1. Music Video Purposes Analysis
Comment on the following aspects in relation to PURPOSES and BENIFITS for artist/band and target audience
Promotional
Extension of income
Provide an explanation in relation to
benefits (promotion, extension of income
& outlets, synergy opportunities and
strategies used by producers to benefit
label and artist)
Artist will use promotional material in order
to advertise a concert or performance. They
will hire advertisement companies to make
adverts to put on the TV and radio as well as
posting columns in magazines. An artist wills
also permute themselves by going onto talks
shows on the TV which will show off their
band. They will also make music videos that
will permute that track and make people
want to download the track.For an example
Bruno mars has gone onto several talk
shows to advertise his own songs and
CDs.here is a promotion of Brno Mars CD
unorthodox jukebox he goes onto several
different talks shows in order to advertise
his CD
If an artist puts a music video onto YouTube
and it gets a million views the sponsorship
on YouTube will pay the band or artist
money for each view the video gets the
artist will get round about 0.01p for every
view ,comment and like . Another example
is if a shop sells a T-shirt with a name of a
band on the band will get paid a percentage
of the money that the T-shirt was sold for .
here is one of the songs which Bruno Mars
Provide any research evidence you can find that supports explanations of benefits
for artist, record label and audience
http://www.youtube.com/playlist?list=PLJJn9MWFPR036qLlO19o2GwxWRGMmJ4Qg
http://www.youtube.com/watch?v=8aRor905cCw

2. Music Video Purposes Analysis
Extension of outlets
Synergy
Producers strategies
put on to YouTube this video has got
155,076,217 views which means rom this
one song on You Tube he has made round
about £150962 which will be split between
him and his record company
This is when the artist or band is selling
http://www.ebay.co.uk/bhp/bruno-mars-t-shirt
clothing or perfume they would sell It from a
shop such as booths for perfume and top
shop for clothing .for example Bruno has a
range of clothing’s which is sold on eBay and
amazon as well as a few high street shops
A synergy is the use of other companies that http://www.ebay.co.uk/bhp/bruno-mars-t-shirt
will make merchandise that ties in to a
certon industry. In the music industry if
there is a concert on there will sell T-shirts
with the band or singers name on or a bag
which could be bought with the band’s
name on as well as more items like that. For
example Bruno mars sells several different
T-shirts which can be sold to permute
himself
Music artist and bands uses these methods
in order to make more money. for example
they will get money for selling a shirt then
when people see the shirt they will
advertise the artist or band which may make
the person want to either buy the shirt
themselves or listen t them this will make
the band or artist earn more money .