The co-founders of HubSpot on the lessons they learned about money (funding), marketing, and management as the built the company to 120 employees and 2,000 customers in less than 3 years.
This is the underlying formula behind my own entrepreneurial success. Behind the startup stories of two successful and consecutive exits: STI Internet, Brazil's 4th largest ISP, and hpG, the world's largest free web hosting service in the portuguese language during the "first wave" of the internet.
A wave where we had no investors, no grants, no incubators, no accelerators, no demo day, no mentors, no board of advisors, no startup ecosystem..NOTHING.
Just pure #GWIT!
Success!!
Rodrigo Martinez ("RMentrepreneur")
What You'll Learn:
- How to turn events into a smart strategy rather than a burden
- How to align sales, marketing and customer success around a single well-executed event goal
- What does measuring ROI on an event look like?
- Different ways and tactics to stand out from the floor
What I Would Use - Aaron Stelle - How to be Steller - WEST Aaron Stelle
In this presentation, Aaron Stelle with WEST, a Williston Financial Group Company will walk you through an 8 step process on how he would set up his real estate business. Whether you are new, or have been in the business for years, he will show you the tools and strategies to create a sustainable business in 2021.
This guide on how to start in PR (and other creative services) was given to students at George Mason University this past Spring as a way to prepare them for the "real world".
This is the underlying formula behind my own entrepreneurial success. Behind the startup stories of two successful and consecutive exits: STI Internet, Brazil's 4th largest ISP, and hpG, the world's largest free web hosting service in the portuguese language during the "first wave" of the internet.
A wave where we had no investors, no grants, no incubators, no accelerators, no demo day, no mentors, no board of advisors, no startup ecosystem..NOTHING.
Just pure #GWIT!
Success!!
Rodrigo Martinez ("RMentrepreneur")
What You'll Learn:
- How to turn events into a smart strategy rather than a burden
- How to align sales, marketing and customer success around a single well-executed event goal
- What does measuring ROI on an event look like?
- Different ways and tactics to stand out from the floor
What I Would Use - Aaron Stelle - How to be Steller - WEST Aaron Stelle
In this presentation, Aaron Stelle with WEST, a Williston Financial Group Company will walk you through an 8 step process on how he would set up his real estate business. Whether you are new, or have been in the business for years, he will show you the tools and strategies to create a sustainable business in 2021.
This guide on how to start in PR (and other creative services) was given to students at George Mason University this past Spring as a way to prepare them for the "real world".
Extensive marketing knowledge and experience across a broad range of sectors and verticals. Ability to think strategically and act tactically: from campaign planning and implementation to measurement. Practiced channel marketer with good commercial awareness, inter-personal and negotiation skills. Adept copywriter who approaches marketing challenges with relish, calm and creative flair. Recently I have immersed myself in mobile, gamification and science of engagement.
It's A Jungle Out There: How to be Successful as an EntrepreneurOM3283
This is a final presentation by a student in John Brown University's OM3283 course. The content of these slides represents the findings and opinions of the student, not the university.
We are people dedicated to helping companies grow through developing innovative solutions for carrying market assessments, business planning, fundraising and many other areas.
Canz Marketing (Where Growth Accelerates)
We created CANZ Marketing, a Digital Marketing Company, for one sole purpose: Making our clients happy, and their bank accounts happier.
Not so Scary: Things marketers should not be afraid ofFluid
Dustin Cederholm, Digital Marketing Strategist and guest, Jonathan Rodriguez, Digital Marketing Manager at Fluid Advertising, talk about the tasks that tend to make marketing teams nervous and how to handle them most effectively. bit.ly/1NmKV5y
Scale-up seems easier than start-up in many ways. You've established product-market fit. You've sold $5 or $10M in ARR. You've found a buyer persona to sell and problem (aka, use-case) to solve. You've answered all the hard questions. Now, all you have to do is scale it up. Easy-peasy, right? Not so fast. In this presentation, I'll cover what I see as the top 5 mistakes made during the scale-up phase based on my experience as a CEO of two startups in the $0 to $100M range, CMO of two in the $50M to $1B range, advisor to dozens of startups, and EIR at Balderton capital where we work with scores of startups at both the early and growth stages. We'll discuss: premature scaling, US expansion, insufficient enablement and support, inexperienced management, and the delicate topic of reacceleration after a stall. As a bonus, we'll talk about when your "second album" (i.e., product) should come out and how to maintain focus in a world of market- and sometimes board-driven distractions. See you there!
Copy of the presentation from the CASRO Management Conference, April 2013...
For Market Research firms that aren't achieving the level of revenue growth they desire, this presentation shows 'why' that might be happening and 'what' can be done about it.
This presentation is based on our eBook of the same name.
