This presentation describes the Evolution in Nabisco Supply Chain in details (at each step), also It gives an overview about supply chain management solutions
Final supply-chain-project on McDonaldsSaira Sharif
This document is a project report submitted to Madam Sahrish Saba on McDonald's supply chain management. It provides an overview of McDonald's history and operations in Pakistan. The report discusses McDonald's business model, supply chain strategies, inventory management, logistics, quality assurance, and challenges. It also provides details on McDonald's supply chain processes at its Fortress Lahore location, including suppliers, transportation, distribution and forecasting.
PepsiCo has a complex global supply chain that it manages through various strategies and technologies. It partners with logistics providers like Penske Logistics to implement just-in-time delivery and uses transportation optimization software from i2 to reduce costs and improve on-time delivery. PepsiCo also works with HP to implement e-solutions that increase supply chain visibility and overall efficiency through technologies like supply chain event management and tracking across orders, inventory, and shipments.
Ismail Industries Ltd is the largest manufacturer and exporter of confectionery products in Pakistan. It has 4 divisions: CandyLand (confectionery), Bisconni (biscuits), AstroPack (packaging films), and SnackCity (snacks). CandyLand is one of Pakistan's leading confectionery companies, exporting to over 30 countries. It has over 3,500 employees and aims to be the top choice for customers through quality products and innovation.
McDonald's has a complex global supply chain to efficiently provide quality food ingredients and products to its over 34,000 restaurants worldwide. It has a large number of direct and indirect suppliers for items like beef patties, potatoes, onions, coffee, and equipment. McDonald's uses an e-procurement system where franchise restaurants place orders through a digital website that are processed and sent by logistics partners to ensure timely delivery. Their supply chain management aims to deliver affordable, safe food while meeting quality standards.
This document provides an overview of McDonald's supply chain management. It discusses McDonald's history and growth into a global brand with over 32,000 restaurants serving 60 million customers daily in over 100 countries. It describes McDonald's vision, mission and four pillars of success. It also summarizes McDonald's e-procurement system, key suppliers and logistics network in India, which utilizes a cold chain and includes transportation and storage facilities to deliver supplies to restaurants.
McDonald's is the world's largest chain of hamburger fast food restaurants serving around 86 million customers daily in 119 countries. Headquartered in Oak Brook, Illinois, McDonald's was founded in 1940 and currently has over 31,000 restaurants worldwide. McDonald's aims to serve good food in a friendly environment while also being a socially responsible company that provides returns to shareholders. As the largest player in the fast food industry, McDonald's faces competition but maintains strengths such as its strong global brand, high market penetration, and longest operating history in the sector. To sustain its leadership, McDonald's must adapt to trends toward healthier options and cultural differences in local markets around the world.
McDonald's restaurant supply chain management presentation discusses McDonald's supply chain in India. [1] McDonald's sources all its requirements from within India from 38 local suppliers. [2] McDonald's introduced cold chain distribution in India to maintain product quality and shelf life, with distribution centers in Noida, Kalamboli, Bangalore and Kolkata. [3] McDonald's centralized distribution system and strict quality standards have helped it leverage its supply chain for competitive advantage in India.
Baskin Robbins is using a new media advertising strategy that incorporates email marketing, social media marketing, and online banners/pop-ups. The company is expanding its traditional below-the-line neighborhood activities to include more above-the-line advertising like radio. For its marketing mix, Baskin Robbins focuses on products like ice cream, shakes and frozen yogurt. It prices these premium products higher than competitors. The brand promotes through advertising, social media and public relations. It distributes through over 7,000 stores globally and over 500 modern retail stores in India, and plans to expand its sales through hotels and malls.
Final supply-chain-project on McDonaldsSaira Sharif
This document is a project report submitted to Madam Sahrish Saba on McDonald's supply chain management. It provides an overview of McDonald's history and operations in Pakistan. The report discusses McDonald's business model, supply chain strategies, inventory management, logistics, quality assurance, and challenges. It also provides details on McDonald's supply chain processes at its Fortress Lahore location, including suppliers, transportation, distribution and forecasting.
PepsiCo has a complex global supply chain that it manages through various strategies and technologies. It partners with logistics providers like Penske Logistics to implement just-in-time delivery and uses transportation optimization software from i2 to reduce costs and improve on-time delivery. PepsiCo also works with HP to implement e-solutions that increase supply chain visibility and overall efficiency through technologies like supply chain event management and tracking across orders, inventory, and shipments.
