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One no, many yeses
Sharing responsibility for accessibility
David Sloan @sloandr
Edinburgh UX Meetup, August 22nd 2016
A consultant’s perspective on
accessibility in UX
Example of accessibility audit
spreadsheet
Some personas
The project manager with
responsibility for accessibility
but no clear idea of what is
needed (and is possible)
The Rumpelstiltskin developer
Image credit: Flickr user Shardayyy https://www.flickr.com/photos/shardayyy/6060374429
The accessibility specialist who speaks, but does anyone
listen?
So.
How can we best distribute
responsibility—and authority—
for accessibility?
One no.
We will not deliver a digital
product or service that hasn’t
taken into account the needs of
disabled people
Many yeses.
Each part of a project team
that can influence accessibility
does so positively, and
embraces accessibility as a
key quality
Responsibility as part of accessibility
maturity
Accessible Design Maturity Continuum
An Accessible Design Maturity Continuum, uxfor.us/mature-it
“By concentrating solely on the bulge at
the center of the bell curve we are more
likely to confirm what we already know
than learn something new and
surprising.”
Tim Brown, Change by Design
Activity-based accessibility
responsibility
QA testing and responsibility for
accessibility
Tactics
• Test accessibility as early as possible
• Automate accessibility tests that lend themselves to
automation
• Write tests that correspond to WCAG SCs
– Keyboard operation
– Name, role, state
– Accessible notifications and updates
– Semantic structure
Development and responsibility for
accessibility
Tactics
• Prioritize using native elements over relying on ARIA to
polyfill accessibility
• Focus on:
– device-independent interaction
– flexible display
• Make sure accessibility informs selection and use of third
party frameworks and players
• Query designs that cannot be delivered accessibly
UX/UI design and responsibility for
accessibility
Tactics
• Visual design: colors, fonts, use of icons
• UI design: Select appropriate UI patterns for interactions
• Resources:
– Style guides that reference best practice in
accessibility
– Annotate design artifacts with accessibility guidance
• Focus on handing over designs that can be implemented
accessibly
Content strategy and responsibility
for accessibility
Tactics
• Appropriate plain language
• Consistency in:
– Terminology
– Alternative text provision
• Labelling, instructions, error messages
• Accessible video, audio, animation
User research and responsibility for
accessibility
Tactics
• Up-front user research:
– Understand a problem space from a disabled
person’s perspective
– Include disability in personas, scenarios, user stories
• Usability evaluation:
– Focus on the user experience of key interactions for
people with different disabilities
Project/product management and
responsibility for accessibility
Tactics
• Processes:
– Ensuring all team members understand responsibility
for accessibility
– Ensuring there are exception processes for defining
and dealing with unavoidable issues
– Communicating progress and best practice
• Standards:
– Ensuring technical standards are established to be
met by all code and content produces
Other stakeholders?
Responsibility needs authority
Things to do now
• Use accessibility audits to find out reasons for existence
of barriers
• Communicate progress internally and externally
• Standardise on solutions, and share them
• Identify accessibility points of contact, and grow a
network
• Use pilot projects to demonstrate value of integrating
accessibility
W3C Accessibility Responsibility
Breakdown:
bit.ly/1MYLcbi
“When people feel successful taking
baby steps they often find
themselves want to make big
changes, including their
environment.”
—BJ Fogg
Want more?
Accessibility Scotland, 16th
September: http://accessibility.scot/
Accessibility Meetup Edinburgh
Thank you!
@sloandr

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One no, many yeses—sharing responsibility for accessibility

Editor's Notes

  1. One no, many yeses—with apologies to Paul Kingsnorth http://paulkingsnorth.net/books/one-no-many-yeses/
  2. I work for The Paciello Group (TPG). Too often we get called in when things have gone wrong.
  3. Accessibility often looks like this—an audit spreadsheet documenting failures
  4. Personas we encounter in our work, an indication that responsibility for accessibility is not adequately distributed
  5. Don’t panic!
  6. Asked to turn ssss—straw into gold
  7. Dr Seuss’s The Lorax speaks for the trees, but nobody listens. The Accessibility Lorax speaks for disabled people, but who listens?
  8. Identify Auditing and repair (if possible), Focusing on conformance with standards Responsibility is QA/Dev
 Prioritise Still auditing and repairing, but focus is on key user journeys, task completion People over standards Responsibility moves to include UX/PM
 Inject Adding accessibility into design and development processes and practices Responsibility widened to include: visual design, content authors Integrate Accessibility influences innovation, service/product definition
  9. Disability as a trigger for innovation
  10. Executives Marketing and branding HR Procurement IT
  11. Draft matrix mapping WCAG SCs to roles
  12. Persuasive design principles
  13. Dave