American Fundraising Professionals Sierra NV ChapterTodd Felts
A presentation on April 20 to the American Fundraising Professionals Sierra NV Chapter by Todd Felts, an assistant professor at the University of Nevada, Reno.
This is my disposition analysis on Lonely Planet, the largest travel guide book publisher in the world. I applied Erikson Questions to see how Lonely Planet website reach out to their targeted audience and how to improve their content strategy. It is interesting that the book publisher is called "Lonely" Planet, because it could be interpreted to mean that people around the world are seeking greater connection and that travel is a way to bring people together. In fact, they don't do a good job to provide connection opportunities to their users.
Social Media Marketing A Practioner's Guidenickthorneltd
This document provides a practitioner's guide to social media marketing. It discusses various social media platforms like Facebook, Twitter, LinkedIn, blogs, communities and forums for content sharing and social bookmarking. It notes that social media marketing takes effort through posts on these platforms but should be considered due to potential benefits like increased website visitors, requests for information, new customers, lower support costs, free market research, and improved customer loyalty. The document encourages an engaged approach to social media and provides contact information for any questions.
The document discusses the hype and hope of social media for non-profit organizations. It provides tips on using social media platforms like Facebook and Twitter to build relationships with supporters and donors. The tips include focusing on your organization's brand and goals, engaging with followers by responding to posts and questions, and using different tones for different types of content like celebrating successes or asking for donations. Privacy of beneficiaries and staff should also be respected when posting photos or content from fundraising events.
Talk given by Chris Klaehn, Partner & Director of Brand Strategy, Corey McPherson Nash at the Association of Fundraising Professionals, Conference on Philanthropy.
When Warren Buffet donated the bulk of his vast fortune to the Gates Foundation, did the Gates Foundation’s donations dry up because people felt the foundation had enough money, and their money would be needed more elsewhere? Nope. The Gates Foundation donor base got bigger. Why? Because people want to be around winners. A wider and deeper donor base is built on the understanding and belief that your organization is a winning brand. Learn how to develop and communicate your 5 Top Winning Attributes and how to use this message framework to engage your audience and grow over time.
The document discusses the rise of social media and its impact on communication and business. It notes that social media has transformed people from passive content consumers to active content producers. It also suggests that social media levels the playing field for companies and can be used for lead generation, sales support, and customer service through platforms like Twitter, Facebook, and blogs.
We work hard at building our blogs and growing our social media networks. Most of us strive to provide good content and engage with our readers. We might even earn some cash from time to time from our blogs and social media channels. Why? Because readers, brands and public relations companies understand that our words mean something. That people are listening to what we have to say.
Imagine what kind of change we can make in the world if we used our social media influence for social good. Not only do we empower our readers to become advocates for the causes they care for, we also feel good about giving back.
If you have a blog and/or are active in social media, you can use your influence to spread some good. It’s easier than you think. And, no, it doesn’t involve donating lots of time and money. In this webinar, hosted by Sverve, Jennifer Barbour, chief engagement officer of Another Jennifer Blog + Writing Lab, discussed:
• Why social good deserves space in your social media channels
• Choosing a cause to write about and support
• Way to promote social good on your blog / social media
• Getting your readers involved with social good
• Social good networks to join
• Measuring your impact
American Fundraising Professionals Sierra NV ChapterTodd Felts
A presentation on April 20 to the American Fundraising Professionals Sierra NV Chapter by Todd Felts, an assistant professor at the University of Nevada, Reno.
This is my disposition analysis on Lonely Planet, the largest travel guide book publisher in the world. I applied Erikson Questions to see how Lonely Planet website reach out to their targeted audience and how to improve their content strategy. It is interesting that the book publisher is called "Lonely" Planet, because it could be interpreted to mean that people around the world are seeking greater connection and that travel is a way to bring people together. In fact, they don't do a good job to provide connection opportunities to their users.
