This document provides tips for networking effectively at events to get more referrals. It discusses common mistakes like not being proactive, focusing on sales, or not engaging with others. The key is to have a strategy with three stages: prepare goals and materials beforehand, engage with others during the event, and follow up appropriately after. Specific tips include having questions prepared, spending time with each person, and making impressions memorable without being overly salesy. The overall message is to work the room in a natural way to build relationships and opportunities for referrals.

1. Innovative
Training
Solutions
Get$referrals$you$want$from$networking$events$
Human&Capital&Club&-&14th&January&2015

2. Why$we$network…

3. • Look$for$someone$I$know
!
• Aggressive$sales$people$
!
• Looking$over$shoulder$
!
• Not$working$the$room$
!
• In$the$wrong$room!$$
Unsuccessful$Networking$events

4. After$this$discussion
Get$more$$
referrals$
!
!
$$
!
Work$the$
room$better
Be$more$
memorable

5. Before:$
Strategy
During:$
Who$/$What$/$
When After:$
Evaluate$/$follow$up
Three$stages$of$networking$event

6. Before$the$event
• What$should$you$bring?$
!
• Who$do$you$want$to$meet?$
!
• Goal$setting?$
!
• Brochures?

7. During$the$event
• Who$to$approach?$
!
• How$long$to$spend$per$person?$
!
• InKyouKmeKout$
!
• What$questions$
!
• Coffee$not$selling

8. After$the$event
• Goals/objectives$achieved?$
!
• Was$I$in$the$right$room?$
!
• Follow$up$the$right$way$
!
• Build$relationships

9. Best$Practices
Good$questions
How$much$to$drink?
Make$it$memorable
Nervousness
Open$/$closed$groups

10. But$everyone$is$already$talking

11. The$Next$Steps
• Pens$and$Business$cards$
!
• Think$coffee$not$selling$
!
• Work$the$room$
!
• JBN$