Extensive marketing knowledge and experience across a broad range of sectors and verticals. Ability to think strategically and act tactically: from campaign planning and implementation to measurement. Practiced channel marketer with good commercial awareness, inter-personal and negotiation skills. Adept copywriter who approaches marketing challenges with relish, calm and creative flair. Recently I have immersed myself in mobile, gamification and science of engagement.
It's A Jungle Out There: How to be Successful as an EntrepreneurOM3283
This is a final presentation by a student in John Brown University's OM3283 course. The content of these slides represents the findings and opinions of the student, not the university.
We are people dedicated to helping companies grow through developing innovative solutions for carrying market assessments, business planning, fundraising and many other areas.
Canz Marketing (Where Growth Accelerates)
We created CANZ Marketing, a Digital Marketing Company, for one sole purpose: Making our clients happy, and their bank accounts happier.
Not so Scary: Things marketers should not be afraid ofFluid
Dustin Cederholm, Digital Marketing Strategist and guest, Jonathan Rodriguez, Digital Marketing Manager at Fluid Advertising, talk about the tasks that tend to make marketing teams nervous and how to handle them most effectively. bit.ly/1NmKV5y
Scale-up seems easier than start-up in many ways. You've established product-market fit. You've sold $5 or $10M in ARR. You've found a buyer persona to sell and problem (aka, use-case) to solve. You've answered all the hard questions. Now, all you have to do is scale it up. Easy-peasy, right? Not so fast. In this presentation, I'll cover what I see as the top 5 mistakes made during the scale-up phase based on my experience as a CEO of two startups in the $0 to $100M range, CMO of two in the $50M to $1B range, advisor to dozens of startups, and EIR at Balderton capital where we work with scores of startups at both the early and growth stages. We'll discuss: premature scaling, US expansion, insufficient enablement and support, inexperienced management, and the delicate topic of reacceleration after a stall. As a bonus, we'll talk about when your "second album" (i.e., product) should come out and how to maintain focus in a world of market- and sometimes board-driven distractions. See you there!
Copy of the presentation from the CASRO Management Conference, April 2013...
For Market Research firms that aren't achieving the level of revenue growth they desire, this presentation shows 'why' that might be happening and 'what' can be done about it.
This presentation is based on our eBook of the same name.
Top 20 Marketing Thought Leaders You Should Definitely Be FollowingAumcore
In a world where everything is digital, traditional marketing just doesn’t make the cut anymore. You need a way to connect and foster relationships with your consumer base; you need digital marketing. Digital marketing offers something that its predecessor cannot: two-way dialogue in which you speak ‘with your audience’ rather than ‘at your audience.’
More than that, even when employing a digital marketing agency, taking a digital approach saves you money and brings in higher conversions and ROIs. Look at it this way, with traditional marketing you can take out an ad on a local paper that will be seen by a limited audience, but with digital marketing you can post on Facebook, Twitter, LinkedIn, and much more, reaching a much broader audience with a much lower cost.
This is a fun 45-minute presentation I did for the Lincoln, NE chapter of the American Marketing Association. Covers five steps to effective personal branding. Also references unicorns and Mr. Peanut.
Frolic in the Snow with Those in the Know: 10 Essential Posts from LinkedIn M...LinkedIn
As 2013 comes to a close, we look back at 10 of favorite LinkedIn Marketing Influencer posts of the year. This timeless collection represents a mere sampling of the thousands of articles shared by our LinkedIn Influencers.
Enjoy it on your tablet, mobile phone or laptop while roasting chestnuts on an open fire. As an added bonus, snuggle up and check out the final pages to learn how you, as a marketer, can best utilize the Influencer channels for inspiration, education and content curation.
Follow more LinkedIn Influencers at: http://www.linkedin.com/today/influencers?trk=tod3-top-nav-filter
Huge marketing ideas on a small budget - 40 marketing tips for small businessCost Saving Marketing
www.costsavingmarketing.co.uk
Huge marketing ideas on a small budget – 40 marketing ideas you can implement today. The best marketing tips for small businesses on a budget.
After almost a decade in marketing, I realized what made the difference between thriving clients and struggling clients. If you're having a hard time scale your small service business, this is for you.
Modern B2B Marketer lunch & learn - LinkedIn / BrainstationChristine Li
June 16, 2016 Brainstation Toronto Lunch & Learn on Modern B2B Marketing with Christine Li, Account Executive, LinkedIn Marketing Solutions. Topics include: Career Journey, B2B vs B2C marketing, 5 key metrics, and the anatomy of a modern day B2B Marketer.
Your Go-To-Market is Killing Your Business, and You Don't Even Know ItHubSpot
Modern customers expect that it will be easy to learn about your product and buy it, but most of our go-to-markets do the opposite. We ask people to fill out long forms, we build complex qualification rules, we make it tough for prospects to talk to someone right now. In short, we put up barriers that solve for our companies instead of solving for our customers.