Social Media Marketing A Practioner's Guidenickthorneltd
This document provides a practitioner's guide to social media marketing. It discusses various social media platforms like Facebook, Twitter, LinkedIn, blogs, communities and forums for content sharing and social bookmarking. It notes that social media marketing takes effort through posts on these platforms but should be considered due to potential benefits like increased website visitors, requests for information, new customers, lower support costs, free market research, and improved customer loyalty. The document encourages an engaged approach to social media and provides contact information for any questions.
The document discusses the hype and hope of social media for non-profit organizations. It provides tips on using social media platforms like Facebook and Twitter to build relationships with supporters and donors. The tips include focusing on your organization's brand and goals, engaging with followers by responding to posts and questions, and using different tones for different types of content like celebrating successes or asking for donations. Privacy of beneficiaries and staff should also be respected when posting photos or content from fundraising events.
Talk given by Chris Klaehn, Partner & Director of Brand Strategy, Corey McPherson Nash at the Association of Fundraising Professionals, Conference on Philanthropy.
When Warren Buffet donated the bulk of his vast fortune to the Gates Foundation, did the Gates Foundation’s donations dry up because people felt the foundation had enough money, and their money would be needed more elsewhere? Nope. The Gates Foundation donor base got bigger. Why? Because people want to be around winners. A wider and deeper donor base is built on the understanding and belief that your organization is a winning brand. Learn how to develop and communicate your 5 Top Winning Attributes and how to use this message framework to engage your audience and grow over time.
The document discusses the rise of social media and its impact on communication and business. It notes that social media has transformed people from passive content consumers to active content producers. It also suggests that social media levels the playing field for companies and can be used for lead generation, sales support, and customer service through platforms like Twitter, Facebook, and blogs.
We work hard at building our blogs and growing our social media networks. Most of us strive to provide good content and engage with our readers. We might even earn some cash from time to time from our blogs and social media channels. Why? Because readers, brands and public relations companies understand that our words mean something. That people are listening to what we have to say.
Imagine what kind of change we can make in the world if we used our social media influence for social good. Not only do we empower our readers to become advocates for the causes they care for, we also feel good about giving back.
If you have a blog and/or are active in social media, you can use your influence to spread some good. It’s easier than you think. And, no, it doesn’t involve donating lots of time and money. In this webinar, hosted by Sverve, Jennifer Barbour, chief engagement officer of Another Jennifer Blog + Writing Lab, discussed:
• Why social good deserves space in your social media channels
• Choosing a cause to write about and support
• Way to promote social good on your blog / social media
• Getting your readers involved with social good
• Social good networks to join
• Measuring your impact
Social Media Primer for Next Level ParticipantsEdelman
Taking It To The Next Level provides well-rounded, practical information to help businesses grow in a convenient half-day seminar, so you can go back to the office and begin to implement these great ideas. The social media primer is brought to you by Deven Nongbri (@dnongbri on Twitter).
This is a presentation given for a group of International Management Accountants in Northwest Arkansas. Helping them understand the value of social media for an organizations.
Finding Your Social Media Sweet Spot:
We'll steal ideas from B2C and B2B case studies to identify the sweet spot where what YOU want to achieve overlaps with what YOUR COMMUNITY wants. Interactive game included. Don't miss this session!
Social media was instrumental in Barack Obama becoming president through spreading his simple and memorable message of "Yes we can." A good message for social media should be short, memorable, and able to inspire people to want to spread it for you. It's important for nonprofit organizations to engage supporters on social media and build relationships in order to raise awareness for their cause and encourage sharing of their message.
Crafting a successful social media strategy!outskirtspress
The document provides an overview of a webinar on crafting a successful social media strategy for book marketing. It introduces two authors, Tom and Jessica, who hired the company to help with their social media efforts. The webinar agenda covers defining social media, how successful authors use key platforms like Facebook, Twitter, LinkedIn, YouTube and blogs, and tips for making the most of each channel. It emphasizes creating experiences for readers through social media rather than just focusing on websites. The webinar concludes with a Q&A section.
This presentation is done during Key Person of Influence under Raise Your Profile in Singapore for the first time on 13 June 2014.