Ismail Industries Ltd is the largest manufacturer and exporter of confectionery products in Pakistan. It has 4 divisions: CandyLand (confectionery), Bisconni (biscuits), AstroPack (packaging films), and SnackCity (snacks). CandyLand is one of Pakistan's leading confectionery companies, exporting to over 30 countries. It has over 3,500 employees and aims to be the top choice for customers through quality products and innovation.
McDonald's has a complex global supply chain to efficiently provide quality food ingredients and products to its over 34,000 restaurants worldwide. It has a large number of direct and indirect suppliers for items like beef patties, potatoes, onions, coffee, and equipment. McDonald's uses an e-procurement system where franchise restaurants place orders through a digital website that are processed and sent by logistics partners to ensure timely delivery. Their supply chain management aims to deliver affordable, safe food while meeting quality standards.
This document provides an overview of McDonald's supply chain management. It discusses McDonald's history and growth into a global brand with over 32,000 restaurants serving 60 million customers daily in over 100 countries. It describes McDonald's vision, mission and four pillars of success. It also summarizes McDonald's e-procurement system, key suppliers and logistics network in India, which utilizes a cold chain and includes transportation and storage facilities to deliver supplies to restaurants.
McDonald's is the world's largest chain of hamburger fast food restaurants serving around 86 million customers daily in 119 countries. Headquartered in Oak Brook, Illinois, McDonald's was founded in 1940 and currently has over 31,000 restaurants worldwide. McDonald's aims to serve good food in a friendly environment while also being a socially responsible company that provides returns to shareholders. As the largest player in the fast food industry, McDonald's faces competition but maintains strengths such as its strong global brand, high market penetration, and longest operating history in the sector. To sustain its leadership, McDonald's must adapt to trends toward healthier options and cultural differences in local markets around the world.
McDonald's restaurant supply chain management presentation discusses McDonald's supply chain in India. [1] McDonald's sources all its requirements from within India from 38 local suppliers. [2] McDonald's introduced cold chain distribution in India to maintain product quality and shelf life, with distribution centers in Noida, Kalamboli, Bangalore and Kolkata. [3] McDonald's centralized distribution system and strict quality standards have helped it leverage its supply chain for competitive advantage in India.
Baskin Robbins is using a new media advertising strategy that incorporates email marketing, social media marketing, and online banners/pop-ups. The company is expanding its traditional below-the-line neighborhood activities to include more above-the-line advertising like radio. For its marketing mix, Baskin Robbins focuses on products like ice cream, shakes and frozen yogurt. It prices these premium products higher than competitors. The brand promotes through advertising, social media and public relations. It distributes through over 7,000 stores globally and over 500 modern retail stores in India, and plans to expand its sales through hotels and malls.
McDonald's has established an extensive supply chain and distribution network in India to source and deliver ingredients for its restaurants. Key aspects of its system include:
1) Establishing geographically diverse suppliers that meet stringent quality standards.
2) Using an e-procurement system called Emac Digital to facilitate ordering from major and small suppliers.
3) Maintaining a cold chain through centralized distribution centers and temperature-controlled transportation.
4) Outsourcing logistics and distribution to partners like AFL Logistics and Radhakrishna Foodland Ltd. to ensure nationwide coverage.
Shangrila Foods Private Ltd is a leading food company in Pakistan that produces ketchup, sauces, seasonings, and pickles. It has internationally accredited certifications and awards. The company has manufacturing facilities in Karachi and Lahore with over 150 domestic suppliers. Shangrila has a strong supply chain management system that involves forecasting, inventory maintenance, and distribution channels to retailers and distributors across Pakistan.
Supply Chain Management of Nestle CompanyAsad Rehman
Nestle Pakistan operates an extensive supply chain network to efficiently distribute milk and dairy products across Pakistan. The supply chain involves milk collection centers, factories for processing and packaging, warehouses for storage, and distribution centers that deliver products to retailers through a network of distributors. Nestle aims to optimize resources through this supply chain to provide high quality dairy products at low cost while maintaining high customer satisfaction.
This presentation provides an overview of Yummy Ice Cream company. It discusses the company's history, products, marketing strategies, and competition. Some key points include:
- Yummy Ice Cream was established in 1980 and offers 36 flavors of ice cream products.
- The company uses geographic, demographic, psychographic, and behavioral segmentation in its marketing.
- Promotional strategies include sponsoring events and using social media, though distribution channels could be strengthened.
- Challenges include relatively high prices compared to competitors and opportunities for expanding distribution.
