Music video audience profile
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The music video will target teenage boys and girls who are interested in pop music. As the band members themselves are teenage girls, they will be able to relate to and capture the attention of their target audience. The video will include themes of love, friendship, and fashion that teenagers can relate to, and will be set in familiar locations like bedrooms and friends' houses. The target demographic is ages 14-21, both female and male, from working and middle class backgrounds in South East London boroughs like Croydon and Bromley.
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Music video audience profile
This document discusses the target audience for a music video by an all-girl pop group. The target audience is teenagers aged 16-25, primarily teenage girls, as the music video themes center around love, relationships, and female empowerment. To attract this audience, the group members will star in the video themselves to appeal to viewers of a similar age. The video will feature pop music, a popular genre, to attract both male and female teens. The target demographic is teenagers of all races, classes, and locations in southeast London. The psychographics discuss interests like socializing and appearance as relevant to the target audience.
Genre research
The document discusses different genres of music and their typical album cover conventions. For hip hop/rap genres, album covers usually focus on portraying the artist's image and brand through dull colors that make the artist stand out wearing expensive accessories and brands. However, some artists subvert conventions by not including their name or image. Reggae covers typically include the Rastafarian colors of red, yellow, and green to represent culture and usually depict happier artists. Jazz covers mainly focus on representing the music itself through images of instruments like saxophones and use creative designs like cartoons or drawings implying the music is telling a story.
Pitch
- The group will create a music video for the song "The Mrs" by Potter Payper featuring their artist ST, an abbreviation for "StoryTeller".
- ST will be portrayed as coming from a rough background in Hackney and trying to leave his past of crime and gang affiliation behind by telling stories through his music.
- The video will use locations in run-down parts of East or South London to portray ST's past struggles and pain through a narrative that references crime while avoiding directly glorifying violence.
- Social media like YouTube and Soundcloud will be used to promote ST and appeal to a male audience aged 13-23 from urban UK backgrounds who can relate to the song.
Genre research
R&B is a genre that originated in the 1940s as a softer form of rhythm and blues music focused on African American styles. It emphasizes melody and vocals over beats. Popular modern R&B artists include Rihanna, Beyoncé, and The Weeknd. Their album covers often reveal personal aspects of themselves and stories behind their music. Hip hop originated in the 1970s and focuses more on beats than melody. Popular artists are Drake, Lil Wayne, and Jay-Z. Their album covers tend to have basic or minimal designs that represent aspects of the artists' lives.
Pitch 1
The document discusses plans for a music video for a song. It will tell a narrative story of a boy trying to win over a girl he loves, matching the song's lyrics. It will have a black and white, old fashioned style to represent the band's image. Scenes will include a performance, park, and bedroom. Costumes will be a smart casual look inspired by bands like The Killers and Imagine Dragons. The target audience is males aged 16-23 who enjoy the pop rock genre.
Music video pitch
The document discusses plans for a music video for a song. It will tell a narrative story of a singer trying to win over a girl he loves, though she does not love him back. Various techniques will be used like different locations, costumes inspired by similar bands, and black and white imagery to make the video appealing yet different from the original. The target audience is identified as males ages 16-23 based on research into the pop rock genre.
The Pitch for Cry Me Out
The document discusses plans for a music video for the song "Cry Me Out" by Pixie Lott. It will tell the story of a girl named Charlie Jayne who is heartbroken after her boyfriend James cheated on her. The video will show Charlie remembering their relationship and realizing she has moved on from him. It will be filmed in a park and Rosie's house and feature Charlie growing happier as she gets over James.
Pitch for Music Video
The document discusses plans for a grime music video. It will feature artist Frank, who has been troubled by past events. His emotions will be conveyed throughout the narrative to gain audience sympathy. A second artist, Fabian, will provide a different perspective on the situation. The genre of grime was chosen to challenge themselves creatively. The song "My Story" by Krept and Konan was selected for its meaningful lyrics about a stepfather's death. The target audience is those who listen to UK grime music, mainly teenagers and males. Low key lighting and black and white footage will set a serious tone for the narrative-driven performance.
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Music video audience profile
This document discusses the target audience for a music video by an all-girl pop group. The target audience is teenagers aged 16-25, primarily teenage girls, as the music video themes center around love, relationships, and female empowerment. To attract this audience, the group members will star in the video themselves to appeal to viewers of a similar age. The video will feature pop music, a popular genre, to attract both male and female teens. The target demographic is teenagers of all races, classes, and locations in southeast London. The psychographics discuss interests like socializing and appearance as relevant to the target audience.
Genre research
The document discusses different genres of music and their typical album cover conventions. For hip hop/rap genres, album covers usually focus on portraying the artist's image and brand through dull colors that make the artist stand out wearing expensive accessories and brands. However, some artists subvert conventions by not including their name or image. Reggae covers typically include the Rastafarian colors of red, yellow, and green to represent culture and usually depict happier artists. Jazz covers mainly focus on representing the music itself through images of instruments like saxophones and use creative designs like cartoons or drawings implying the music is telling a story.
Pitch
- The group will create a music video for the song "The Mrs" by Potter Payper featuring their artist ST, an abbreviation for "StoryTeller".
- ST will be portrayed as coming from a rough background in Hackney and trying to leave his past of crime and gang affiliation behind by telling stories through his music.
- The video will use locations in run-down parts of East or South London to portray ST's past struggles and pain through a narrative that references crime while avoiding directly glorifying violence.
- Social media like YouTube and Soundcloud will be used to promote ST and appeal to a male audience aged 13-23 from urban UK backgrounds who can relate to the song.