Keynote Speaker: Andrew Chow
The document discusses strategies for communicating an organization's message and story to key audiences through media. It emphasizes crafting clear, concise messages and identifying compelling stories that convey the organization's goals and impact. Specific tips include developing an elevator pitch of no more than 60 seconds, focusing on who the organization is and why it exists, and finding news angles to attract media coverage.
United Way Communications Training - Des Moines, Iowa June 13 2012Christoph Trappe
The document discusses how to define and build a strong nonprofit brand, noting that a brand represents the expectations, memories, stories and relationships that influence a consumer's choice. It provides examples of well-known brand taglines and discusses how to effectively promote a nonprofit's brand through storytelling, marketing, and establishing a clear brand promise of creating community impact. The overall message is that nonprofits must define and promote their brand in order to influence consumers and achieve their mission.
We offer our definition of social media and explain how it can be most beneficial to your business. We also explain why Facebook, Twitter, and YouTube are NOT social media. (Hint: think semantics....)
This document discusses personal branding and how to strengthen one's personal brand. It defines personal branding as how others perceive you when you are not present. It advises treating yourself as a product by being powerful, authentic, consistent, visible and valuable. Developing a strong personal brand helps one differentiate themselves, maximize career potential, and get ahead. The document provides tips for assessing one's current brand, making adjustments, showcasing the brand through relationships and social media, and managing one's brand proactively and strategically.
This document discusses personal branding on social media. Personal branding is marketing oneself to others by communicating one's excellence. It involves creating profiles on social media platforms to network anytime and anywhere, working with partners, speaking for free, writing ebooks, gaining media exposure, serving charitable causes, getting awards, and monitoring how one's online presence grows over time. Personal branding is a journey of developing one's personal brand through various online and offline activities to become a thought leader and gain recognition.
The document discusses social selling as a must-have skill for salespeople. It notes that 60% of senior executives use social media to influence buying decisions and 57% of the buying process is now completed before engaging a sales rep. It then outlines how buyers now behave online by self-educating, having more people involved in the buying process, and going through different stages when committing to a purchase. The document advocates for social selling skills like building personal profiles, joining discussions, sharing content, engaging prospects, and connecting to influencers in order to reach decision makers earlier, build relationships, and influence the buying process. It provides examples of what great social selling looks like and emphasizes the need for sales leaders to help salespeople learn social
A lunchtime presentation on how news has changed, how nonprofits have adapted, and what the future may hold for Association for Women in Communications at Madison, Wisc's Edgewater Hotel.
There are lots of avenues for communication with most teams already. What we need to improve is the quality of the communication we have.
This presentation looks at two methods + models for considering communication and delivering high quality feedback.
1) 1st and 2nd Thessalonians focus on Christ's second coming, providing encouragement, comfort, and a warning to live holy lives. 2) Paul founded the church in Thessalonica during his second missionary journey and sent this letter from Corinth to encourage the persecuted church to remain steadfast. 3) The letter teaches on holiness, love, diligence, hope, and obedience as they await Christ's return, ending with a prayer for their sanctification.
The document provides an overview and outline of the biblical book of 2 Thessalonians. It discusses that Paul wrote the letter to encourage the church in Thessalonica and correct false teachings about the second coming of Christ. Key points include that Jesus will not return until a great falling away and the man of lawlessness is revealed. Paul encourages the believers to continue working, waiting, praying and watching until Christ's return.
The document provides guidance on effective communication strategies to promote an organization called the Alliance for Research in Chicago Communities (ARCC). It emphasizes using stories and metaphors to engage audiences and convey key messages in concise elevator speeches. The document outlines determining goals, target audiences, and crafting compelling messages that highlight what's in it for others (WIFM) to learn about and support an organization's work.
Social Media Primer for Next Level ParticipantsEdelman
Taking It To The Next Level provides well-rounded, practical information to help businesses grow in a convenient half-day seminar, so you can go back to the office and begin to implement these great ideas. The social media primer is brought to you by Deven Nongbri (@dnongbri on Twitter).