Domino's Pizza is the second largest pizza chain in the US and largest worldwide, with over 8,328 stores. Domino's first entered India in 1996 and now operates 749 stores across 152 cities. Domino's utilizes a vertical integrated supply chain model in India with 4 regional hubs (commissionaires) that supply dough, ingredients, and finished products to spoke locations (retail outlets) using refrigerated trucks. The commissionaires specialize in different products like pizza dough, tomatoes, or spices. Inventory is centrally monitored using a POS system to ensure outlets maintain 4 days of supply in mini cold storage.
Unilever restructured its supply chain management practices to become more efficient. It reduced its brand portfolio from 1600 to 400 brands to focus on top brands. It also consolidated its 380 manufacturing plants down to 150 key factories. The restructuring involved changes to sourcing, distribution networks, and increased use of e-procurement and IT systems. The restructuring helped improve Unilever's operating margins and financial performance.
McDonald's executives and staff presented their proposal to open a McDonald's restaurant on the campus of Kean University. The summary would include:
1) McDonald's would build a two-story, state-of-the-art facility on campus to employ 40% of students and bring in revenue for the university.
2) In addition to its classic menu, the restaurant would offer healthy, international, and vegetarian options, accepting campus currency and being open 24/7 for student convenience.
3) McDonald's commitment to nutrition, sustainability, and local sourcing would benefit the university's values while providing jobs, scholarships, and internships for students.
Service Marketing Story -
* Brief introduction on the company
* Product, Brand and Logo
* Understand the market plan of the respective firm
* Services marketing strategy
* Elements in the service offering and its relevance
* Identify the key issues and challenges
* Suggestions to overcome issues and challenges.
The document provides an overview of McDonald's operations and business strategies. It discusses:
- McDonald's was founded in 1940 in California and sold over 100 million burgers by 1958.
- It has a global presence operating through corporate-owned and franchised locations aiming for quality, service, cleanliness and value.
- McDonald's focuses on low costs through efficient supply chain and production processes while also pursuing differentiation through marketing and new menu items.
- It faces competition from other fast food chains but maintains strong brand recognition and bargaining power over suppliers due to its large size.
Amazon launched in India in 2013 and has since established itself as the second largest online retailer in the country. It utilizes a hybrid logistics model, delivering some products itself while leveraging other logistics firms. Amazon's supply chain in India includes 21 fulfillment centers across 10 states that house over 1.3 million products. It aims to win in India by expanding to tier 2/3 cities, where 65% of orders originate, and developing innovative programs like mobile carts and studios to help small businesses sell online. To further penetrate the Indian market, experts suggest Amazon could adopt a multiple hub and spoke model and invest more in developing an in-house logistics arm.
Shezan International Limited is a food processing company that manufactures juices, squashes, jams, pickles and preserves from fruits and vegetables. The document discusses Shezan's mission to provide high quality fruit and vegetable products, their vision to be a leader in quality products in the region, and their use of a cost leadership competitive strategy. It also outlines Shezan's supply chain, including their raw materials, transportation network of over 100 vehicles, direct and indirect distribution facilities, and information systems used for inventory control and production handling.
The document provides information about Baskin-Robbins franchise opportunities, including their product offerings, values, growth, requirements for prospective franchisees, and market competition. It details the application process, financial investment needed, and support provided to franchisees. Baskin-Robbins is a leading global ice cream franchise that seeks qualified candidates interested in joining a stable, innovative system.
SUMMER INTERNSHIP PROJECT WITH MONGINIS FOODS PVT.LTDAbhijit Jaitapkar
This document summarizes Anchal Chowdhary's summer internship project with Monginis Foods Pvt. Ltd. The objectives of the study were to identify elements customers notice in Monginis stores, points of differentiation across locations, and ways to standardize the customer experience. Through questionnaires and store visits across Mumbai, the intern collected data on touch points, service quality, and prices across stores. Limitations included a short internship duration and inability to access all company data. The intern's recommendations aimed to improve uniformity based on analyses of customer and employee feedback.
McDonald's has grown into a global brand serving over 64 million customers daily. It focuses on maintaining consistency through its core brand elements like its Golden Arches logo, slogans, and characters. In India, McDonald's targeted families and children through offerings like Happy Meals. It has diversified its menu internationally based on local tastes and introduced healthier options to address health concerns. Recently, some of McDonald's attempts to position as healthier like a activity tracking Happy Meal promotion backfired and faced criticism. Moving forward, McDonald's aims to sustain its number one position through customer-centricity, quality, and innovation while maintaining authenticity.
