This is at the root of accessibility, and of user experience.
When accessibility happens too late, and happens as an exercise in compliance, invariably the results are negative.
Demoralising; demotivational; helplessness: “where do I start?”
Let’s think about accessibility in a new way.
There are several ways to motivate people to do more about accessibility, and embrace it as a real UX challenge.
Motivation with data – and visualizing that data in a recognizable way. In this example, 8.1m is the population of the state of Virginia.
Motivation through a personal connection – you or someone you know will benefit from accessibility.
Motivation through watching someone benefit from accessible technology. Example – using an app to check public transport timetable and location info, and accessibility of stations.
Motivation through watching someone experience problems trying to use a system – maybe one you have a personal involvement in producing and can act on to improve things.
Let’s set out some basic ideas of where we are, and where we could be.