This is a presentation given for a group of International Management Accountants in Northwest Arkansas. Helping them understand the value of social media for an organizations.
Finding Your Social Media Sweet Spot:
We'll steal ideas from B2C and B2B case studies to identify the sweet spot where what YOU want to achieve overlaps with what YOUR COMMUNITY wants. Interactive game included. Don't miss this session!
Social media was instrumental in Barack Obama becoming president through spreading his simple and memorable message of "Yes we can." A good message for social media should be short, memorable, and able to inspire people to want to spread it for you. It's important for nonprofit organizations to engage supporters on social media and build relationships in order to raise awareness for their cause and encourage sharing of their message.
Crafting a successful social media strategy!outskirtspress
The document provides an overview of a webinar on crafting a successful social media strategy for book marketing. It introduces two authors, Tom and Jessica, who hired the company to help with their social media efforts. The webinar agenda covers defining social media, how successful authors use key platforms like Facebook, Twitter, LinkedIn, YouTube and blogs, and tips for making the most of each channel. It emphasizes creating experiences for readers through social media rather than just focusing on websites. The webinar concludes with a Q&A section.
This presentation is done during Key Person of Influence under Raise Your Profile in Singapore for the first time on 13 June 2014.
Keynote Speaker: Andrew Chow
The document discusses strategies for communicating an organization's message and story to key audiences through media. It emphasizes crafting clear, concise messages and identifying compelling stories that convey the organization's goals and impact. Specific tips include developing an elevator pitch of no more than 60 seconds, focusing on who the organization is and why it exists, and finding news angles to attract media coverage.
United Way Communications Training - Des Moines, Iowa June 13 2012Christoph Trappe
The document discusses how to define and build a strong nonprofit brand, noting that a brand represents the expectations, memories, stories and relationships that influence a consumer's choice. It provides examples of well-known brand taglines and discusses how to effectively promote a nonprofit's brand through storytelling, marketing, and establishing a clear brand promise of creating community impact. The overall message is that nonprofits must define and promote their brand in order to influence consumers and achieve their mission.
We offer our definition of social media and explain how it can be most beneficial to your business. We also explain why Facebook, Twitter, and YouTube are NOT social media. (Hint: think semantics....)
This document discusses personal branding and how to strengthen one's personal brand. It defines personal branding as how others perceive you when you are not present. It advises treating yourself as a product by being powerful, authentic, consistent, visible and valuable. Developing a strong personal brand helps one differentiate themselves, maximize career potential, and get ahead. The document provides tips for assessing one's current brand, making adjustments, showcasing the brand through relationships and social media, and managing one's brand proactively and strategically.
This document discusses personal branding on social media. Personal branding is marketing oneself to others by communicating one's excellence. It involves creating profiles on social media platforms to network anytime and anywhere, working with partners, speaking for free, writing ebooks, gaining media exposure, serving charitable causes, getting awards, and monitoring how one's online presence grows over time. Personal branding is a journey of developing one's personal brand through various online and offline activities to become a thought leader and gain recognition.
The document discusses social selling as a must-have skill for salespeople. It notes that 60% of senior executives use social media to influence buying decisions and 57% of the buying process is now completed before engaging a sales rep. It then outlines how buyers now behave online by self-educating, having more people involved in the buying process, and going through different stages when committing to a purchase. The document advocates for social selling skills like building personal profiles, joining discussions, sharing content, engaging prospects, and connecting to influencers in order to reach decision makers earlier, build relationships, and influence the buying process. It provides examples of what great social selling looks like and emphasizes the need for sales leaders to help salespeople learn social
A lunchtime presentation on how news has changed, how nonprofits have adapted, and what the future may hold for Association for Women in Communications at Madison, Wisc's Edgewater Hotel.
There are lots of avenues for communication with most teams already. What we need to improve is the quality of the communication we have.
This presentation looks at two methods + models for considering communication and delivering high quality feedback.
