Music Video Research
Genre: House/ Electronic Dance
Artist, song/link Genre Thoughts
Corona- Rhythm of the Night
(https://www.youtube.com/watc
h?v=u3ltZmI5LQw)
Electronic Dance Music
(Eurodance)
Overall: The video fits perfectly
with the genre of the song. I
always feel house/electronic
dance music can be agitating
and although feel-good, that is
certainly the case in Corona's
video.
The quick edits and Corona's
almost freestyle Voguish
dancing between the various
locations only adds to the
discomposure of the video.
Camera work
The feeling of euphoria usually
associated with House and
Electronic Dance Music is
maintained throughout this
video through its camera work.
For example, it uses a variety of
camera shots such as zoom-ins,
zoom-outs, high angles, low
angles, wide-shots,
extreme/medium/ close-ups
along with computer-generated
imagery.
Here are examples of the
Zooms:
EXAMPLE ONE (there are
many exemplified here)
EXAMPLE TWO
Mise-en-Scene
There are various elements of
Mise-en-Scene throughout. For
example, as seen in the above
screenshots, Corona appears in
various locations along with
two extras (who are both at the
Fairground); these include
being atop a hill, as seen here:
Within a Fairground setting:
At the end of or in an authentic
looking street/town/city:
Or uses green-screen or
computer-generated imagery:
Or simply in a studio or a clear
backdrop:
Throughout the video, Corona
remains in a black trouser suit,
with very bold earrings,
straightened curly hair.
Editing
Every piece of media needs
editing. On the whole, this
video is made up of various
separate location shoots or
green-screen/computer
generated imagery that had
been edited together to create
the hallucinatory effect of the
end product.
I really like the
discombobulated style of the
video as I feel it matches with
the disorientating feel of the
genre.
The various shots often fade in
and out of each other.
Sound
The sound within the music
video is digetic, the visuals
begin and end with the music.
When the song beat kicks in,
the video's visuals too become
powering.
Zedd ft. Foxes- Clarity
(https://www.youtube.com/watc
h?v=IxxstCcJlsc)
Electronic Dance Music Overall: Fitting with the genre
of Electronic Music, this video
is extremely conceptual,
disorientating and unusual.
This is portrayed through not
only concept but also includes a
very disjointed narrative
(assumably to the genre)
Camera work
Electronic Dance music is
associated with agitation and
possess a sense of hallucinatory
confusion. Zedd's music video
follows these conventions
through the video's camera
work. For example:
(mirrored visuals)
VIEW EXAMPLES HERE
AND HERE
Aside from the heavily
computer-generated imagery
within the video, there is also
narrative. This narrative is
showcased through a variety of
shots including:
ESTABLISHING SHOTS
Weather Shots (Panning Shot,
taken from moving vehicle)
Loose Framing
Wide Shots
Very Wide Shot
Cut-ins
SHALLOW DEPTH OF
FIELD – EXAMPLE HERE
Mid-Shots
Extreme Wide-shots
Aside from the narrative shots,
there are also segments of the
video evidently filmed in front
of a studio green screen,
exemplified below:
These being of the featured
artists and the performers
within the video.
Close-up/over-the-shoulder
shots are also featured
abstractly- almost like a
painting by Johannes Vermeer-
see below:
Mise-en-Scene
There are various elements of
Mise-en-Scene throughout the
video. For example, locations
of:
The Desert
The Streets of Urban America
Studio Green-screen Shoots
Within Caves
And then, the computer-
generated imagery
Costume/make-up: The
artists/performers within the
video are not seen to be
wearing clothing or make-up
too extravagantly. For example:
Here, Foxes is seen wearing a
nude coloured lace texture
dress. See here also:
While in the early narrative, she
is seen to be wearing a denim
jacket. However, toward the
end of the video, she is again
seen in the car with the male
protagonist, who remains
unchanged with his costume,
wearing an 'F' for FOXES
green Jersey:
The male protagonist within the
video is seen sporting a similar
costume throughout the videos
entirety, despite being featured
in the various segments. For
example, above, during this
green-screen shot, he is
portrayed as the typical “Indie-
heartthrob” with long hair and
facial hair, wearing a white T-
shirt and a leather jacket (think
Danny Zuko).
Here, adding to this is the
cliché ripped jeans and trainers
look.
The song's creator is seen here
wearing a blue shirt and black
jacket, very casual.
Editing
Editing is one of the main
elements of Zedd's video. The
reason behind this is due to the
quick pace of the Electronic
Dance Music, the video too
needs to match.
Obviously, all of the video is
edited for the entertainment of
the viewer. In Clarity's case, to
not only tell the narrative and to
feature shots of the
performers/artists, it also
visually stimulates the viewer.
For example, in the below clip,
see how the video builds
tension, along with the song
and the thought beat that takes
place as the computer generated
imagery begins, as the song's
beat drops. The computer
imagery then stopping when the
beat calms again:
http://www.tubechop.com/watc
h/7701741
Sound
The sound within the song is
digetic. As previously
mentioned, the visuals within
the video coincide with the
sound; with the visuals
reflecting the mood and tone of
the song/sound.

