1. The document discusses four ways for small businesses to grow online: get found through search engines like Google AdWords; attract local customers using listings on Google Places; be social using tools like Google+; and measure results with Google Analytics.
2. It specifically recommends using Google AdWords to pay only for clicks from ads and Google Places to add business listings that can be seen in local searches.
3. Being social on Google+ is suggested through features like +1 buttons and video conferencing to engage customers and share information.
Growing your members and subscribers is one of the core goals that a daily deal company should always continually be working on. Well, all web-based businesses for that matter. Email database size and promotional campaigns are extremely important in the daily deal industry. One of the ways that a deal site is valued is directly correlated with the size and responsiveness of the website’s email database. Remember to put focus no quality over quantity.
Hashtag Daddy - The Hashtag destinationHashtag Daddy
Building up authenticity and interactivity of brands by using user generated content on corporate websites, social events and agency profiles. Encourage the audience to take part in the promotion of your brand. Excite them and amuse them by using audience posts with a proper reward or recognition for long term engagement.
This is a talk presented by Daniël Heerkens, Digital Marketing Strategy Director at 2Stallions Digital Marketing Agency at EuroCham on 15th May 2017. He is sharing insights on the rapidly changing digital landscape in Asia Pacific and how to translate the digital trends to one’s own marketing targets.
This is a talk presented by Dhawal Shah, Technical Director at 2Stallions Digital Marketing Agency, at Startup & SME Academy on 19th Jan 2017 on the topic of 'Features Of a Good Business Website'. He discusses WHAT makes a website good from a business perspective, and then discusses the features needed to achieve these business goals.
Growing your members and subscribers is one of the core goals that a daily deal company should always continually be working on. Well, all web-based businesses for that matter. Email database size and promotional campaigns are extremely important in the daily deal industry. One of the ways that a deal site is valued is directly correlated with the size and responsiveness of the website’s email database. Remember to put focus no quality over quantity.
Hashtag Daddy - The Hashtag destinationHashtag Daddy
Building up authenticity and interactivity of brands by using user generated content on corporate websites, social events and agency profiles. Encourage the audience to take part in the promotion of your brand. Excite them and amuse them by using audience posts with a proper reward or recognition for long term engagement.
This is a talk presented by Daniël Heerkens, Digital Marketing Strategy Director at 2Stallions Digital Marketing Agency at EuroCham on 15th May 2017. He is sharing insights on the rapidly changing digital landscape in Asia Pacific and how to translate the digital trends to one’s own marketing targets.
This is a talk presented by Dhawal Shah, Technical Director at 2Stallions Digital Marketing Agency, at Startup & SME Academy on 19th Jan 2017 on the topic of 'Features Of a Good Business Website'. He discusses WHAT makes a website good from a business perspective, and then discusses the features needed to achieve these business goals.
B2B Buying Process, Selling Process and Internet MarketingSite-Seeker, Inc.
The B2B buying process and selling process don't match up as well as we'd like. Use Internet marketing - SEO, SEM, PPC, Social Media (LinkedIn, Twitter, Facebook, SlideShare, Google+...) - to fill the gaps.
Viridity Uses HubSpot & Salesforce.com to Capture & Close more LeadsHubSpot
Energy Management Software company increases organic traffic and grows leads with HubSpot. In 6 months, Viridity has attracted over 350 leads and expanded its marketing reach.
Digital marketing is not a ‘nice to have’ in today’s digital-first landscape – it’s a must have. In this presentation, we’ll be looking at essential marketing functions, from advertising and social media management to search engine optimization and content creation. We want to help you build an effective digital marketing strategy no matter how small or large your budget and how limited or extensive your experience.
What Every Content Marketer Needs To Know About Content CurationShana Pilewski
Content curation has become the preferred strategy to attract and build long-term relationships with customers. This crucial and informative white paper demystifies content curation so that more marketers, like you, can save time and resources while leveraging "the noise" to generate meaningful customer engagement.
Join our Content Marketing Newsletter for weekly insights, industry news, best practices and tips: http://eepurl.com/VDUEn
7 Tips to Get More Leads from Your WebsiteMarqui CMS
A recent survey* of B2B marketing executives revealed that corporate websites are the #1 online source of new leads and yet 80% of marketers felt that their websites are not delivering on their potential.
In this webinar, we will share 7 simple tactics to help you turn more of your website visitors into qualified leads, based on Marqui's experience working with many leading B2B businesses. You should attend if you are…
• VP or Director of Marketing
• Digital Marketing Manager
• Responsible for website content
Find out what exactly a Landing Page is and why you should be using them on your website. If lead generation is important then the marketing director, sales team and web team should be viewing this presentation.
30 dead simple ways to get more agency clientsWishpond
What's the main difference between a small local agency and a global agency powerhouse?