Unilever formed in 1930 through the merger of Margarine Unie and Lever Brothers. It is the largest consumer goods company in Pakistan. Unilever is the world's largest ice cream manufacturer operating under the Heart brand, which is sold in over 40 countries. Wall's is Unilever's top ice cream brand in Pakistan, launched in 1993 after concluding there was potential in the Pakistani ice cream market. Wall's quickly became the dominant brand and now has a 35-40% market share in Pakistan.
McDonald's is the world's largest fast food chain with over 35,000 restaurants in over 100 countries. It is headquartered in Illinois and known for burgers and fries. McDonald's operates primarily through franchising, where franchisees own and operate individual restaurants according to McDonald's standards. Opening a McDonald's franchise requires an initial investment of at least $300,000 and paying monthly service fees and rent to McDonald's. The document provides a detailed history of McDonald's from its founding in 1948 to its current global operations and strategies.
KFC's operation strategies document discusses the company's vision, mission, products, SWOT analysis, and value chain. It also compares KFC and McDonald's strategies. Some key points:
- KFC's vision is to be the leading integrated food services group in ASEAN delivering quality products and excellent customer service.
- A SWOT analysis identifies strengths like its famous chicken recipe but also weaknesses such as unhealthy menu options.
- KFC focuses on service, number of outlets, price, and menu variety in its strategic map.
- It compares strategies with McDonald's, such as KFC specializing in chicken while McDonald's has lower prices and targets all income levels.
Marketing Management of Mother dairy. It includes 4P's of Marketing, SWOT analysis of Mother Dairy company, Marketing Strategies used by Mother Dairy company.
This document discusses the evolution of supply chain management through six major movements:
1. The Creation Era saw the coining of the term "supply chain management" and focus on large-scale changes and cost reduction.
2. The Integration Era emphasized integrating supply chains through technologies like EDI and ERP systems.
3. The Globalization Era involved expanding supply chains across national boundaries and continents.
4. Specialization Era 1 created manufacturing and distribution networks specialized for specific producers and consumers.
5. Specialization Era 2 further segmented functions like transportation, inventory, and planning management.
6. SCM 2.0 utilizes web technologies like collaboration and information sharing to rapidly adapt to changes.
This document provides an overview and guidance for international business strategy and marketing for small and medium enterprises (SMEs). It begins with introductory notes and definitions. The document then covers various aspects of developing an internationalization strategy, including understanding the global business environment, the importance of strategy, assessing country markets, and tips for negotiating with Italian business partners. Key recommendations are to thoroughly research target markets, adapt marketing mix elements like products and pricing to different country needs, and prepare companies for the risks and requirements of international trade.
McDonald's has established an extensive supply chain and distribution network in India to source and deliver ingredients for its restaurants. Key aspects of its system include:
1) Establishing geographically diverse suppliers that meet stringent quality standards.
2) Using an e-procurement system called Emac Digital to facilitate ordering from major and small suppliers.
3) Maintaining a cold chain through centralized distribution centers and temperature-controlled transportation.
4) Outsourcing logistics and distribution to partners like AFL Logistics and Radhakrishna Foodland Ltd. to ensure nationwide coverage.
Shangrila Foods Private Ltd is a leading food company in Pakistan that produces ketchup, sauces, seasonings, and pickles. It has internationally accredited certifications and awards. The company has manufacturing facilities in Karachi and Lahore with over 150 domestic suppliers. Shangrila has a strong supply chain management system that involves forecasting, inventory maintenance, and distribution channels to retailers and distributors across Pakistan.
Supply Chain Management of Nestle CompanyAsad Rehman
Nestle Pakistan operates an extensive supply chain network to efficiently distribute milk and dairy products across Pakistan. The supply chain involves milk collection centers, factories for processing and packaging, warehouses for storage, and distribution centers that deliver products to retailers through a network of distributors. Nestle aims to optimize resources through this supply chain to provide high quality dairy products at low cost while maintaining high customer satisfaction.
This presentation provides an overview of Yummy Ice Cream company. It discusses the company's history, products, marketing strategies, and competition. Some key points include:
- Yummy Ice Cream was established in 1980 and offers 36 flavors of ice cream products.
- The company uses geographic, demographic, psychographic, and behavioral segmentation in its marketing.
- Promotional strategies include sponsoring events and using social media, though distribution channels could be strengthened.
- Challenges include relatively high prices compared to competitors and opportunities for expanding distribution.