Music Video Research #2

  • 1.
    Music Video Research Genre:House/ Electronic Dance Artist, song/link Genre Thoughts Corona- Rhythm of the Night (https://www.youtube.com/watc h?v=u3ltZmI5LQw) Electronic Dance Music (Eurodance) Overall: The video fits perfectly with the genre of the song. I always feel house/electronic dance music can be agitating and although feel-good, that is certainly the case in Corona's video. The quick edits and Corona's almost freestyle Voguish dancing between the various locations only adds to the discomposure of the video. Camera work The feeling of euphoria usually associated with House and Electronic Dance Music is maintained throughout this video through its camera work. For example, it uses a variety of camera shots such as zoom-ins, zoom-outs, high angles, low angles, wide-shots, extreme/medium/ close-ups along with computer-generated imagery.
  • 2.
    Here are examplesof the Zooms: EXAMPLE ONE (there are many exemplified here) EXAMPLE TWO Mise-en-Scene There are various elements of Mise-en-Scene throughout. For example, as seen in the above screenshots, Corona appears in various locations along with
  • 3.
    two extras (whoare both at the Fairground); these include being atop a hill, as seen here: Within a Fairground setting: At the end of or in an authentic looking street/town/city: Or uses green-screen or
  • 4.
  • 5.
    Or simply ina studio or a clear backdrop:
  • 6.
    Throughout the video,Corona remains in a black trouser suit, with very bold earrings, straightened curly hair. Editing Every piece of media needs editing. On the whole, this video is made up of various separate location shoots or green-screen/computer generated imagery that had been edited together to create the hallucinatory effect of the end product. I really like the discombobulated style of the video as I feel it matches with the disorientating feel of the genre. The various shots often fade in and out of each other. Sound The sound within the music video is digetic, the visuals begin and end with the music.
  • 7.
    When the songbeat kicks in, the video's visuals too become powering. Zedd ft. Foxes- Clarity (https://www.youtube.com/watc h?v=IxxstCcJlsc) Electronic Dance Music Overall: Fitting with the genre of Electronic Music, this video is extremely conceptual, disorientating and unusual. This is portrayed through not only concept but also includes a very disjointed narrative (assumably to the genre) Camera work Electronic Dance music is associated with agitation and possess a sense of hallucinatory confusion. Zedd's music video follows these conventions through the video's camera work. For example: (mirrored visuals)
  • 8.
    VIEW EXAMPLES HERE ANDHERE Aside from the heavily computer-generated imagery within the video, there is also narrative. This narrative is showcased through a variety of shots including: ESTABLISHING SHOTS Weather Shots (Panning Shot, taken from moving vehicle) Loose Framing Wide Shots
  • 9.
    Very Wide Shot Cut-ins SHALLOWDEPTH OF FIELD – EXAMPLE HERE Mid-Shots Extreme Wide-shots Aside from the narrative shots, there are also segments of the
  • 10.
    video evidently filmedin front of a studio green screen, exemplified below: These being of the featured artists and the performers within the video. Close-up/over-the-shoulder shots are also featured abstractly- almost like a painting by Johannes Vermeer- see below: Mise-en-Scene There are various elements of Mise-en-Scene throughout the video. For example, locations of: The Desert
  • 11.
    The Streets ofUrban America Studio Green-screen Shoots Within Caves And then, the computer- generated imagery Costume/make-up: The artists/performers within the video are not seen to be wearing clothing or make-up too extravagantly. For example:
  • 12.
    Here, Foxes isseen wearing a nude coloured lace texture dress. See here also: While in the early narrative, she is seen to be wearing a denim jacket. However, toward the end of the video, she is again seen in the car with the male protagonist, who remains unchanged with his costume, wearing an 'F' for FOXES green Jersey: The male protagonist within the video is seen sporting a similar
  • 13.
    costume throughout thevideos entirety, despite being featured in the various segments. For example, above, during this green-screen shot, he is portrayed as the typical “Indie- heartthrob” with long hair and facial hair, wearing a white T- shirt and a leather jacket (think Danny Zuko). Here, adding to this is the cliché ripped jeans and trainers look. The song's creator is seen here wearing a blue shirt and black jacket, very casual. Editing Editing is one of the main elements of Zedd's video. The reason behind this is due to the quick pace of the Electronic Dance Music, the video too needs to match. Obviously, all of the video is edited for the entertainment of the viewer. In Clarity's case, to not only tell the narrative and to feature shots of the performers/artists, it also visually stimulates the viewer. For example, in the below clip, see how the video builds tension, along with the song
  • 14.
    and the thoughtbeat that takes place as the computer generated imagery begins, as the song's beat drops. The computer imagery then stopping when the beat calms again: http://www.tubechop.com/watc h/7701741 Sound The sound within the song is digetic. As previously mentioned, the visuals within the video coincide with the sound; with the visuals reflecting the mood and tone of the song/sound.