Aside from their big fancy offices, hundreds of employees, and endless stream of employee perks, the answer boils down to one simple thing: clients.
And not only the type and size of their clients, but also the sheer number of them.
So with this in mind, you might be asking yourself: how can I get more clients for my agency?
Well the answer to that is simple, go out there and get them.
But I'm not here to give you a pep talk on motivation. I'm here to give you 30 actionable ways to start getting more agency clients today.
Let's get going!
https://blog.wishpond.com/post/115675437029/get-more-agency-clients
The Marketer's Guide to Taking Your Website MobileMarqui CMS
Join Sagar Jani, Digital Strategist at Station X, in a live webinar featuring real-life examples and a roadmap to taking your websites mobile.
Attending this webinar will help you:
• Develop a mobile strategy that fits your customers' needs
• Understand whether an app or mobile website is right for you
• Identify the functionality your mobile site needs
• Manage your mobile content as part of your content strategy
Today, your web presence is often the first impression your company makes on potential buyers. They’ve taken a short tour of your website, browsed your online store, or checked out your social media activity. All those places make up your internet presence. And if you’re not taking full advantage of web technologies, the first impression might be your last. That’s why you need to create and maintain a great web presence that gets your business more leads and sales, increases customer satisfaction, and more.
You’ve built a beautiful eCommerce store to sell your awesome products. Phew, hard part over you think, now all I have to do is sit back and watch the sales roll in. But nobody is visiting your site. And when they do get there, they leave without buying anything.
Here at GetApp we’ve put together 10 tips to help you promote your eCommerce store to get those visitors through your (virtual) doors and racing to the checkout.
B2B Buying Process, Selling Process and Internet MarketingSite-Seeker, Inc.
The B2B buying process and selling process don't match up as well as we'd like. Use Internet marketing - SEO, SEM, PPC, Social Media (LinkedIn, Twitter, Facebook, SlideShare, Google+...) - to fill the gaps.
Viridity Uses HubSpot & Salesforce.com to Capture & Close more LeadsHubSpot
Energy Management Software company increases organic traffic and grows leads with HubSpot. In 6 months, Viridity has attracted over 350 leads and expanded its marketing reach.
Digital marketing is not a ‘nice to have’ in today’s digital-first landscape – it’s a must have. In this presentation, we’ll be looking at essential marketing functions, from advertising and social media management to search engine optimization and content creation. We want to help you build an effective digital marketing strategy no matter how small or large your budget and how limited or extensive your experience.
What Every Content Marketer Needs To Know About Content CurationShana Pilewski
Content curation has become the preferred strategy to attract and build long-term relationships with customers. This crucial and informative white paper demystifies content curation so that more marketers, like you, can save time and resources while leveraging "the noise" to generate meaningful customer engagement.
Join our Content Marketing Newsletter for weekly insights, industry news, best practices and tips: http://eepurl.com/VDUEn
7 Tips to Get More Leads from Your WebsiteMarqui CMS
A recent survey* of B2B marketing executives revealed that corporate websites are the #1 online source of new leads and yet 80% of marketers felt that their websites are not delivering on their potential.
In this webinar, we will share 7 simple tactics to help you turn more of your website visitors into qualified leads, based on Marqui's experience working with many leading B2B businesses. You should attend if you are…
• VP or Director of Marketing
• Digital Marketing Manager
• Responsible for website content
Find out what exactly a Landing Page is and why you should be using them on your website. If lead generation is important then the marketing director, sales team and web team should be viewing this presentation.
30 dead simple ways to get more agency clientsWishpond
What's the main difference between a small local agency and a global agency powerhouse?
Aside from their big fancy offices, hundreds of employees, and endless stream of employee perks, the answer boils down to one simple thing: clients.
And not only the type and size of their clients, but also the sheer number of them.
So with this in mind, you might be asking yourself: how can I get more clients for my agency?
Well the answer to that is simple, go out there and get them.
But I'm not here to give you a pep talk on motivation. I'm here to give you 30 actionable ways to start getting more agency clients today.
Let's get going!
https://blog.wishpond.com/post/115675437029/get-more-agency-clients
The Marketer's Guide to Taking Your Website MobileMarqui CMS
Join Sagar Jani, Digital Strategist at Station X, in a live webinar featuring real-life examples and a roadmap to taking your websites mobile.
Attending this webinar will help you:
• Develop a mobile strategy that fits your customers' needs
• Understand whether an app or mobile website is right for you
• Identify the functionality your mobile site needs
• Manage your mobile content as part of your content strategy
Today, your web presence is often the first impression your company makes on potential buyers. They’ve taken a short tour of your website, browsed your online store, or checked out your social media activity. All those places make up your internet presence. And if you’re not taking full advantage of web technologies, the first impression might be your last. That’s why you need to create and maintain a great web presence that gets your business more leads and sales, increases customer satisfaction, and more.