Domino's Pizza is the second largest pizza chain in the US and largest worldwide, with over 8,328 stores. Domino's first entered India in 1996 and now operates 749 stores across 152 cities. Domino's utilizes a vertical integrated supply chain model in India with 4 regional hubs (commissionaires) that supply dough, ingredients, and finished products to spoke locations (retail outlets) using refrigerated trucks. The commissionaires specialize in different products like pizza dough, tomatoes, or spices. Inventory is centrally monitored using a POS system to ensure outlets maintain 4 days of supply in mini cold storage.
Unilever restructured its supply chain management practices to become more efficient. It reduced its brand portfolio from 1600 to 400 brands to focus on top brands. It also consolidated its 380 manufacturing plants down to 150 key factories. The restructuring involved changes to sourcing, distribution networks, and increased use of e-procurement and IT systems. The restructuring helped improve Unilever's operating margins and financial performance.
McDonald's executives and staff presented their proposal to open a McDonald's restaurant on the campus of Kean University. The summary would include:
1) McDonald's would build a two-story, state-of-the-art facility on campus to employ 40% of students and bring in revenue for the university.
2) In addition to its classic menu, the restaurant would offer healthy, international, and vegetarian options, accepting campus currency and being open 24/7 for student convenience.
3) McDonald's commitment to nutrition, sustainability, and local sourcing would benefit the university's values while providing jobs, scholarships, and internships for students.
Service Marketing Story -
* Brief introduction on the company
* Product, Brand and Logo
* Understand the market plan of the respective firm
* Services marketing strategy
* Elements in the service offering and its relevance
* Identify the key issues and challenges
* Suggestions to overcome issues and challenges.
The document provides an overview of McDonald's operations and business strategies. It discusses:
- McDonald's was founded in 1940 in California and sold over 100 million burgers by 1958.
- It has a global presence operating through corporate-owned and franchised locations aiming for quality, service, cleanliness and value.
- McDonald's focuses on low costs through efficient supply chain and production processes while also pursuing differentiation through marketing and new menu items.
- It faces competition from other fast food chains but maintains strong brand recognition and bargaining power over suppliers due to its large size.
Amazon launched in India in 2013 and has since established itself as the second largest online retailer in the country. It utilizes a hybrid logistics model, delivering some products itself while leveraging other logistics firms. Amazon's supply chain in India includes 21 fulfillment centers across 10 states that house over 1.3 million products. It aims to win in India by expanding to tier 2/3 cities, where 65% of orders originate, and developing innovative programs like mobile carts and studios to help small businesses sell online. To further penetrate the Indian market, experts suggest Amazon could adopt a multiple hub and spoke model and invest more in developing an in-house logistics arm.
Shezan International Limited is a food processing company that manufactures juices, squashes, jams, pickles and preserves from fruits and vegetables. The document discusses Shezan's mission to provide high quality fruit and vegetable products, their vision to be a leader in quality products in the region, and their use of a cost leadership competitive strategy. It also outlines Shezan's supply chain, including their raw materials, transportation network of over 100 vehicles, direct and indirect distribution facilities, and information systems used for inventory control and production handling.
The document provides information about Baskin-Robbins franchise opportunities, including their product offerings, values, growth, requirements for prospective franchisees, and market competition. It details the application process, financial investment needed, and support provided to franchisees. Baskin-Robbins is a leading global ice cream franchise that seeks qualified candidates interested in joining a stable, innovative system.
SUMMER INTERNSHIP PROJECT WITH MONGINIS FOODS PVT.LTDAbhijit Jaitapkar
This document summarizes Anchal Chowdhary's summer internship project with Monginis Foods Pvt. Ltd. The objectives of the study were to identify elements customers notice in Monginis stores, points of differentiation across locations, and ways to standardize the customer experience. Through questionnaires and store visits across Mumbai, the intern collected data on touch points, service quality, and prices across stores. Limitations included a short internship duration and inability to access all company data. The intern's recommendations aimed to improve uniformity based on analyses of customer and employee feedback.
McDonald's has grown into a global brand serving over 64 million customers daily. It focuses on maintaining consistency through its core brand elements like its Golden Arches logo, slogans, and characters. In India, McDonald's targeted families and children through offerings like Happy Meals. It has diversified its menu internationally based on local tastes and introduced healthier options to address health concerns. Recently, some of McDonald's attempts to position as healthier like a activity tracking Happy Meal promotion backfired and faced criticism. Moving forward, McDonald's aims to sustain its number one position through customer-centricity, quality, and innovation while maintaining authenticity.
