This document discusses Illinois State University's efforts to engage alumni and students in homecoming celebrations through various online and virtual activities. It highlights web-based and mobile tools that increased participation, including an interactive map with over 450 updated alumni profiles, online voting that saw a quarter of students participate, and social media presence that drove over 100,000 page views to the homecoming website. The university aims to continue enticing greater involvement through virtual events and promotions for homecoming 2011.