Genre research
R&B is a genre that originated in the 1940s as a softer form of rhythm and blues music focused on African American styles. It emphasizes melody and vocals over beats. Popular modern R&B artists include Rihanna, Beyoncé, and The Weeknd. Their album covers often reveal personal aspects of themselves and stories behind their music. Hip hop originated in the 1970s and focuses more on beats than melody. Popular artists are Drake, Lil Wayne, and Jay-Z. Their album covers tend to have basic or minimal designs that represent aspects of the artists' lives.
Pitch 1
The document discusses plans for a music video for a song. It will tell a narrative story of a boy trying to win over a girl he loves, matching the song's lyrics. It will have a black and white, old fashioned style to represent the band's image. Scenes will include a performance, park, and bedroom. Costumes will be a smart casual look inspired by bands like The Killers and Imagine Dragons. The target audience is males aged 16-23 who enjoy the pop rock genre.
Music video pitch
The document discusses plans for a music video for a song. It will tell a narrative story of a singer trying to win over a girl he loves, though she does not love him back. Various techniques will be used like different locations, costumes inspired by similar bands, and black and white imagery to make the video appealing yet different from the original. The target audience is identified as males ages 16-23 based on research into the pop rock genre.
The Pitch for Cry Me Out
The document discusses plans for a music video for the song "Cry Me Out" by Pixie Lott. It will tell the story of a girl named Charlie Jayne who is heartbroken after her boyfriend James cheated on her. The video will show Charlie remembering their relationship and realizing she has moved on from him. It will be filmed in a park and Rosie's house and feature Charlie growing happier as she gets over James.
Pitch for Music Video
The document discusses plans for a grime music video. It will feature artist Frank, who has been troubled by past events. His emotions will be conveyed throughout the narrative to gain audience sympathy. A second artist, Fabian, will provide a different perspective on the situation. The genre of grime was chosen to challenge themselves creatively. The song "My Story" by Krept and Konan was selected for its meaningful lyrics about a stepfather's death. The target audience is those who listen to UK grime music, mainly teenagers and males. Low key lighting and black and white footage will set a serious tone for the narrative-driven performance.
Task 6 Obituary
Comedian and musician Bo Burnham died at age 24 after being attacked by an angry fan near the end of his college tour. Burnham was known for his YouTube videos and introspective comedy that pushed boundaries. He had a successful career over just a few years, releasing albums and specials that were critically acclaimed. Though struggling at times with fame and its effects, Burnham expressed himself through comedy and music and had a positive impact on many fans before his untimely death in 2014.
Pitch year 13
The document outlines plans for a grime music video featuring the artist Frank, who will tell his emotional story of how past events have changed him through a narrative that includes flashbacks. The grime song "My Story" by Krept and Konan was chosen to convey meaningful lyrics and allow a realistic narrative to be created around Frank dealing with family issues. Production details such as the black and white aesthetic, outdoor locations, and sports clothing styles were selected to align with grime music video conventions.
Music video brief
The group chose the song "We don't have to take our clothes off" by Ella Eyre for their music video because it contains a variety of tempos that will allow them to explore different camera shots. They plan to create a concept-based video focusing on enjoying oneself and having fun, rather than a narrative. Their preferred locations like the beach represent summer and positivity, but may not be possible to film in by October. They will feature one female artist enjoying various locations.
Questionnaire Feedback
The questionnaire results showed that the target audience for the music video was females ages 17-18, though many teens to thirties would relate to a romantic plot. Most respondents wanted a narrative, performance-based video with an uplifting ending and romantic synopsis. Popular examples that met these criteria were identified. The majority preferred ballads but many also liked upbeat songs. Intertextual references to popular romance films would be included. Tattoos or unique fashion, like green contacts, could help make the artist stand out. Social media like Facebook, Twitter and a website would be key to connecting with fans.
Evaluation question three
The document summarizes what the creator learned from audience feedback on their music video and ancillary texts. They learned that while their greenscreen had issues, the overall video successfully fit the conventions of a country pop music video. However, it could have benefited from additional scenes to avoid repetitiveness. Feedback also confirmed that the performance and narrative structure suited the genre and target audience. Regarding ancillary texts, continuity of color scheme and fonts made the materials seem more professional. The guitar reinforced the country pop genre.
Proposal
The document discusses plans for a music video to promote the song "Christ Conscious" by Joey Bada$$. It will feature a performance-based video filmed mainly outdoors at a skate park using a Canon HD camera. Special effects will emphasize lyrics and the artist will perform daily activities. A small crew is needed to film, provide lighting/sound, edit, and assist. The target audience is ages 15-27 and the video will feature 17-year-old Joseph who listens to hip hop and dresses in an urban style appropriate for conscious rap.
Artist research
Potter Payper is an English rapper from Essex known for his deep lyrics, vivid storytelling, and double meanings. He began rapping in 2010 and has been influenced by incarceration and artists like Boobie. Payper uses wordplay, flows, and streaming platforms to promote his lyric-oriented style. He does not flaunt wealth and prefers comfort clothing like tracksuits.
Skepta is a influential grime MC from London who co-founded Boy Better Know. Known for his raw flow and catchy wordplay in songs like "Shutdown," Skepta has developed a fashion icon status since rising to fame in 2012. He independently promotes himself and BBK through online platforms and radio to reach
My Music Video Idea/Concept/Message
This document outlines a music video concept for Chance the Rapper's song "SameDrugs." The concept illustrates the true meaning of the song about a friendship that crumbles as one person's interests change, while incorporating some aspects of drugs. It amplifies the "cover" story used in the song, based on references to Peter Pan, showing that Wendy truly loved Peter but he couldn't love her back due to his lack of emotion. A key element is the use of point-of-view camera shots throughout the video, like in Kanye West's "All Falls Down," to defeat conventions of simplicity in hip hop videos while still following conventions through its creative touch.
