Mobile Marketing and Advertising in the context of Evolution, Marketing 2.0, ...sprxmobile
The sweet spot of mobile marketing is identified using different trends from different perspectives and levels of analysis (Evolution at large, Marketing 2.0, Metaverse as well as Mobile Internet itself)
American University Presentation (3) 2012 on Mobile Trends and Emerging Techn...Wayne Chen
My third academic lecture on mobile and technology at the American University. Thanks to the students for having me to speak in their global economics class led by Dr. Leroy Miller, professor of marketing.
2010 has been a transformative year for technology that will impact consumer platforms, advertising, and the way we interact with our mobile, PC, and content devices for years to come. From Xbox’s Project Natal to game-changing 4G networks, consumer technology has made some tremendous leaps this year. For marketers, the Lab explores the ways in which word of mouth can and will be harnessed in 2010, and how brands will need to redefine value in an increasingly sophisticated and complex retail environment. We also reveal how coming changes to the content and distribution delivery systems will change the game for broadcast permanently. Finally, the Lab has identified a key demographic that will be making their mark this year in the new media space.
Mobile Marketing and Advertising in the context of Evolution, Marketing 2.0, ...sprxmobile
The sweet spot of mobile marketing is identified using different trends from different perspectives and levels of analysis (Evolution at large, Marketing 2.0, Metaverse as well as Mobile Internet itself)
American University Presentation (3) 2012 on Mobile Trends and Emerging Techn...Wayne Chen
My third academic lecture on mobile and technology at the American University. Thanks to the students for having me to speak in their global economics class led by Dr. Leroy Miller, professor of marketing.
2010 has been a transformative year for technology that will impact consumer platforms, advertising, and the way we interact with our mobile, PC, and content devices for years to come. From Xbox’s Project Natal to game-changing 4G networks, consumer technology has made some tremendous leaps this year. For marketers, the Lab explores the ways in which word of mouth can and will be harnessed in 2010, and how brands will need to redefine value in an increasingly sophisticated and complex retail environment. We also reveal how coming changes to the content and distribution delivery systems will change the game for broadcast permanently. Finally, the Lab has identified a key demographic that will be making their mark this year in the new media space.
Burlington Economic Development Corp. PresentationME Consulting
A presentation that I did for the Burlington Economic Development Corp. about the leading technology trends for 2010. The list includes social media, mobile, geo-location, real-time and cloud computing.
The future of mobile as a customer relationship tool. A small glimpse into Japans mobile world. What lessons are there to be learned for international publishers?
How Trinity Mobile Apps can increase your businessRaion Seishin
How Trinity Mobile Apps can increase business through effective designing of mobile apps and mobile websites. Trinity Mobile apps is the all in one business solution to drive more traffic via mobile apps and websites.
A presentation at the Cincinnati Digital Hub Initiative - Emerging Trends in Mobile Marketing. This presentation discusses the trends and implications of mobile marketing.
Mobile World Congress 2014 - Key TakeawaysHavas Media
This year at the MWC, manufacturers, telcos and content providers all seemed to share a common goal: to bring technology and Internet access to every corner in the world. Beyond the bigger and better screens, faster processors, and integration of new functionalities in mobile devices, there was a notable shift in focus from high-end devices to less expensive and more accessible technology.
This document contains the five key areas of focus for 2014 in the mobile industry.
[ See live footage from Mobile World Congress at http://www.youtube.com/watch?v=_dyLKbZxMNo ]
The state of mobile marketing in 2013 and the power of contextAppscend
In a world where by the end of the year, one in four people will own a tablet or a smartphone, mobile marketing is ripe with golden opportunities.
The key takeaway is the most valuable resource mobile devices generate.
Context.
But how do you translate context in conversions and revenue? Let's take a look at the mobile market and find out.
Burlington Economic Development Corp. PresentationME Consulting
A presentation that I did for the Burlington Economic Development Corp. about the leading technology trends for 2010. The list includes social media, mobile, geo-location, real-time and cloud computing.
The future of mobile as a customer relationship tool. A small glimpse into Japans mobile world. What lessons are there to be learned for international publishers?
How Trinity Mobile Apps can increase your businessRaion Seishin
How Trinity Mobile Apps can increase business through effective designing of mobile apps and mobile websites. Trinity Mobile apps is the all in one business solution to drive more traffic via mobile apps and websites.
A presentation at the Cincinnati Digital Hub Initiative - Emerging Trends in Mobile Marketing. This presentation discusses the trends and implications of mobile marketing.
Mobile World Congress 2014 - Key TakeawaysHavas Media
This year at the MWC, manufacturers, telcos and content providers all seemed to share a common goal: to bring technology and Internet access to every corner in the world. Beyond the bigger and better screens, faster processors, and integration of new functionalities in mobile devices, there was a notable shift in focus from high-end devices to less expensive and more accessible technology.