1) 1st and 2nd Thessalonians focus on Christ's second coming, providing encouragement, comfort, and a warning to live holy lives. 2) Paul founded the church in Thessalonica during his second missionary journey and sent this letter from Corinth to encourage the persecuted church to remain steadfast. 3) The letter teaches on holiness, love, diligence, hope, and obedience as they await Christ's return, ending with a prayer for their sanctification.
The document provides an overview and outline of the biblical book of 2 Thessalonians. It discusses that Paul wrote the letter to encourage the church in Thessalonica and correct false teachings about the second coming of Christ. Key points include that Jesus will not return until a great falling away and the man of lawlessness is revealed. Paul encourages the believers to continue working, waiting, praying and watching until Christ's return.
The document provides guidance on effective communication strategies to promote an organization called the Alliance for Research in Chicago Communities (ARCC). It emphasizes using stories and metaphors to engage audiences and convey key messages in concise elevator speeches. The document outlines determining goals, target audiences, and crafting compelling messages that highlight what's in it for others (WIFM) to learn about and support an organization's work.
Dokumen tersebut membahas tentang pentingnya pendidikan online dan blog. Disebutkan bahwa blog dapat meningkatkan layanan kepada publik, transparansi lembaga, dan komunikasi tanpa batasan. Blog juga dapat memberikan kesempatan untuk mendapat dukungan publik, kepercayaan publik, dan umpan balik publik.
Dokumen tersebut merupakan permintaan informasi secara tertulis dari sebuah lembaga kepada Kementerian Komunikasi dan Informatika mengenai Trust+, yaitu unit kerja pemerintah yang menentukan situs-situs yang boleh atau dilarang diakses oleh publik di Indonesia. Permintaan informasi tersebut mencakup 10 pertanyaan seputar misi, personel, prosedur operasi, dan transparansi dari Trust+.
The document discusses test planning for automated testing using QuickTest. It provides guidance on extracting necessary information from test cases, distinguishing different types of test data, and identifying strategies for creating test data. The key steps are to:
1. Gather relevant test information such as user actions, expected results, and valid data.
2. Determine the types of data needed - master, input, or prepared data - and strategies for obtaining them.
3. Prepare for automated testing by verifying the application and test case steps before recording tests.
The document provides instructions for drawing a diagram to represent the phases of the moon as seen from Earth over 8 nights. Students are told to draw 8 small circles representing the moon's position in its orbit around Earth below a drawing of the sun. Labels are included for each phase from new moon to full moon to help identify the waxing and waning patterns of the moon's illumination.
The documents summarize bell ringer assignments from an Earth and Environmental Science class. The assignments covered topics like the chemical formula of water, phases of matter, cloud formation, and mountain weather patterns. Students were asked to define terms, describe diagrams, write paragraphs summarizing concepts, and identify types of cloud images. The documents provide examples of daily warm-up questions, responses, and brief lectures on various environmental science topics.
This presentation was given as part of the library's 2009 Nonprofit Week. It gives a basic overview of several social networking websites and shows how nonprofits can use them to get the word out about their organizations and the services they provide.
The document provides an overview of social networking and how non-profits can leverage it for fundraising and engagement. It discusses how fundraising is moving online, the importance of understanding audiences, and strategies like using personal stories, contests, and tools that allow supporters to fundraise through their own networks. Specific action items recommended include getting an online presence, listening to audiences, focusing on their values, and giving supporters ways to speak for the cause in their own social networks.
This document summarizes key points about social networking and online fundraising. It discusses how social networking allows anyone to share information and collaborate online. It emphasizes listening to audiences and engaging them where they are online through tools like badges and contests. Nonprofits are encouraged to give supporters ways to promote the cause through their own networks and relinquish some control of messaging to passionate volunteers.
How to Really Get Heard - Champaign University Y 11-3-2009newstips
A quick 2-hour overview of nonprofit communications strategy, pitching old-school, social media the news and us, and some very quick and dirty spokesperson tips.
A presentation for Jewish early childhood task forces in Westchester working in an initiative called "Gateways to Engagement." Geared towards the idea of making your own social media space more engaging through being more transparent, authentic, and intentional.