Unilever formed in 1930 through the merger of Margarine Unie and Lever Brothers. It is the largest consumer goods company in Pakistan. Unilever is the world's largest ice cream manufacturer operating under the Heart brand, which is sold in over 40 countries. Wall's is Unilever's top ice cream brand in Pakistan, launched in 1993 after concluding there was potential in the Pakistani ice cream market. Wall's quickly became the dominant brand and now has a 35-40% market share in Pakistan.
McDonald's is the world's largest fast food chain with over 35,000 restaurants in over 100 countries. It is headquartered in Illinois and known for burgers and fries. McDonald's operates primarily through franchising, where franchisees own and operate individual restaurants according to McDonald's standards. Opening a McDonald's franchise requires an initial investment of at least $300,000 and paying monthly service fees and rent to McDonald's. The document provides a detailed history of McDonald's from its founding in 1948 to its current global operations and strategies.
KFC's operation strategies document discusses the company's vision, mission, products, SWOT analysis, and value chain. It also compares KFC and McDonald's strategies. Some key points:
- KFC's vision is to be the leading integrated food services group in ASEAN delivering quality products and excellent customer service.
- A SWOT analysis identifies strengths like its famous chicken recipe but also weaknesses such as unhealthy menu options.
- KFC focuses on service, number of outlets, price, and menu variety in its strategic map.
- It compares strategies with McDonald's, such as KFC specializing in chicken while McDonald's has lower prices and targets all income levels.
Marketing Management of Mother dairy. It includes 4P's of Marketing, SWOT analysis of Mother Dairy company, Marketing Strategies used by Mother Dairy company.
This document discusses the evolution of supply chain management through six major movements:
1. The Creation Era saw the coining of the term "supply chain management" and focus on large-scale changes and cost reduction.
2. The Integration Era emphasized integrating supply chains through technologies like EDI and ERP systems.
3. The Globalization Era involved expanding supply chains across national boundaries and continents.
4. Specialization Era 1 created manufacturing and distribution networks specialized for specific producers and consumers.
5. Specialization Era 2 further segmented functions like transportation, inventory, and planning management.
6. SCM 2.0 utilizes web technologies like collaboration and information sharing to rapidly adapt to changes.
This document provides an overview and guidance for international business strategy and marketing for small and medium enterprises (SMEs). It begins with introductory notes and definitions. The document then covers various aspects of developing an internationalization strategy, including understanding the global business environment, the importance of strategy, assessing country markets, and tips for negotiating with Italian business partners. Key recommendations are to thoroughly research target markets, adapt marketing mix elements like products and pricing to different country needs, and prepare companies for the risks and requirements of international trade.
supply chain management for biscuits industrySupriya Pawar
This document discusses distribution and supply chain management for biscuit manufacturing. It provides an overview of the biscuit industry in India and the 4 P's of marketing for biscuits - product types, pricing ranges, widespread placement, and ground-level promotion. Key aspects of biscuit supply chains addressed include ensuring the right inventory levels are in the right places, using integrated logistics, intensive distribution strategies, factors for selecting one or two-level distribution channels, and technology like ERP software. Suggestions are provided for biscuit manufacturers to take a 360-degree approach to optimizing their supply chains.
Nabisco has been the leading snack maker since 1898 through acquisitions and growth, introducing popular brands like Oreo cookies. However, Nabisco has been reluctant to adapt to trends and focused on producing new versions of existing products. A SWOT analysis identifies Nabisco's strengths as its brand recognition and popularity of Oreo cookies, but weaknesses include declining sales and not catering to health-conscious consumers.
The document summarizes market research conducted on Oreo cookies in India. A survey found that 90% of respondents like Oreos, with the top flavors being plain, chocolate, and strawberry. Most respondents were interested in new flavors, especially mango, orange, and pistachio. As a result, Cadbury will launch new Oreo Mango, Orange, and Pistachio cookies, as well as variety packs. The cookies and packs will be promoted and sold in metro and sub-metro cities of India, targeting kids and youth.
Britannia Industries Limited is an Indian food company established in 1892. It has grown to become one of India's leading food companies through continuous product and marketing innovation. Some notable innovations include repositioning itself as "Eat Healthy, Think Better" and sponsoring the 1999 Cricket World Cup to enhance its brand identity. Despite facing increased costs of raw materials in recent years, Britannia has continued reporting sales and profit growth through 2007. It ranks as the 2nd largest food processing company in India by net sales.