Group presentation for music video
This document provides background information on the pop artist Izabel Beau. It describes her as a 19-year-old London native who uses music as an escape from her difficult childhood. She was influenced by pop artists like Pixie Lott and Ellie Goulding. The document then gives demographics about her target audience of 12-25 year old females and outlines a proposed narrative and filming details for a music video about a ballet dancer that reflects Izabel's childhood struggles. It discusses applying film techniques and Andrew Goodwin's analysis of pop music videos to portray the artist and genre appropriately.
Chipmunk
Chipmunk signed to a major label in 2009 and released his debut album "I Am Chipmunk". The album artwork was minimalistic and emphasized Chipmunk's name as his brand. In 2011, he released the single "Champion" featuring Chris Brown with a more mature sound and grittier artwork to transition his image and brand to be taken more seriously despite his stage name. The artwork supported his goal to make motivational music and be seen as a role model rather than falling into stereotypes.
The Revamping Of Thicke
Robin Thicke is an R&B artist who initially found success writing songs for other artists like Usher, Michael Jackson, and Mary J. Blige. He later decided to pursue a solo career under the name "Thicke" but found it difficult to break through as a white artist in R&B. His song "I Wanna Love You Girl" featuring Pharrell became a hit and helped revamp his image and career. The article discusses an interview with Thicke where he explains that his music and recent album "The Evolution of Robin Thicke" reflect his personal journey and desire to connect with his audience through sharing his experiences.
Target audience
My target audience is primarily people who prefer rap/hip-hop music. While this genre may seem niche, it has millions of fans worldwide. Successful artists like Eminem, Jay-Z, and Kanye West appeal to audiences beyond just conventional rap fans. To design products for my target audience, I need to understand how they present themselves and research popular rap artists and their music videos. Rap is so popular because artists often collaborate, blending genres and doubling their audiences. Music videos vary from flashy displays of wealth to more average, personal storylines. After analyzing different rap artists, I aim to produce a video in the style of a controversial artist like Eminem or Jay-Z, despite having a limited budget.
Media music video analysis
This document analyzes and summarizes three music videos: Beyoncé's "Ghost", Lady Gaga's "Judas", and Hozier's "Take Me To Church". It then discusses research into the target audience of 16-25 year olds. The document finds that this audience expects performance-style music videos with elements of storytelling. They also look to music videos for fashion inspiration. Most agreed that Lady Gaga's "Bad Romance" was the most appealing choice presented.
Evaluation question 1
My A2 level Evaluation question on "In which ways does your media product use, develop or challenge forms and conventions of real media products"
Assignment 12 Sam Percy
Sam Percy proposes three ideas for music videos. Idea 1 is for the song "Let Her Go" and involves a narrative of a boy grieving a lost family member. Idea 2 is for "Wisemen" and features a story of boys who bully the artist facing consequences. Idea 3 is for "Paradise" and depicts an artist performing in a dark room while a boy runs away with his girlfriend to "Paradise". Sam likes Idea 3 best as it is most challenging and different. Potential risks include ensuring the narrative is understandable and achieving proper lighting in the dark room.
Leaned out music video treatment
This document provides information about creating a concept music video for the song "I A M D D B X I N K A - L E A N O U T" by artist IAMDDB. The concept is to portray the artist in her natural element at home and with friends to showcase her personality and individuality. Inspiration will be drawn from empowering female artists' music videos. The video will use various lighting colors and focus on close-up shots of facial expressions to emphasize the lyrics. Costumes will be IAMDDB's signature casual style and editing will enhance colors and grain to look homemade.
Digi pack case studies
This document discusses album cover designs and marketing posters for several artists including Calvin Harris, Ben Howard, Ed Sheeran, Tom Odell, Olly Murs, and George Ezra. It notes that the album covers generally have simplistic designs that suit the artists' genres. The marketing posters analyzed emphasize the album title, artist name, and key information in large, bold fonts to catch viewers' attention. Quotes, reviews, and awards are also mentioned to build credibility and interest in the albums. Overall design elements like colors, images, and layouts aim to effectively promote the artists and albums.
Music video audience profile
The document discusses planning a music video to target 16-25 year olds interested in pop music, primarily teenage girls. It will focus on themes of love, relationships, and heartbreak. The group aims to attract the target audience by starring in the video themselves since they are similar in age and know what interests this demographic. They want to make the video feel realistic through varied camera shots and professional production quality to engage the audience and convince people it is a real music video. The target demographic for both boys and girls includes socializing with friends, part-time jobs, and pride in appearance.
Audience profile
The document discusses a music video that aims to appeal to a target audience of 16+ who enjoy dancing. The music video will feature choreography to match the dancehall-inspired song's lyrics. It hopes to get viewers involved by showing four girls performing dance moves that the audience can try. The video targets all ages, races, classes, and locations but may attract more girls given its content. It aims to appeal to those who like dancing, partying, and socializing through an engaging video presented as professionally as possible.