This document contains the five key areas of focus for 2014 in the mobile industry.
[ See live footage from Mobile World Congress at http://www.youtube.com/watch?v=_dyLKbZxMNo ]
The state of mobile marketing in 2013 and the power of contextAppscend
In a world where by the end of the year, one in four people will own a tablet or a smartphone, mobile marketing is ripe with golden opportunities.
The key takeaway is the most valuable resource mobile devices generate.
Context.
But how do you translate context in conversions and revenue? Let's take a look at the mobile market and find out.
Slides associated with a presentation for the UN Communications Group; a group of senior communications Directors of the UN and its associated agencies. Presentation by Elliott King, Managing Director of MintTwist, a multi-national Digital Agency business.
How to take you website mobile. Sitecore and guest presenters discussing mobile website. Perfect for anyone interested in making there website mobile friendly.
Snapshot of Mobile Technology - An extremely broad brush view of some of the mobile technology, apps, websites, companies and issues driving the mobile industry.
The issue of privacy is one that will continuously reappear with the amount of personal data online.
Please scan the QR Code for the video on slide #27.
For more about CAAEN - the Corporate Asian American Employee Network, please visit http://www.caaen.org
For more about the presentation, please visit http://www.ilnenterprises.com
Mobile is Global
Mobile Technology Growth
Types of Mobile Users
Noteworthy Platforms
User Experience
Mobile Fragmentation
Mobile Gaming
Internet of Things
Mobile Marketing Examples
An overview of how mobile is changing the world, how it's changing societal behavior and how brands must change in order to stay relevant and increase ROI.
Mobile Ecosystem - Marketing and Advertisement Past, Present, Future Monitise MEA
Mobile Strategy
Timeline of Mobile Marketing
The Mobile Ecosystem
Types of Mobile Marketing
Trends – Past, Present and Future
SMS – MMS
QR Codes and Mobile Ads
Glossary
Best Cases in Mobile Marketing
LinkedIn, the professional social network, recently began trading its shares publicly and immediately soared to a market value of more than $8 billion. Why? Because it has over 100 million professional users from 200 countries. Over 30% are C-level executives, and 69% of Fortune 500 companies use Linkedin.
LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals.
Search Engine Optimization (SEO) workshop for businesses. We covered Google Places, organic SEO, SEM, social media's importance and basic keyword research.
Mears Consulting presents Leveraging Linkedin as part of the Colorado State Alumni Professional Development series. Linkedin, the virtual rolodex is a an extremely powerful tool to stay connected and create opportunities with other professionals. There are many new Linkedin tools and apps to help you get the most of out this social media platform.
Social Media for Interior Design ProfessionalsKim Hughes
Social Media Presentation for Interior Design professionals at the Denver Merchandise Mart.
Leveraging social media for professional development, networking, lead generation, research and connecting to clients and community.
Everything you need to know about Marketing to the Hispanic Consumer! West Chamber member Laura Sonderup of Hispanidad Advertising presenting this fantastic program to our S. Jeffco Group in early February.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
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[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
2. Mobile Devices
In many other
countries,
INTERNET
is your phone…
It is only a matter of
time in the U.S.
before it will be the only internet
3. Mobile Devices: Smartphones
• 1.5 billion of the worlds 4+ billion mobiles phones
are now smartphones (40% in U.S.)
• 3 billion are SMS enabled
• In 2014, mobile internet usage will overtake
desktop internet usage.
• TODAY, more than 50% of all “local”
searches are done from a mobile device
The Growth of Mobile Marketing and Tagging, Microsoft, Mar 21, 2011
4. Mobile Devices: Smartphones
• 86% of mobile users are watching TV while
using a mobile phone
• 200+ million (1/3 of all users) access Facebook
from a mobile device
• 91% of all mobile internet use is
“social” related
The Growth of Mobile Marketing and Tagging, Microsoft, Mar 21, 2011
6. Mobile Devices: Tablets
• Apple’s iPad has 75% of the market share
• It is predicted that the iPad and the Android
Informa will be neck and neck at 38% in 2015
• Tablets are the NEW notebook/laptop
The Growth of Mobile Marketing and Tagging, Microsoft, Mar 21, 2011
19. Texting | SMS | MMS
Mashable, Infographic,
August 2010
20. Texting | SMS | MMS
• SMS is the king of mobile messaging – 9
trillion text messages will be sent in 2012
• By 2016, application-to-person (A2P)
messaging will overtake person-to-person
text messaging
(e.g. automated alerts from banks, offers from retailers,
m-tickets is expected to overtake person to person SMS.)
Global mobile statistics 2011: mobiThinking