You’ve built a beautiful eCommerce store to sell your awesome products. Phew, hard part over you think, now all I have to do is sit back and watch the sales roll in. But nobody is visiting your site. And when they do get there, they leave without buying anything.
Here at GetApp we’ve put together 10 tips to help you promote your eCommerce store to get those visitors through your (virtual) doors and racing to the checkout.
At the Fifth Annual Small Business Summit (http://www.smallbiztechsummit.com), photos are here: http://www.photoshelter.com/gallery/Small-Business-Summit-2010-Public-Gallery/G0000gFC7kSr7Iiw we presented 7 (out of 60+ entries) companies with the HOT TECH DEMO 2010 awards!
Regularly publishing quality content is the most effective SEO strategy a small business can follow.
This presentation explains how to start thinking like a publisher, and begin to promote your business through blogging, infographics, and other popular media.
Effective content marketing for professionals and small businessDoug Hay & Associates
Content marketing is a critical part of an overall Internet marketing, social media marketing plan of action. It provides wanted and needed information for prospects and brand advocates.
Overview on Marketing: Inbound Marketing vs. Outbound Marketing. Presentation details the best methods to use for marketing to today's social, connected business community and consumer.
This presentation will give you an overview of blogging, content, social media, and email marketing so you can begin to formulate a strategy for driving more traffic and leads through your website.
- Get started with blogging and set sensible goals for your content strategy
- Circulate your content using social media and email marketing
- Convert your blog visitors to leads with compelling content offers
The plan is simple. To grow your business with effective online marketing you have to understand the basics. These 28 pages quickly introduce you to digital marketing principles and will save you a ton of time. www.feldmancreative.com
In this whitepaper we’ve identified some of the newer and more promising growth opportunities for ecommerce companies. We’ve written up each one in a way that allows you to take and test them your own.
"Learn how to drive traffic to your website and capture leads using inbound marketing" Presented by Ted Parisot, President at Informe, Inc., at the Fall 2012 ICCHE/ICCET Combined Conference
“You are out of business if you don’t have a prospect.” — Zig Zigler
Lead generation is a commonly used term these days with every business, big and small. Deciding the right lead generation strategy for your business can be difficult and will often involve some trial and error. But there are some proven strategies out there, which we will discuss in this article.
In this workshop, we'll discuss the unique marketing needs faced by nonprofits and small organizations. With the vast “Universe of Marketing Possibilities”, many organizations don’t know where to start, what to implement, and how to prioritize marketing initiatives. We'll discuss how to work within a framework and methodology that is simple, effective, and cumulative.
Large organizations launch integrated campaigns that include social media, online advertising, search engine optimization and much more. Oftentimes small- to mid-sized organizations are unable to mirror this kind of success because they can’t fund hiring a search agency, a PR agency, an ad agency, a social media agency, etc. But, with the marketing roadmap you’ll now be able to create, you too can build an integrated system that works – even without a big budget or staff.
This jam packed session helps you create a plan to address your biggest challenges, including:
• Driving online (and offline) traffic to your website
• Getting more qualified leads
• Increasing donations, volunteers, registrations, etc.
A web marketing roadmap for success in 2010 presented by Simplified Solutions, a Chicago web marketing agency. Contact Tom Casale or Bill Kamper with any questions.
A web marketing roadmap for success in 2010 presented by Tom Casale and Bill Kamper, Principals, Simplified Solutions - a Chicago online marketing agency.
Technology and Your Business: 11 Rules for Success with TechRamon Ray
Technology is awesome - if used correctly - it'll help your business be more productive. If not used properly - you'll just be wasting your time. This presentation will help you get MORE out of technology.
Attract, Sell, Wow - sales and marketing best practices for growing businessesRamon Ray
How to boost sales and have more successful marketing with the three steps of "Attract, Sell, Wow". Also called "Date Your Leads, Marry Your Customers" - by Ramon Ray - @ramonray - www.ramonray.com
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
JMeter webinar - integration with InfluxDB and Grafana
Online marketing frederick - tour 2011
1. Get Your Business Online
Small Biz Tech Tour – Mountain View – Sept 2011
+Frederick Vallaeys
@SiliconVallaeys
1
2. Four Ways to Grow Your Business Online
1. Get found
2. Attract local customers
3. Be social
4. Measure your success
2
3. #1 – Get Found with Google AdWords
• You pay only for clicks on your ad
• You control who sees your ad
Ads (AdWords)
• You control how much you spend
• Higher ad quality = lower cost
3
4. Google AdWords Express: Connect with Customers Near You
• Create ads from a Google Places account that will appear among the
“Sponsored links” on Google.com and Google Maps when someone searches
for a business like yours
• No bidding or keyword research is required
4
5. #2 - Attract Local Customers with Google Places
20% of searches on Google
are related to location. Your business here
How Google Places works:
• People search Google.com and
Google Maps to find local businesses
• Google Places allows business
owners to edit or add information
to put their best face forward
5
7. #3 – Be Social with Google+
Separate important groups +1 buttons on your website,
of coworkers and Google search results, and
customers, allowing you to Google+ allow your customers to
share information with the recommend your page to their
people it is meant for. friends and contacts. It’s word of
mouth marketing for free.