Dragonfly pitch new
This document provides background information on the girl band Dragonfly. It consists of 3 members (Joely, Charlotte, and Megan) who formed in secondary school after discovering their passion for music. They began by performing covers on YouTube and at local venues. After winning a school talent competition, they took their band more seriously. At age 18, they auditioned for a talent scout from Rough Trade Indie Records and were signed. Their career began with festival performances and radio/magazine interviews. Their first supporting gig for the band Warpaint expanded their fanbase. The document discusses their image, location ideas for a music video, their vision and target audience for the video, and their song. It also provides details about their record
Twenty one-pilots-pitch
The document discusses plans for a music video for the song "Stressed Out" by Twenty One Pilots. It will feature one performer rapping in two unusual locations - a garage filled with random items and a woodland area with chairs and a tent. Shots will include the performer rapping and slow motion shots of another actor smoking and moving through trees. The music video, digital album cover, and magazine ad will use consistent typography, imagery, and colors to link them as a campaign. Potential issues include coordinating schedules, accessing the garage location, obtaining cameras, and ensuring the performer learns the song well.
Dragonfly pitch
This document provides background information on the girl band Dragonfly. It consists of 3 members - Joely, Charlotte, and Megan. They formed in secondary school where they discovered their passion for music. They began performing covers on YouTube and at local venues. They were later discovered at an audition by Rough Trade Indie Records and are now working to establish themselves in the music industry. The document outlines plans for their image, music video, target audience, and describes their record label Rough Trade.
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Task 6 Obituary
Comedian and musician Bo Burnham died at age 24 after being attacked by an angry fan near the end of his college tour. Burnham was known for his YouTube videos and introspective comedy that pushed boundaries. He had a successful career over just a few years, releasing albums and specials that were critically acclaimed. Though struggling at times with fame and its effects, Burnham expressed himself through comedy and music and had a positive impact on many fans before his untimely death in 2014.
Pitch year 13
The document outlines plans for a grime music video featuring the artist Frank, who will tell his emotional story of how past events have changed him through a narrative that includes flashbacks. The grime song "My Story" by Krept and Konan was chosen to convey meaningful lyrics and allow a realistic narrative to be created around Frank dealing with family issues. Production details such as the black and white aesthetic, outdoor locations, and sports clothing styles were selected to align with grime music video conventions.
Music video brief
The group chose the song "We don't have to take our clothes off" by Ella Eyre for their music video because it contains a variety of tempos that will allow them to explore different camera shots. They plan to create a concept-based video focusing on enjoying oneself and having fun, rather than a narrative. Their preferred locations like the beach represent summer and positivity, but may not be possible to film in by October. They will feature one female artist enjoying various locations.
Questionnaire Feedback
The questionnaire results showed that the target audience for the music video was females ages 17-18, though many teens to thirties would relate to a romantic plot. Most respondents wanted a narrative, performance-based video with an uplifting ending and romantic synopsis. Popular examples that met these criteria were identified. The majority preferred ballads but many also liked upbeat songs. Intertextual references to popular romance films would be included. Tattoos or unique fashion, like green contacts, could help make the artist stand out. Social media like Facebook, Twitter and a website would be key to connecting with fans.
Evaluation question three
The document summarizes what the creator learned from audience feedback on their music video and ancillary texts. They learned that while their greenscreen had issues, the overall video successfully fit the conventions of a country pop music video. However, it could have benefited from additional scenes to avoid repetitiveness. Feedback also confirmed that the performance and narrative structure suited the genre and target audience. Regarding ancillary texts, continuity of color scheme and fonts made the materials seem more professional. The guitar reinforced the country pop genre.
Proposal
The document discusses plans for a music video to promote the song "Christ Conscious" by Joey Bada$$. It will feature a performance-based video filmed mainly outdoors at a skate park using a Canon HD camera. Special effects will emphasize lyrics and the artist will perform daily activities. A small crew is needed to film, provide lighting/sound, edit, and assist. The target audience is ages 15-27 and the video will feature 17-year-old Joseph who listens to hip hop and dresses in an urban style appropriate for conscious rap.
Artist research
Potter Payper is an English rapper from Essex known for his deep lyrics, vivid storytelling, and double meanings. He began rapping in 2010 and has been influenced by incarceration and artists like Boobie. Payper uses wordplay, flows, and streaming platforms to promote his lyric-oriented style. He does not flaunt wealth and prefers comfort clothing like tracksuits.
Skepta is a influential grime MC from London who co-founded Boy Better Know. Known for his raw flow and catchy wordplay in songs like "Shutdown," Skepta has developed a fashion icon status since rising to fame in 2012. He independently promotes himself and BBK through online platforms and radio to reach
My Music Video Idea/Concept/Message
This document outlines a music video concept for Chance the Rapper's song "SameDrugs." The concept illustrates the true meaning of the song about a friendship that crumbles as one person's interests change, while incorporating some aspects of drugs. It amplifies the "cover" story used in the song, based on references to Peter Pan, showing that Wendy truly loved Peter but he couldn't love her back due to his lack of emotion. A key element is the use of point-of-view camera shots throughout the video, like in Kanye West's "All Falls Down," to defeat conventions of simplicity in hip hop videos while still following conventions through its creative touch.
Group presentation for music video
This document provides background information on the pop artist Izabel Beau. It describes her as a 19-year-old London native who uses music as an escape from her difficult childhood. She was influenced by pop artists like Pixie Lott and Ellie Goulding. The document then gives demographics about her target audience of 12-25 year old females and outlines a proposed narrative and filming details for a music video about a ballet dancer that reflects Izabel's childhood struggles. It discusses applying film techniques and Andrew Goodwin's analysis of pop music videos to portray the artist and genre appropriately.
