial, and sales/-
marketing (MS Office/PowerPoint, Adobe Suite [Photoshop, Illustrator, Acrobat, HTM]).
▼ Produced KODAK Digital Photo Center Policy & Procedure Guide using information
mapping, along with current advances in business analysis and digital multimedia.
▼ Produced the Kinko Digital Workstation Procedure Guide and the Kinko Digital Photo
Center Maintenance Guide, a competitive system to the KODAK Digital Photo Center.
▼ KODAK Digital Photo Center is still used by many vendors in similar configuration.
Canon Medical Systems
IT Marketing
Canon PACS / Picture
Archiving Communications
System
2000
Technical Writer (Medical Radiology Systems)
Developed and desktop published initial documentation and notebook presentations for
supporting and marketing Canon PACS hospital teleradiology system (MS Office
with PowerPoint and Adobe Suite) with FDA (21 CFR Part 11 and ISO 9000):
▼ Designed/mapped, developed, validated, and published Canon PACS System
Integration Guide and Canon PACS Policy/Procedure Guide for Canon teleleradiology
system (MS Server and VB applications).
▼ Produced training tools, graphics, and Canon digital photos for system integrators,
sales reps, developers, hospital staff, scientists, and management.
Apex Fitness Group
Dietary Supplementation
2004 and 1999
Science Editor/Instructional Designer
Instructionally designed, produced graphics, edited, desktop published validated, and
pitched to publisher An Evaluation of Popular Fitness Enhancing Supplements for Neil
Spruce, a 500-page biochemistry textbook and educational publisher’s proposal. Proposal
accepted and long-term relationship established, leading to additional books using AMA
Manual of Style, CBE Scientific Style and Format Mosby’s Illustrated Medical Dictionary.
KPMG / WDC
(Western Digital Corp)
QIS / Quality Information
System Data Warehouse
1997–1998
Multimedia Writer
Established multimedia training function, working with V.P., training, mechanical
engineers, and IT/IS to produce modular 20+ V.P. presentations for Fortune 500
executives during initial 2-year phase of 5-year, Web-based, data warehouse to track hard
disk components for suppliers, vendors, and OEMs (MS PowerPoint, Adobe suite):
▼ Analyzed, mapped, developed, and produced V.P. [QIS] presentations and training.
Developed Board of Director presentations for executives’ / stakeholders’
quarterly budget approval meetings; QIS became major profit center, then
independent subsidiary center
▼ Analyzed, developed, and desktop published annual reports and quarterly budget
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approval meetings for Board of Directors; QIS budget/project approved during
cutbacks.
▼ QIS became major profit center, turned around company with contract (re)-extended.
Southern CA Edison
(SCE)
SCE TAS/Task Accounting
System
1997
Technical Writer / Instructional Designer
Designed, developed, edited, and desktop published workshops for SCE TAS/Task
Accounting System, Fujitsu 500 pentop and remote proxima for SCE matrix organization:
▼ Produced TAS Simulation workshop, including Facilitators' Guide, Users' Guide, and
presentations to train SCE employees from prototype and specs.
▼ Collaborated with external programmers in updating MS Windows 3.1 version to MS
Windows 95 version to make the application intuitive and easy to learn and use.
