NPO's and Social Media The Story of Hope Hunted and Gathered by: miraclelabb a creative and strategic digital labb miraclelabb.com

1. NP0s and Social Media
The Story of Hope

2. NPOs,
You have a dream...

3. the world needs
you to realize your
dream

4. but, times are tough
RIGHT?

5. How Tough?

6. economic environment is challenging
traditional fundraising
channels (events, direct mail)
are less effective
government funding is
uncertain
more competition for
foundation and corporate $

7. WOW...
that’s TUFF!

8. but there is
HOPE

9. NPOs Social Media
HI Hello
meet

10. Who is Social
Media?

11. Social Media:
a fusion of sociology and technology,
transforming monologue (one to many)
into dialog (many to many)

12. Social Media:
it describes the online tools that people
use to share content, profiles, opinions,
insights, experiences, perspectives and
media itself.

13. Social Media message boards
tools include:
wikis
networks
Blogs
bookmarks
communities
vlogs

14. examples of social media :
social network blog aggregator & search news sharing
reference
video sharing
presence apps
photo sharing niche social network virtual reality

15. join the revolution
power in numbers
there’s

16. 4th most-trafficked website in the world
Source: Facebook.com Statistics
1,192,000,000 monthly visits
Source: Compete, Inc.
752% Growth Rate in ’08
Source: Compete, Inc.
4.5m monthly unique visitors
Source: Compete, Inc.
59m unique visitors monthly Jan. ‘09
Source: Compete, Inc.
14b user comments
Source: Forrester.com

17. “It is not the strongest of the
species that survives, nor the
most intelligent that survives.
It is the one that is the most
adaptable to change”
- Charles Darwin

18. Adapt or die
It’s that simple

19. So... Adapt already
We Need YOU!

20. What do you need?
$$$

21. Why do you need it?
to fulfill your
dream

22. Where do you get it?

23. Government

24. Government
NO!

25. Foundations & Corporations
Maybe...?

26. Individuals

27. YES
YES
Individuals
YES
YES

28. =
Your future Individuals

29. Why ????

30. Because,
one
tells a few who tell many

31. How does that happen?

32. Social Media

33. Social media gives
each of us
the tools to reach......

34. All of Us

35. Through Social media
you engage
people

36. who share your message

37. and start a
movement

38. He did it:
President Barack Obama

39. 288k followers on twitter
5.5m supports on facebook
1.5m user accounts
$600m raised
150,000 events
Chris Hughes,
facebook co-founder,
developed
MyBarackObama.com
social media strategy

40. and they did it.....
organized a
in 175+ Cites
raising
$250,000

41. and they’re doing it....

42. and so can you...

43. How?

44. you need a plan

45. we can help

46. give us a call
415.305.5212
Brad@miraclelabb.com
www.miraclelabb.com
Twitter: @Bradlyman

47. Created By:
Austin Efurd
Image Credits:
barackobama.com
istockphoto.com