Chipmunk
Chipmunk signed to a major label in 2009 and released his debut album "I Am Chipmunk". The album artwork was minimalistic and emphasized Chipmunk's name as his brand. In 2011, he released the single "Champion" featuring Chris Brown with a more mature sound and grittier artwork to transition his image and brand to be taken more seriously despite his stage name. The artwork supported his goal to make motivational music and be seen as a role model rather than falling into stereotypes.
The Revamping Of Thicke
Robin Thicke is an R&B artist who initially found success writing songs for other artists like Usher, Michael Jackson, and Mary J. Blige. He later decided to pursue a solo career under the name "Thicke" but found it difficult to break through as a white artist in R&B. His song "I Wanna Love You Girl" featuring Pharrell became a hit and helped revamp his image and career. The article discusses an interview with Thicke where he explains that his music and recent album "The Evolution of Robin Thicke" reflect his personal journey and desire to connect with his audience through sharing his experiences.
Target audience
My target audience is primarily people who prefer rap/hip-hop music. While this genre may seem niche, it has millions of fans worldwide. Successful artists like Eminem, Jay-Z, and Kanye West appeal to audiences beyond just conventional rap fans. To design products for my target audience, I need to understand how they present themselves and research popular rap artists and their music videos. Rap is so popular because artists often collaborate, blending genres and doubling their audiences. Music videos vary from flashy displays of wealth to more average, personal storylines. After analyzing different rap artists, I aim to produce a video in the style of a controversial artist like Eminem or Jay-Z, despite having a limited budget.
Media music video analysis
This document analyzes and summarizes three music videos: Beyoncé's "Ghost", Lady Gaga's "Judas", and Hozier's "Take Me To Church". It then discusses research into the target audience of 16-25 year olds. The document finds that this audience expects performance-style music videos with elements of storytelling. They also look to music videos for fashion inspiration. Most agreed that Lady Gaga's "Bad Romance" was the most appealing choice presented.
Evaluation question 1
My A2 level Evaluation question on "In which ways does your media product use, develop or challenge forms and conventions of real media products"
Assignment 12 Sam Percy
Sam Percy proposes three ideas for music videos. Idea 1 is for the song "Let Her Go" and involves a narrative of a boy grieving a lost family member. Idea 2 is for "Wisemen" and features a story of boys who bully the artist facing consequences. Idea 3 is for "Paradise" and depicts an artist performing in a dark room while a boy runs away with his girlfriend to "Paradise". Sam likes Idea 3 best as it is most challenging and different. Potential risks include ensuring the narrative is understandable and achieving proper lighting in the dark room.
Leaned out music video treatment
This document provides information about creating a concept music video for the song "I A M D D B X I N K A - L E A N O U T" by artist IAMDDB. The concept is to portray the artist in her natural element at home and with friends to showcase her personality and individuality. Inspiration will be drawn from empowering female artists' music videos. The video will use various lighting colors and focus on close-up shots of facial expressions to emphasize the lyrics. Costumes will be IAMDDB's signature casual style and editing will enhance colors and grain to look homemade.
Digi pack case studies
This document discusses album cover designs and marketing posters for several artists including Calvin Harris, Ben Howard, Ed Sheeran, Tom Odell, Olly Murs, and George Ezra. It notes that the album covers generally have simplistic designs that suit the artists' genres. The marketing posters analyzed emphasize the album title, artist name, and key information in large, bold fonts to catch viewers' attention. Quotes, reviews, and awards are also mentioned to build credibility and interest in the albums. Overall design elements like colors, images, and layouts aim to effectively promote the artists and albums.
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Similar to Music video audience profile
Music video audience profile
The document discusses planning a music video to target 16-25 year olds interested in pop music, primarily teenage girls. It will focus on themes of love, relationships, and heartbreak. The group aims to attract the target audience by starring in the video themselves since they are similar in age and know what interests this demographic. They want to make the video feel realistic through varied camera shots and professional production quality to engage the audience and convince people it is a real music video. The target demographic for both boys and girls includes socializing with friends, part-time jobs, and pride in appearance.
Audience profile
The document discusses a music video that aims to appeal to a target audience of 16+ who enjoy dancing. The music video will feature choreography to match the dancehall-inspired song's lyrics. It hopes to get viewers involved by showing four girls performing dance moves that the audience can try. The video targets all ages, races, classes, and locations but may attract more girls given its content. It aims to appeal to those who like dancing, partying, and socializing through an engaging video presented as professionally as possible.
Dragonfly pitch new
This document provides background information on the girl band Dragonfly. It consists of 3 members (Joely, Charlotte, and Megan) who formed in secondary school after discovering their passion for music. They began by performing covers on YouTube and at local venues. After winning a school talent competition, they took their band more seriously. At age 18, they auditioned for a talent scout from Rough Trade Indie Records and were signed. Their career began with festival performances and radio/magazine interviews. Their first supporting gig for the band Warpaint expanded their fanbase. The document discusses their image, location ideas for a music video, their vision and target audience for the video, and their song. It also provides details about their record
Twenty one-pilots-pitch
The document discusses plans for a music video for the song "Stressed Out" by Twenty One Pilots. It will feature one performer rapping in two unusual locations - a garage filled with random items and a woodland area with chairs and a tent. Shots will include the performer rapping and slow motion shots of another actor smoking and moving through trees. The music video, digital album cover, and magazine ad will use consistent typography, imagery, and colors to link them as a campaign. Potential issues include coordinating schedules, accessing the garage location, obtaining cameras, and ensuring the performer learns the song well.
