Colorado Conference on Volunteerism 2011
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Presented to the Colorado Conference on Volunteerism on Tuesday, May 14th, 2011 at Johnson and Wales University.
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This document provides an overview of social media and why organizations should engage with it. It discusses that social media allows for two-way conversations rather than one-way broadcasts. It notes several benefits of social media including professional development, networking, marketing events and membership, and customer service. The document also addresses how to start using social media by engaging authentically and focusing on providing valuable content rather than sales. It recommends starting on the platforms where your target audiences engage and having measurable goals.
YOUR CUSTOMER HAS MOVED. DO YOU KNOW WHERE? #socialsell
Sales and marketing approaches have been flipped upside down with the explosion of social media. What worked 3 years ago, doesn’t work now. Social media has brought with it a profound global shift in communications that favors relationships over contacts, eliminates cold calling, and puts the buyer in control of the sales process. Capitalize on some simple, but practical “how to” ideas for engaging buyers and customers in a digital economy. During this session we will discuss:
• Why bother? A look at the numbers
• Evolution of sales and how social media applies
• Benefits of social selling
• Creating value in advance of the sales opportunity
• What executives want you to know
• Building loyalty and retention
• How to use social media for lead generation
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Creating An Integrated Social Media Strategy
This document discusses creating an integrated social media strategy. It begins by asking who from various departments is present and what their social media policies and usage entail. It then provides statistics on social media usage and reviews Tony Hsieh's advice on having a vision, transparency, defining your culture through core values, and focusing on repeat customers. The document concludes by outlining the steps to developing an integrated social media strategy across departments with a focus on content, community, and commerce.
Creating An Integrated Social Media Strategy
This document discusses creating an integrated social media strategy. It begins by asking who from various departments is present and what their social media policies and usage entail. It then provides statistics on social media usage and reviews Tony Hsieh's advice on having a vision, transparency, defining your culture based on core values, and focusing on repeat customers. The document concludes by outlining the steps to developing an integrated social media strategy across departments with a focus on content, engagement, business development, and revenue generation.
Social Media Marketing
The document discusses social media marketing. It defines social media as forms of electronic communication through which users can create online communities. It discusses popular social media platforms and tools used for media sharing. It explains that marketers should use social media because many people use it and it allows them to promote their business through conversations. Social media marketing is defined as using social media to positively influence consumers. The document also states that social media marketing jobs will increase as more businesses use social media for marketing.
Volunteer Certification Program
This presentation on using social media for volunteer recruitment was provided as part of the Florida Volunteer Administrator Certification Course, offered by the Friendship Volunteer Center at the Community Foundation of Sarasota County on March 17, 2011.
Dream conference final-presentation
Jesse DiMartino from iWatch Social presents on the importance of social media marketing for churches. He discusses how social media can triple registrations like it did for the Phoenix First Dream Conference, and how churches must clarify their brand and platform online. iWatch Social offers consulting and packages starting at $1,997 to help churches develop successful social media strategies through platforms like Facebook, Twitter and YouTube to boost attendance and outreach.
LinkedIn For Good Education Workshop July2014
The document outlines an agenda for a LinkedIn workshop for charities. It includes sessions on using LinkedIn for networking, fundraising, recruiting, and marketing. Some key tips are provided for optimizing LinkedIn profiles, engaging audiences, and recruiting talent. The document demonstrates how LinkedIn can help non-profits connect with donors, supporters, recruits and raise awareness of their causes.
Tsprasocialmediafeb2009
The document discusses the changing landscape of communications and the rise of social media. It provides examples of social media tools and argues that joining online conversations builds trust and can be tied to measurable business objectives. The document also summarizes a case study where a theme park used social media for a new ride opening, measuring success through increased online discussion and positive exit surveys. It advocates adapting to integrate social media for business objectives, customer relationships, and two-way communication.
Social Media for Job Search: What Every College Student Must Know
Graduate and undergraduate students must have a "digital presence" and place their skills, attributes, achievements on targeted social media in order to be found by headhunters and recruiters. Most important tips on helping that perfect job find you!
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YOUR CUSTOMER HAS MOVED. DO YOU KNOW WHERE? #socialsell
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Sbdc photo social
This document provides an overview of several popular social photo sharing platforms and their business uses. It summarizes engagement statistics for Facebook, Instagram, Snapchat, and Pinterest, finding that over half of internet users now upload photos online. Facebook posts containing photos receive far more engagement than other content. Instagram has over 150 million monthly users who are highly engaged. Snapchat and Pinterest also see large user bases and engagement. The document concludes with recommendations for using social photo sharing platforms for business, including understanding your audience and giving them behind-the-scenes access in a personal way.
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Cape linkedin10 2011
The document discusses how to use LinkedIn effectively for professional networking and development. It covers creating a complete LinkedIn profile with a photo, connecting with colleagues and clients, joining groups for discussions, getting recommendations, promoting your company, finding events, and researching other professionals. The key takeaway is to take the plunge and fully complete your profile and start connecting on LinkedIn to grow your professional network.
Executive briefinglinkedin6 2011
LinkedIn, the professional social network, recently began trading its shares publicly and immediately soared to a market value of more than $8 billion. Why? Because it has over 100 million professional users from 200 countries. Over 30% are C-level executives, and 69% of Fortune 500 companies use Linkedin.
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Colorado Conference on Volunteerism 2011
- 1. Strengthening Relationships through Social Media Colorado Conference on VolunteerismTuesday, March 24, 2011 Kim Mears mears:CONSULTING {digital marketing agency}
- 2. Is Social Media a Fad?
- 3. Social Media has completely changed the way we communicate with our colleagues & supporters
- 5. Let Your Volunteers Do the Talking
- 6. Promote and Align Values
- 7. Create AwarenessWhy Social Media?
- 9. Facebook is now used by 1 in every 13 people on earth
- 11. Recruit | Build Community
- 12. Engage…
- 13. Let Your Volunteers Do the Talking
- 14. AlignValues
- 15. Linkedin: Your Virtual Rolodex
- 16. Recruit | Build Community
- 17. Linkedin = Professional Development
- 18. Linkedin Events
- 20. Create Awareness
- 21. Create Awareness
- 22. Questions?
- 23. Thank You! Kim MearsMears Consulting, LLC 303.564.0494kim@mearsconsulting.comwww.mearsconsulting.com