The document discusses a music video that aims to appeal to a target audience of 16+ who enjoy dancing. The music video will feature choreography to match the dancehall-inspired song's lyrics. It hopes to get viewers involved by showing four girls performing dance moves that the audience can try. The video targets all ages, races, classes, and locations but may attract more girls given its content. It aims to appeal to those who like dancing, partying, and socializing through an engaging video presented as professionally as possible.

1. By Tamara Johnson

2.  Our target audience is for both boys
and girls aged around 16+. Mainly the
ones who will be interested in dance
songs, as the song involves a lot of
dancing.
 Our music video is based on
choreography. This is mainly because
the song is a mixture of R&B, Bounce
and Dancehall a song based around
dancing to the moves mentioned in the
lyrics. This again will appeal to
audiences who like dancing.

3.  As this song is mainly based around
choreography. We will have four girls dancing
to the moves which will attract viewers in as
they will want to join in and try the moves.
The song is all about involvement so it is
important that our music video gets the
audience involved. So our music video will be
fun to our target audience.
 R&B is a commonly listened to genre from a
wide range of audiences. As well as this
there are a lot of songs which also focus on
dance moves in the lyrics and tell everyone
what to do so that they can join in.

4.  Age: The age that we target in our music
video is 16+ mainly because everyone will
enjoy the song and its all about having fun
and getting involved
 Gender: Our music video is aimed at both boys
and girls. However, it is most likely going
to attract girls as it is four girls within
the music video.
 Class: Our video is aimed at all classes
 Race: It is also aimed at all races
 Geographical location: It is aimed at
everyone wherever they may be located.

5.  Interests: Individuals both males and females
who like to party and dance with be interested
in our music video the most. This is because
our music video is all about moving and
involvement people who like to party are the
kind of people which do this. I feel that males
and females who do this would most likely be
able to relate to our music video. However, our
music video may attract more girls as the video
contains for main girls. In our music video our
aim is to get everyone involved. We want
engaged and interested audiences.
 Beliefs: Me and my partner would like to make
the music video to look as professional as
possible. We want viewers to believe it is
real.

6. Love shopping
with friends,
Love to going to
party, places to eat.
socialize
with
friends.
Take care
Have part
of their
time jobs
appearance
Enjoy to
Go to Listen to R&B dance and
college or music, artists like listen to
sixth form. Beyonce. music.

7. They take Love to
care of party and
their socialize
appearance. with
Always friends.
dressing to
impress.
Listen to
music
Have part particularly
time and R&B.
full time
jobs.
In some cases
Go to normal working
college or Like to dance. everyday
sixth form. gentleman.