Dragonfly pitch
This document provides background information on the girl band Dragonfly. It consists of 3 members - Joely, Charlotte, and Megan. They formed in secondary school where they discovered their passion for music. They began performing covers on YouTube and at local venues. They were later discovered at an audition by Rough Trade Indie Records and are now working to establish themselves in the music industry. The document outlines plans for their image, music video, target audience, and describes their record label Rough Trade.
Question three
The document discusses audience feedback received for a music video project. [1] The target audience was identified as teenagers around the same age as the creators, as they would understand what appeals to that demographic. [2] Feedback was gathered through a questionnaire after screening the video for classmates, and while most elements were enjoyed, some felt the pacing did not match the song or more could be done. [3] The creators believe most feedback was valid but some missed that flashy elements did not fit their artist's brand of being urban and down to earth.
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This document discusses plans for a music video for the song "Stressed Out" by Twenty One Pilots. It will feature two actors performing in two unusual locations - a garage filled with random items and a woodland area with a strange tent. Shots will include one actor rapping and the other appearing in jump cuts in trees. The products - music video, Digipak, and magazine ad - will have a consistent style, imagery, typography, and color scheme to clearly link them as a campaign. Potential issues that could arise include difficulty coordinating the various shots and maintaining a coherent narrative or message across products.
Rihanna Pitch
This document outlines a pitch for a music video for Rihanna's song "Only Girl". It proposes shooting the video with a narrative of the artist falling for a boy. The treatment includes ideas for different scenes such as the artist rehearsing dance moves, going on a date, and changing outfits. It also discusses targeting the video at 15-25 year olds and filming in locations like a dance studio and arcade to match the fun, upbeat genre of pop music videos. Feedback was received on how to improve the pitch, and revisions were made to remove unrealistic elements and better align the concept with the song.
Treatment
The document discusses plans for a music video for the fictional 1960s girl group "The DollyBirds". It outlines the narrative, locations, performers, style, technology, props, logistics, target audience, and production details. Key points include using the drama hall for performances, a sepia tone to represent 1960s TV, costumes and hair inspired by 1960s styles, and casting friends in roles like the lead singer and a married couple to depict relationship struggles.
Publishing Company Pitch
1) Jamari Hodges is pitching his friend and rap artist Asafum Quavo to Universal Music Publishing Group for a publishing deal.
2) Asafum is a rap artist from Wrightsville, Georgia who draws influence from artists like Big Sean, Drake, and J Cole.
3) Jamari feels Universal Music Publishing Group would be a good fit because they have ties to Universal Music Group, provide tools for artists to thrive, and represent a diverse roster including Billie Eilish, Post Malone, and Taylor Swift.
Final pitch media
- The target audience for the song "Friends Forever" is males aged 17-25 interested in grime and hip-hop genres, and females of the same age range.
- The genre is grime, and the song can be found at a provided YouTube link.
- Locations featured in the video include Brighton beach, a drama hall, and areas in south London like Bermondsey Square.
- The video will use contrasts of day and night lighting and locations to represent the positives and negatives of friendship.
Audience profile
The music video is aimed primarily at females ages 18-21 from a middle-class background. This is because the lead role is a female exploring her identity and belonging after a breakup, which many viewers of that age and gender can relate to. Additionally, the bright colors and unique editing are intended to attract female viewers. The themes of self-exploration and overcoming problems represented by the young female actor also align with the experiences of that adolescent age group. While the locations featured suggest a middle-class audience, the production is not intended to exclude other social classes or statuses.
Treatment pitch hazza g
The music video treatment proposes adapting the song "A Message to You Rudy" by giving it a modern twist. It will show a group of friends having a carefree day out to represent typical teenage life as being young, wild, and free. Various filming ideas are outlined, such as having the teenagers laughing and playing football in a suburban area to capture the carefree spirit of their youth.
Final Pitch for Music Video
1) The document discusses plans for a music video to accompany a cover of Pixie Lott's song "Use Somebody".
2) The proposed video would tell the story of a lonely 19-year-old girl who finds companionship with a dog and its owner in the park.
3) The filmmakers intend to use unique camera techniques, locations, and props to differentiate their video while amplifying the song's theme of loneliness.
Official productions - Pitch
The group has chosen the song "Am I Wrong" by Nico and Vinz for their music video. They picked this pop song because their target audience, teenagers, preferred pop music in surveys. They will tell the story of a male artist who perseveres to pursue his dream of being a singer/songwriter despite facing doubts and obstacles from his peers that make him feel like an outcast. The music video will have both a narrative storytelling style and performance elements to both engage the audience in the artist's background story and help them get to know the artist. They were influenced by the music videos for "Who's Laughing Now" by Jessie J and "Superheroes" by The Script which also involve characters who are
Music Video Pitch
The document describes a music video idea for the song "Losing Sleep" by John Newman. The proposed narrative follows a man unable to sleep after a breakup who leaves a voicemail message for his ex recounting the relationship through flashbacks. Inspiration was drawn from pop artists like Bruno Mars and Olly Murs. The target audience is female aged 16-24. Potential problems addressed include lighting challenges, coordinating dual actor/director roles, time management, and securing filming locations.
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Prop list
The document lists props needed for a photo shoot including a Nikon camera, tripod, microphones, chairs, a mobile phone, and love heart balloons.
Images from filming
The document discusses filming over 7 days, where weather problems and scheduling conflicts arose but were overcome, and shares some of the images captured during the successful filming days.