PUBLICATIONS AND PRODUCTIONS
Paula Horn (paulahornphd.com, Facebook, LinkedIn, SlideShare)
Paula Horn/VeyeSite (YouTube, MySpace, Twitter, BlogSpot, Picasa)
Horn Studio (Buzzfeed, Digg, orkut)
Medical reports, forms, presentations, record-keeping, promotions, photos, and videos (Ventura County Area Agency on
Aging, California Department of Aging (CDA) 2012–2014)
Medical documents edited and localized for submission, including ~25 clinical trials (~100, 2009–2010)
Basic, Advanced, and Administration Guide for diagnostic robot and reagent kits, DAKO, 2008 [Sony camcorder]
Web-based eLearning with LMS simulations for Nortel/OPTera, IBM Corporation, 2007
Thalapedia Patient Website, Thalassemia Support Foundation, 2007 [Sony digital camera]
AMGEN Supplier Quality Agreements [Legal Contacts], Performance Level, Captivate eLearning, 2006)
AMGEN Supplier Audit/Quality Management Database, Awareness Level, Captivate eLearning (2006)
SHRED-IT Awareness Document, Announcement, and Procedure Guide (Allianz IT Security/Client Services, 2004)
Sarbanes-Oxley (SOX) compliance documentation (Allianz IT Security/Client Services, 2004)
20+ WDC V.P presentations for executives (Western Digital Corp Data Warehouse) [KODAK digital camera]
Evaluation of Popular Fitness Enhancing Supplements, biochemistry textbook and proposal [Sony digital camera]
Canon PACS [Teleradiology] System Integration Guide and interactive presentations [Canon digital cameras]
Task Accounting System (TAS) Workshop, Southern California Edison (SCE) [Disposable cameras]
QAD Annual Report and Survey, QAD, Carpenteria, CA
KODAK Digital Photo Center Policy & Procedure Guide [Canon digital camera]
Eight award-winning catalogs and newsletters for five Fortune 500 companies, Catalog Manager, Merisel
Mosaic Browser Guide, Quarterdeck Systems, Santa Monica, CA
WITS (Warranty Information Tracking System) User Guide, Metrolink/SCRRA, Los Angeles, CA
dBASE User Guide and dBASE MAC User Guide (InfoWorld “A” rating)
Xerox Consultants' Handbook [Xerox Star]
Xerox Instructional Design and Development Procedures (Mager workshops/2 instructor-led and one self-paced)
Army TacFire Artillery System (A/V and WBT drill and practice), RAND/System Development Corporation, CA
HMO/PPO Virtual Nursing Hospital Presentations (hospitals/internal staff)
HONORS AND ORGANIZATIONS
Who’s Who Listings including American/International Women and Business Women, including 2014
Local Groups including STC, ASTD, ISPI, Phi Delta Kappa, LAMG, AFI, MENSA, .MAC, and AVID
EDUCATION
PhD Education (Instructional Technology) major, Evaluation minor, Spanish / Statistics languages, USC, CA
MA Educational-Psychology major, Reading minor, NYU, NY
MS Secondary English Education, Hofstra University, NY
BA English major (Psychology and Spanish minors), Albany State University, NY
SKILL SETS
Technical Documentation
Full scope writing / editing (Eng-Span)
Technical documentation
Infrastructure/functional specs
Document design /development
Instructional design / development
Evaluation/ user test
Manuals/user guides
Standard Op. Procedures (SOPs)
Job aids / crib sheets
Desktop publishing (DTP
Graphics / multimedia /new media
Podcasts, BLOGS, new media
Style guides/templates/macros
Marketing Communications
Full scope media production
Integrated sales / marketing / PR
Technology marketing
Business analysis / R&D
Annual Reports / Proposals
Focus groups/ field tests
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Global presentations (Eng-Span)
Sales / marketing communications
Business communications
Web content / white papers / FAQs
Vendor catalogs / data sheets
Newsletters / house organs (10)
AVID/Final Cut, Final Draft + A/V
Multimedia CD-Rs/DVD-Rs
High Tech
OS: IBM mainframe, Sun UNIX, AS/400, MS
Windows 8, Mac OS X
Multimedia: Digital camcorders and
cameras, SnagIT, Adobe Suite
(FrameMaker, Photoshop, Illustrator,
InDesign, Acrobat, Adobe Studio
(DreamWeaver/ Flash/ FireWorks), Final
Draft, Final Cut
MS Office 2003/4/7/8: Word, PowerPoint,
Visio, Excel, Access, Project, SharePoint,
FrontPage, Publisher, Paint
MS.NET Web-based enterprise systems
ECOs, .NET, SQL server, 2003 enterprise,
2000 client server/ NT / VBA
Telecommunications (Military, Telecoms
TCP/IP, HTML, XML, CSS, Java, J2EE, C+
+, C#, Perl