Keep up-to-date on the most
Arrange video conferences with up to
important news in your industry,
10 coworkers at a time, no matter
or on anything that interests you.
where they are, or have a live
customer support line.
8. recommendations in context..
Socially inspired endorsement button, allowing users to recommend content and websites to friends and family
when they need it most … at the moment of relevance
Available on:
Google search results
Google ads
Your websites
9. Group Buying: “What’s in It for Me?”
• Expose your business to potentially hundreds (or thousands!) of new customers
• Most sites require a minimum number of purchases for a deal to become “active.
• Some sites offer incentives for visitors to share the deal with others
9
10. #4 – Measure Results with Google Analytics
Gauge the effectiveness of your efforts
How are users engaging
with my site?
How can I make my
marketing campaigns more
effective and accountable?
Am I creating
effective content?
How do I improve
site interaction?
Google Analytics: Free, quick to install and easy to use
www.google.com/analytics
Here’s what we’ll cover today… making sure your website is findable, driving traffic in your door for your physical location if you have one, leveraging the social nature of the web and making sure that your investment pays offIn Get found, discuss – the “free” ways to get started and also AdWords and Boost
Notes: You’ve probably seen the ads that appear above and alongside the search results in Google. AdWords allows you to create ads like these, which can help your business stand out when online customers are searching for a product or service like yours. With AdWords, you’re NOT charged until someone actually clicks on your ad. [Who sees your ad] The service includes a number of features that can help you better target your audience:You can target a single language, and your ad will appear to users who have specified that as their primary language; or can target multiple languages (for ex., by targeting English and Spanish, your ads written in English will appear to users who have chosen English as their primary language AND to bilingual users who have searched for your keywords in English, even if their Google interface language is set to Spanish). You can also target by location -- countries, territories, regions, cities, or even custom areas. If you wanted to reach English speakers in a few different locations, you could specify regions within the U.S. and a couple of large English-speaking cities in Europe. [Spending] AdWords allows you to control your spending in a few different ways: You set a daily budget based on how much you’re comfortable spending on a particular campaign; your budget determines how often your ads appear throughout the day. You can edit your campaign’s daily budget as often as you’d like.You also set bids based on the amount you’re willing to pay each time someone clicks on your ad. A higher cost-per-click bid generally allows your ad to show at a higher position on the page. [Quality] Ad quality refers to how useful your ad is in connecting Web searchers with the products/services they’re looking for, and helps determine how much you’ll pay when someone clicks on your ad. Quality factors include keyword click-through rate, keyword relevance, ad relevance and historical performance.
Notes: GoogleAdWords Express requires you have a Places account, which we’ll cover shortly. Google Boost automatically creates an ad campaign based on a business’s category and the information included in the Places listing. As with AdWords, you set the monthly budget, though Google determines which search words trigger the ad. Along with basic information such as your business’s name, address, phone number and website, your ad may include the number of reviews you’ve received, an average star rating and a link to your Place page. When a map appears alongside the results, a blue pin will help people find your location quickly. Google Boost is an attractive option for businesses that don’t mind a more hands-off approach to advertising.
Notes: Emphasize the importance of Google Places. That your business needs to be here before you can use other features. Google Place pages are highly customizable: In addition to basic information (address, phone number, URL), you can also include details to help potential customers get a better feel for your business. Again, don’t need a website to have a Place page. Places is a gateway to other features, including Google Boost and Google Tags (covered next)When an Internet user searches for a business like yours, your location will be marked by a red pin on the map. It’s easy to get started, and it’s free! Once you claim your business, you’ll be able to verify existing information and make changes and additions. You can update your page as often as you’d like. Mention that any of the services covered can be easily found by googling them?
So we’ve launched the +1 button. The +1 Button is a socially inspired endorsement gesture designed to allow users to endorse their favorite stuff, and for their contacts to see these recommendations at the moment they need it most…during a relevant search experience on Google.
How group buying worksGroupon, LivingSocial, WootSignPost, CouponCabinNotes: Group-buying sites offer “daily deals”—a steeply marked down service. The sites work on a trade-off: significantly cut prices for tremendous sales potential. For some businesses, the trade-off may not be worth it, while for others, taking part can be very beneficial. A wide variety of businesses can take advantage of group-buying sites: restaurants, retailers, salons, dry cleaners, tour operators, even auto shops.
For Fred: What to doHow is it valuableHighlight new call metric – track number of calls from campaign