Making my dig pak
Lauren created a Digi-Pak using Photoshop to design her band's album cover. She divided the template into six panels - with the front cover on one panel, back cover on another, and individual photos of each band member on the remaining four panels. Lauren added the song list and a group photo on the back panel. For the front cover, she used the edited image from her band's magazine advert and added their name in pink text with shadows. In the end, Lauren's band will choose which Digi-Pak design to use for their real album cover.
Evaluation question 3
Lauren gained feedback on her music video project by distributing anonymous surveys and interviewing her class. The feedback was positive overall, with most people rating the video an 8 out of 10. Respondents confirmed that the video fit the pop genre due to its bright colors and costumes. They enjoyed the color scheme, different shots, scenes, and group shots most as these kept them engaged. Areas for improvement included lip syncing, adding more shots with the boyfriends, improving lighting, and strengthening the dance routine. Overall, Lauren learned that the audience enjoyed the video and auxiliary materials. They felt the images captured the group's fun personalities. While most elements fit the pop genre, not including a full dance routine or boyfriend shots was
Results
A bar graph shows the number of social media followers for 4 girls - Emily has 6 followers, Chloe has 5 followers, Lauren has 4 followers, and Kerry has 3 followers. Emily has the most social media followers out of the 4 girls based on the data in the bar graph.
Group meeting
The group discussed plans to film additional scenes for their upcoming music video to improve the narrative and make it seem more realistic. They decided to film in Brighton on March 4th to capture romantic scenes of the couples on the beach and pier. Ideas included throwing stones, eating, shopping, and going on the pier. They also discussed ending the video by releasing helium love heart balloons on the beach while wearing dresses to represent having enough of relationships, tying into the storylines.
Music video audience profile
Our music video will target teenage boys and girls aged 14-21 who are interested in pop music. As members of a pop girl band ourselves around the same age, we will be able to relate to our target audience and capture their attention. The video will include themes around love, friendship, and fashion that teenagers can relate to and will be set in familiar locations like bedrooms and friends' houses.
Music video audience profile
Our music video will target teenage boys and girls who are interested in pop music. As members of a pop girl band ourselves, we will attract attention from our target audience. The video will include themes of love, friendship, and fashion that teenagers can relate to, taking place in familiar settings like bedrooms and friends' houses. It will aim to appeal to 14 to 21-year-olds, especially females, in working and middle class areas like Croydon and Bromley in Southeast London.
Recovered file 1
For their music video performance, the group will each wear a different colored dress to stand out as individuals while still looking like a professional girl band. In the narrative scenes filmed with their "boyfriends," the costumes will be more casual with tops, jeans, and cardigans so the storyline seems more realistic. They all agreed to wear boot heels for shoes to maintain a consistent glamorous girl band look.
Proposal
The document proposes filming a music video for the song "Commander" by Kelly Rowland. The proposal summarizes that the song has an upbeat tempo making the lyrics easy to lip sync to. The main idea is to film a group of teenage girls getting ready for and partying at a party. Shots of dancers dancing and the singer singing would also be included. The goal is to make the video lively with lighting effects, fashion, different groups of people to interest teenage viewers. Ideas like a narrative story or just filming friends were rejected in favor of accurately portraying partying to fit the theme of the song.
Evaluation quesion 7
The student learned a great deal from their preliminary task to the full thriller product. For the preliminary task, they did not properly use camera angles or the tripod, resulting in shaky footage. However, for the thriller, they used better camera settings like night vision, ensured the tripod was leveled, and used more shots to engage the audience. The student also improved at editing using effects and joining clips, having gained more experience using the software. Overall, they believe taking more time to plan was key to the thriller being more successful than the preliminary task.
Treatment
The document discusses the plans for creating the opening of a thriller/horror film. It outlines the roles and responsibilities of the filmmakers for various elements of the opening including:
1) Using dark lighting, scary music and makeup to set the thriller/horror genre.
2) Choosing different filming locations and combining natural and artificial lighting under the lead of Lauren.
3) Recording a home video with no music initially, then creating original music led by Chloe.
4) Putting Emily in charge of art direction like costumes, makeup and storyboards to showcase the characters' personalities.
5) Putting the document's author in charge of special effects to be exciting and keep audience
Proposal[1]
The document outlines a group's proposal for a thriller film opening. It discusses ideas that were rejected, such as having a female stalker or starting with a murder. Inspiration was drawn from films like Cloverfield and The Saw that used found footage or cut scenes. The group will star in the opening themselves as four girls making a home video when power cuts out and an unknown man begins watching and knocking on windows. The proposal provides details on casting, music, and how the opening meets thriller conventions.
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The notion of Dwayne Johnson kidnapping seems straight out of a Hollywood thriller. Dwayne "The Rock" Johnson, known for his larger-than-life persona, immense popularity. and action-packed filmography, is the last person anyone would envision being a victim of kidnapping. Yet, the bizarre and riveting tale of such an incident, filled with twists and turns. has captured the imagination of many. In this article, we delve into the intricate details of this astonishing event. exploring every aspect, from the dramatic rescue operation to the aftermath and the lessons learned.
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The Origins of the Dwayne Johnson Kidnapping Saga
Dwayne Johnson: A Brief Background
Before discussing the specifics of the kidnapping. it is crucial to understand who Dwayne Johnson is and why his kidnapping would be so significant. Born May 2, 1972, Dwayne Douglas Johnson is an American actor, producer, businessman. and former professional wrestler. Known by his ring name, "The Rock," he gained fame in the World Wrestling Federation (WWF, now WWE) before transitioning to a successful career in Hollywood.