At HubSpot, we’re mid-way through transforming our go-to-market to be customer centric. Learn what’s worked for us, what hasn’t, and what we’re building.
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Jon is VP of Marketing at HubSpot, helping to transform how companies market and sell. Prior to this, Jon led Marketing at Trunk Club, the personalized shopping service for men and women, and was the Head of Marketing for Klout, the social media influence measurement company. Jon has a background in improvised comedy and earned his MBA from the Harvard Business School.
This is Jon Dick's #INBOUND18 presentation.
Here's the hard truth about marketing: your customers are better at it than you. Over the past decade, marketers perfected content creation, but as a result, things got a lot more competitive for businesses and a lot more crowded for buyers. So while creating content is still your best and cheapest strategy, it should no longer be your only strategy. That's where your customers come in. Learn more.
According to a recent report from Ernst & Young GmbH, both the number of funding rounds for startups in Germany and the overall value of those rounds hit record levels in the first six months of 2017. That tracks with what we’ve found in HubSpot research as well. We recently commissioned a survey of consumers living and/or working in the Berlin metro area, and found that the tech scene there is evolving quickly – 95 percent of Berliners see the number of technology jobs in the city growing, and 90 percent say Berlin also offers access to the technology and digital talent needed to grow a tech company. With Berlin offering the highest post-grad monthly salary for the European tech sector (3,112 euros per month, on average), it’s no surprise that the city has become a hub for fast-growing tech companies. And as of today, HubSpot is the latest to call the city home.
15 Stats Every Marketing Leader Needs to KnowHubSpot
Benchmark your company's performance against stats from hundreds of other marketers around email performance, cost per lead, popular marketing tactics, revenue attainment, and more. All stats are taken from our 2017 Demand Generation Benchmarks Report: http://hubs.ly/H08nwvl0
Inbound Recruiting: Hire Top Talent By Thinking Like a MarketerHubSpot
The world of recruiting has changed. Now, employers need to take an inbound approach to how they attract and engage with job seekers by using personalized marketing strategies.
What's a Growth Stack? And why you should build one. HubSpot
It starts with a single problem. It always does. Maybe you need a few more leads to hit your number this month. Maybe you finally outgrew a system of spreadsheets. Maybe your boss challenged you to get more accurate with your reporting. So, you signed up for a piece of software to help you solve the problem and un-officially started building out your tech stack. Without a strategic approach, adding tool after tool can lead you down a dangerous path. Get more strategic about your software and don't just build any old stack, build a Growth Stack.
The lack of visible female role models is pervasive in the tech industry, particularly on Wikipedia, where just under 17% of Wikipedia biographies were on women. That's why HubSpot wrote fourteen Wikipedia entries for remarkable women in tech to help inspire young women to reach positions at the highest levels of STEM.
Buyers no longer use voicemails and emails from strangers to learn about products. This information is online, whenever buyers are interested. This SlideShare presentation show sellers how to connect in a meaningful way by starting conversations around the buyer’s plans, goals and challenges.
This presentation is one class in HubSpot Academy's free sales training course. You can enroll here: http://certification.hubspot.com/inbound-sales-certification
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
*From HubSpot Academy*
Over the past few decades, people have radically changed the way they live, work and buy. This class will give you an overview of an adaptive, inbound approach to sending emails that provide value and drive growth for your business. It will also teach you about the four big themes of a modern email marketing program: segmentation, personalization, mobile, and optimization.
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...HubSpot
HubSpot Research shares new data on why people use ad blockers and what marketers and advertisers need to do to keep people from blocking out ads completely. Hint: it's stop using interruptive and annoying ads.
3 Proven Sales Email Templates Used by Successful CompaniesHubSpot
76% of emails never get opened. That makes life for salespeople very difficult. So we've partnered up with Breakthrough Email to bring you email templates that are proven to engage prospects and close more deals. Start using them today and grow your revenue.
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...HubSpot
Sales is a difficult world to be in because buyers aren't putting up with salespeople anymore. Instead of helping and building relationships, sales reps are still focused on closing prospects - even when they aren't ready to buy! So buyers ignore them. Because of that, even great sales reps would be lucky to get on the phone with someone.
While buyers have evolved and become more sophisticated, sales reps and training programs have been slow to adapt to that change.
Learn actionable modern prospecting techniques you can apply immediately from two best selling authors and sales experts: Max Altschuler CEO of Sales Hacker, and Mark Roberge CRO of HubSpot.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
29. Old New
• P
Pyramid Org Chart
id O Ch • Fl O
Flat Org
• Open Door Policy • No Door Policy
• Vacation Policies • We Trust You
• Command‐And‐Control
Command And Control • Agile Scrum
Agile Scrum
• Knowledge Is Power • Transparency
• S i t d
Scripted • A th ti
Authentic
• Business Casual • Up To You