Britannia is India's largest biscuit manufacturer founded in 1892. It has annual net sales of 31,122 million Rs and manufacturing units across India. Some of its popular brands include Good Day, Marie Gold, Tiger, and Nutri Choice biscuits. It uses a contract manufacturing model with 40 units across India. The document discusses Britannia's key brands and competitors in different categories. It also outlines its supply chain network involving procurement of raw materials from local and international suppliers, manufacturing at central units, and distribution to retailers and customers through distributors.
Britannia's Distribution & Supply Chain ManagementKaushik Maitra
Britannia sources raw materials like wheat flour, sugar, condensed milk, and oils from various domestic suppliers. Wheat flour comes from mills in states like Uttar Pradesh and sugar comes from refineries in Karnataka. The materials are used to make various biscuit products in plants equipped with machines like dough mixers, ovens, and packaging equipment. Britannia distributes products through a network of distribution centers to over 3.5 million retail outlets, including modern retailers and institutional customers. It has over 110 stock keeping units across its product portfolio.
This document discusses business-to-business marketing channels. It defines direct and indirect channels and provides examples of each. Direct channels include direct sales, online marketing, and telemarketing. Indirect channels involve intermediaries like distributors and manufacturers' representatives. The document also discusses advantages and disadvantages of direct and indirect channels and when each is most appropriate. It provides details on key intermediaries like distributors and manufacturers' representatives. Finally, it outlines several electronic channels for distribution, including social media, blogs, and search engines.
A brief analysis of the Oreo Brand. A brand that started with just a cookie and nowadays consists in an empire of 30+ varieties, many countries and participation in many other brands and products such as Ice Creams, pizzas, fudges and pretty much every thing which is chocolate-cookie-related-thingy..
The data presented here was a result of the work of many people including myself.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Business Model Patterns and Examples Part IAhmed Taha
These slides are part I of 2 parts presentation about Business Model. I
n this part I present the business model definition, well-known business model patterns. Examples about each patterns is provided as well.
Rgb(d) Scene Labeling- features and algorithmsAhmed Taha
Provide a summary for "RGB-(D) Scene Labeling: Features and Algorithms" paper, written by X Ren, L Bo, D Fox - Computer Vision and Pattern Recognition 2012 - ieeexplore.ieee.org
This presentation mainly summarize the content of "Maximize your Brainpower" Book, it takes about creativity,problem solving, memory and Agility of mind and how to improve and enhance such ability in your mind.
It also give a brief overview about IQ Tests
This presentation gives an overview about semi-supervised learning methods (Least square solution, Eigen vectors and Eigen functions). It points to some of the applications these methods can be used like object categorization and Interactive Image segmentation
This document provides background information on Lecico, an Egypt-based company that manufactures tiles and sanitary ware. It discusses Lecico's history dating back to 1959, its corporate structure including principal subsidiaries, social responsibility efforts for employees and the community, and environmental policies. It also analyzes Lecico's external environment, internal strengths and weaknesses, and recommends a strategic direction using various strategic planning tools.
Inar (First Egyptian Tablet) Market ResearchAhmed Taha
In this presentation, I made a market research to determine whether Inar (First Egyptian Tablet) would succeed in the egyptian market or not, in terms of features and market perception and expectations
Bibliotheca Alexandrina vs. Library of CongressAhmed Taha
In this presentation, I compare between Bibliotheca Alexandrina vs. Library of Congress in terms of Information System and E-Commerce. Comparison points Online Services, Technologies and Accessibility.
This presentation gives a general overview about Human Mind, how to use Mind Map technique, types of Mind Map, Mind Map guidelines, It also highlight some of the free tools that can help you with Mind Mapping like Coggle.it , MindMup.com
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This document discusses various financial measures for evaluating revenue opportunities and projects. It defines types of revenue including new, incremental, and retained revenue. It also discusses metrics like net present value, internal rate of return, payback period, and discounted payback period for assessing projects. Sample calculations are provided to illustrate how to forecast revenues and costs over several quarters and calculate net cash flow. Key considerations in choosing a project include risk, return on investment, net present value, and balancing highest reward with least risk.
The document discusses electronic voting (e-voting) and its advantages over traditional paper voting. It outlines the roles in an e-voting system including voters, election authorities, auditors, and help organizations. The document also discusses key advantages of e-voting systems like integrity of votes being cast, recorded, and counted accurately as well as voter privacy. However, it notes threats to e-voting systems including authority knowledge attacks and issues around maintaining the privacy of voting booths and chain of custody of ballots.