Johnson's filmography includes blockbuster hits such as "The Fast and the Furious" series, "Jumanji," "Moana," and "San Andreas." His charismatic personality, impressive physique. and action-star status have made him a beloved figure worldwide. Thus, the news of his kidnapping would send shockwaves across the globe.
Setting the Scene: The Day of the Kidnapping
The incident of Dwayne Johnson's kidnapping began on an ordinary day. Johnson was filming his latest high-octane action film set to break box office records. The location was a remote yet scenic area. chosen for its rugged terrain and breathtaking vistas. perfect for the film's climactic scenes.
But, beneath the veneer of normalcy, a sinister plot was unfolding. Unbeknownst to Johnson and his team, a group of criminals had planned his abduction. hoping to leverage his celebrity status for a hefty ransom. The stage was set for an event that would soon dominate worldwide headlines and social media feeds.
The Abduction: Unfolding the Dwayne Johnson Kidnapping
The Moment of Capture
On the day of the kidnapping, everything seemed to be proceeding as usual on set. Johnson and his co-stars and crew were engrossed in shooting a particularly demanding scene. As the day wore on, the production team took a short break. providing the kidnappers with the perfect opportunity to strike.
The abduction was executed with military precision. A group of masked men, armed and organized, infiltrated the set. They created chaos, taking advantage of the confusion to isolate Johnson. Johnson was outnumbered and caught off guard despite his formidable strength and fighting skills. The kidnappers overpowered him, bundled him into a waiting vehicle. and sped away, leaving everyone on set in a state of shock and disbelief.
The Immediate Aftermath
The immediate aftermath of the Dwayne Johnson kidnappin
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Early Life and Backgrounds
Orpah Winfrey: From Humble Beginnings to Media Mogul
Orpah Winfrey, often known as Oprah due to a misspelling on her birth certificate. was born on January 29, 1954, in Kosciusko, Mississippi. Raised in poverty by her grandmother, Winfrey's early life was marked by hardship and adversity. Despite these challenges. she demonstrated a keen intellect and an early talent for public speaking.
Winfrey's journey to success began with a scholarship to Tennessee State University. where she studied communication. Her first job in media was as a co-anchor for the local evening news in Nashville. This role paved the way for her eventual transition to talk show hosting. where she found her true calling.
Dwayne Johnson: From Wrestling Royalty to Hollywood Superstar
Dwayne Johnson, also known by his ring name "The Rock," was born on May 2, 1972, in Hayward, California. He comes from a family of professional wrestlers, with both his father, Rocky Johnson. and his grandfather, Peter Maivia, being notable figures in the wrestling world. Johnson's early life was spent moving between New Zealand and the United States. experiencing a variety of cultural influences.
Before entering the world of professional wrestling. Johnson had aspirations of becoming a professional football player. He played college football at the University of Miami. where he was part of a national championship team. But, injuries curtailed his football career, leading him to follow in his family's footsteps and enter the wrestling ring.
Career Milestones
Orpah Winfrey: The Queen of All Media
Winfrey's career breakthrough came in 1986 when she launched "The Oprah Winfrey Show." The show became a cultural phenomenon. drawing millions of viewers daily and earning many awards. Winfrey's empathetic and candid interviewing style resonated with audiences. helping her tackle diverse and often challenging topics.
Beyond her talk show, Winfrey expanded her empire to include the creation of Harpo Productions. a multimedia production company. She also launched "O, The Oprah Magazine" and OWN: Oprah Winfrey Network, further solidifying her status as a media mogul.
Dwayne Johnson: From The Ring to The Big Screen
Dwayne Johnson's wrestling career took off in the late 1990s. when he became one of the most charismatic and popular figures in WWE. His larger-than-life persona and catchphrases endeared him to fans. making him a household name. But, Johnson had ambitions beyond the wrestling ring.
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留信网认证的作用:
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2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
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5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
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Music video audience profile
- 1. Audience Profile By Lauren Gorman
- 2. WHO WILL OUR MUSIC VIDEO BE AIMED AT? Our music video will be aimed at teenage, boys and girls who fit into the pop sub culture. The reason for this is because they are the same age as us so we will know what they would want to see in a music video. The Saturday’s genre of music is pop so it is important that we are aiming the video at people who are interested in this genre in order to capture their attention of our video.
- 3. HOW WILL WE CAPTURE OUR TARGET AUDIENCE ATTENTION? As our group are playing the main roles of being the band, this will automatically capture the attention of our target audience as we our teenage girls ourselves. We will be having themes going on throughout the video which they can relate too such as love, friendship, relationship and fashion. The places where we will be setting the video will be settings familiar too the audience as they will be places such as bedrooms, friends houses.
- 4. Audience Profile – The Girls Most of us Enjoy going have a part out time job Like to Party Go out to the cinema in their free time We all go to sixth form Like listening to the same music such We all like to as; go shopping - R&B and take care - Garage in our - Dubstep appearance. - hip hop Shop in high street stores such as top shop, New Look and River Island
- 5. Audience Profile – The Boys All go to sixth Like to form or socialise college Can all drive Play football in their spare time Like to party Have part time jobs Take pride into what Wear mainly they look like. Want to go to designer university clothes.
- 6. DEMOGRAPHICS Age: 14 – 21 We are aiming for these age group as we know what they would enjoy and what they would not enjoy as we are roughly the same age. Gender: Females however males would also have an interest due to it being a girl band. Class: Working and middle class Geographical Location: We will not be shooting our video out of our current location so the video will be shot in South East London, mainly Croydon and Bromley borough.