This document outlines an agenda for a workshop on moving an intranet project forward. The workshop covers developing a roadmap, setting up a project organization, creating a strategy and concept, common pitfalls, and takeaways. It discusses using an agile methodology like scrum for development and key success factors like user involvement. Attendees will work in pairs to plan the organization and strategy phase for redesigning their intranet. Common pitfalls discussed include having a technology-first focus rather than business focus. Contact information is provided for following up.

1. Moving your intranet project
forward
Copenhagen, February 24th 2015

2. overzicht tijd:
15 min. intro (voorstellen en agenda)
30 min. roadmap
15 min. opdracht projectorganisatie
15 min. bespreken opdracht
30 min. uitleg strategie/concept
20 min. opdracht
15 min. pitfall opdr
20 min. bespreken pitfalls groep en Entopic
15 min. wrap-up
Totaal: 2:55 (we hebben 3 uur)

3. Introductions

4. What are we going to do?
1. How to move your intranet project forward?
2. Setting up the project organization
3. Strategy & concept development
4. Common pitfalls
5. Wrap-up and takeaways

5. - 1 -
How to move your project
forward?

6. How to develop an intranet?
Any ideas? Anyone?

9. To scrum or not to scrum
Pro’s
● Agile methodology
● Standard for software development
● Get results quickly, improve continuously
Con’s
● Intranet development is organizational change
● Not every organization is fit for scrum
● Strategy and concept are not Sprints, are they?
● Where does content fit in?

10. Key success criteria
● Employee involvement
● User centered approach (not technology)
● Integral approach (user, content, design, tech)
● Stakeholder management
● Executive sponsorship
● ...

11. Timelines
How long does it take to build an intranet?
Let’s take a look at the roadmap...

12. - 2 -
Setting up the project
organization

13. Who is involved?
How would you go about setting up the project
organization?
Sit together in pairs
Choose who’s intranet you will redesign
Come up with a plan for the project organization
● Which departments are key?
● What about budget and sponsorship?
● Which skills are needed?

14. Possibilities
VISUALS OF POSSIBLE PROJECT ORGANIZATIONS
FOR INTRANET DEVELOPMENT

15. The usual suspects
OVERVIEW OF WHICH ROLES ARE ABSOLUTELY
NECESSARY
Executive sponsor(s)
IT, Comms & HRM
Budget holders
Do you always need IT or Comms?

16. The next step
How to develop the governance organization out of the
project organization?
VISUAL EXAMPLE OF AN GOVERNANCE
ORGANIZATION
- KEY USERS
- LOCAL TEAMS
- CENTRAL TEAM
- FUNCTIONAL
- TECHNICAL
- HRM DEPARTMENT

17. - 3 -
Strategy & concept development

18. The strategy part
What are the objectives in this phase?

20. Breaking down the process
How would you go about planning the strategy phase?
Sit together in pairs
Choose who’s intranet you will redesign
Come up with a plan for the strategy phase
How will you go about:
● the research?
● the co-creation?
● presenting the outcome?

21. Concept: translating strategy
VISUAL ZOALS BIJ STRATEGIE

22. Concept: translating strategy
VISUALS

23. - 4 -
Common pitfalls

24. What pitfalls do you know?
Take 5 minutes to write down pitfalls for intranet project
We will discuss them together

25. Pitfalls
● Technology first
● Goal/strategy defined in isolation
● No business focus
● Mono-disciplinary approach
● No support from management
● Too much at once
● Project doesn’t show results quickly
● Wrong choice of platform
● No budget for development phase and continuous
improvement
● Focus on strategy and design, content is forgotten
● Focus on project only, not on ‘go live’ phase
● Governance is forgotten

26. - 5 -
Takeaway

27. Key points we want to get across
● Integral approach
● Choose a platform after concepting/designing
● It’s about design, technology, content AND the user
● Changing how an organization works, is about people,
not IT
● Always use real copy
● ...

28. Contact
samuel@entopic.com
info-architecture.blogspot.com
@samueldriessen
www.linkedin.com/in/samueldriessen
joep@entopic.com
joepvanloon.info
@joepvanloon
www.linkedin.com/in/joepvanloon

29. Plan the work
Work the plan