The document discusses the basics of marketing segmentation, targeting, and positioning. It defines segmentation as dividing a market into distinct groups based on demographics, psychographics, behaviors, benefits, and ethnicity. Targeting is described as evaluating the size and growth potential of segments and their compatibility. Positioning is presented as determining the attributes, quality, price, use, and competition for a product or service.
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf46adnanshahzad
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
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2. Agenda
S Nabisco Overview
S Old Supply Chain Overview
S Changes in Supply Chain
S New Supply Chain Overview
S Supply Chain Management Solutions
S Nistevo
S ServiceCraft
3. Nabisco Overview
S Originally known as the National Biscuit Company
S Is an American manufacturer of cookies and snacks.
S Headquartered in East Hanover, New Jersey.
S Nabisco's plant in Chicago, a 1,800,000-square-foot (170,000
m2) production facility at 7300 S. Kedzie Avenue, is the largest
bakery in the world
S Employing more than 1,500 workers and turning out some 320
million pounds of snack foods annually.
5. Changes in Supply Chain
S Step 1 (Old Way)
Nabisco, of Parsippany, N.J., figures the amount of Planters
cashews that Wegmans Food Markets in Rochester, N.Y.,
might sell in a quarter--without consulting the supermarket
chain.
7. Changes in Supply Chain
S Step 1 (New Way)
Nabisco and Wegmans exchange sales forecasts via the
Web and agree on an amount to supply Wegmans.
Calculations are largely based on current sales data from
the checkout counter, past patterns, and upcoming
promotions.
9. Changes in Supply Chain
S Step 2 (Old Way)
Nabisco alerts its Brazil office via fax or phone, and
employees deliver orders in person to local cashew
growers. Farmers put the raw cashews on trucks, which
take them to the port. The shipping company notifies
Nabisco when the cashews set sail.
11. Changes in Supply Chain
S Step 2 (New Way)
There's not much difference here, only Nabisco now
contacts its Brazil office via e-mail. Employees still have to
contact local farmers in person.
12. Changes in Supply Chain
S Step 3 (Old Way)
When the cashews arrive in Jacksonville, Fla., a freight
forwarder handles the paperwork needed to clear the
shipment through customs and scurries to find a truck to
deliver them to Nabisco plants. The truck may travel only
half-full and have no cargo on the return trip, making it
costly for Nabisco.
14. Changes in Supply Chain
S Step 3 (New Way)
Shippers and truckers always have up-to-date info via an
online exchange like the one being developed by Nistevo, a
startup based in Eden Prairie, Minn. It's a collaborative
logistics network that connects multiple manufacturers and
transportation companies. The exchange matches orders
and makes certain trucks have full loads.
16. Changes in Supply Chain
S Step 4 (Old Way)
Trucks take the cashews to Nabisco's manufacturing plants.
After the nuts are roasted and packed, trucks carry them to
Nabisco's 12 warehouses nationwide.
18. Changes in Supply Chain
S Step 4 (New Way)
After arriving at the manufacturing plants, the cashews are
roasted and packed. Nabisco sends Wegmans' cashews to
the warehouse of a consolidator, such as ServiceCraft,
which replaces the Nabisco distribution center.
20. Changes in Supply Chain
S Step 5 (Old Way)
The nuts are in a warehouse and ready for shipment, but
they may not be close to the store where Wegmans needs
the cashews because regional demand was not discussed.
If Nabisco ordered too many cashews, they turn soft in its
warehouses. If it ordered too few, Wegmans will buy
cashews elsewhere.
22. Changes in Supply Chain
S Step 5 (New Way)
Because Nabisco knows Wegmans' needs, there isn't a
shortage or oversupply of cashews. From the consolidator,
the nuts are put on trucks going to Wegmans with other
products from competitors. Transportation, unloading,
warehousing, and inventory costs drop.
24. Supply Chain Management Solutions
Nistevo Sterling Transportation
S Nistevo, a leading provider of “software as a service”
(SaaS) transportation management solutions, is now a
part of IBM Sterling Transportation Management
System.
S Choose from:
S Order Management
S Supply Chain Visibility
S Warehouse Management
S Transportation Management
S Global Data Synchronization
26. Supply Chain Management Solutions
ServiceCraft Saddle Creek
S ServiceCraft, LLC was acquired by Saddle
Creek Corporation. ServiceCraft, LLC, doing
business as ServiceCraft Logistic.
S Services
S Increase speed to market
S Accommodate fluctuations
S Control supply chain costs
S Improve service to customers
S Focus on core competency