Social Media for Nonprofits | National Philanthropy Day ConferenceWahine Media
This document discusses strategies for using social media effectively for nonprofits. It highlights how the Ice Bucket Challenge raised millions for ALS by going viral on social media. It provides tips on choosing platforms based on your audience, creating engaging content through storytelling, balancing promotional and engaging posts, responding to users, and using hashtags and metrics to measure success. It emphasizes that social media requires dedicated staff or an agency to see big results.
Drawing on recent research and work with both journalists and nonprofits, this session looked at how nonprofit communications strategy looks when it is updated for the Web 2.0 world. Not only do the old rules of goal, audience, message work like the did before--they actually work better online than they did back in the good old days (ie a couple years ago).
An introduction to the value of social media in the world of aquatics programming. This presentation and information will be useful for people starting in social media for work - the information is high level and provides a start for further exploration.
This document discusses how NPOs can use social media to address funding challenges. It notes that traditional fundraising channels are less effective and government funding is uncertain, making it a tough economic environment for NPOs. However, social media provides opportunities for NPOs, as evidenced by President Obama's successful use of social media in his campaigns to engage many individuals who contributed smaller donations but ultimately raised large sums. The document advocates that NPOs can adapt to the changing environment by creating a social media plan to engage supporters and start online movements, following the example of successful social media strategies that organizations like Obama's used.
This document summarizes a presentation about using social media for equine assisted organizations. It discusses what social media is, common objections to using it, and guidelines for an effective social media strategy. The presentation recommends establishing objectives, choosing key platforms like Facebook and Twitter, dedicating staff time, integrating social media into your website and blog, engaging followers by asking questions and responding promptly, and monitoring insights. It provides examples from the speaker's organization and advises organizations to claim their voice in online conversations through social media.
CRS social networking presentation bridge conference_07_2010Laura Durington
This document summarizes a presentation about Catholic Relief Services' social networking strategy. It discusses why social networking is important for non-profits, providing examples of how popular sites like Facebook and YouTube are. It then outlines CRS' goals for using social networking to engage supporters and raise awareness. Specific examples from Haiti relief efforts that used social networking successfully are also summarized.
A discussion of ways in which nonprofit organizations can anticipate using tools and techniques like Smart segmentation, data mining, marketing automation, crowdfunding and emerging platforms like Snapchat & Vine in the near future.
Join The Social Media Movement - the Importance, Power and Potential of Socia...Jordan Viator Slabaugh
How to embrace social media for nonrprofit organizations - social networking benchmarks for nonprofits, organization case studies on fundraising and advocacy and the tools and tips to monitoring your social media efforts.
Presentation to first year students of Columbia University's GSB on February 18, 2008 that covers some common advertising pitfalls, brand building principles, and ESPN case studies. Make sure you click the middle of the slides for hyperlinks to videos. (Mostly in full image slides)
Arts Summit: New Arts Leaders and Nonprofits in a time of social mediaBeth Kanter
The document discusses best practices for nonprofits using social media. It recommends that nonprofits first assess their audience and objectives before engaging in social media. When using social media, nonprofits should focus on building relationships, providing rewards and cultivating reciprocity. The document also emphasizes using stories, humor and creating a sense of urgency to engage supporters through social media fundraising campaigns.
1) Participatory media refers to media that allows everyone to participate in content creation and conversation through things like comments, forums, and blogs.
2) The presenter discusses their experience with participatory media on the website IBNLive.com, which pushed user comments and introduced blogging and podcasts to allow more participation.
3) Challenges with participatory media include that it is difficult to scale due to resource needs, advertisers dislike unpredictable content, and legal issues can arise from user comments.
This document provides tips and guidance for developing skills as an organizational spokesperson. It discusses the importance of clear messaging to different audiences and outlines strategies for crafting effective messages including having simple, personal, and urgent messages that call audiences to action. Interviewing tips are provided such as practicing responses, staying on message, and using bridging techniques. Guidance is also given for packaging and pitching stories to reporters, including following the five Ws and addressing newsworthiness. The overall document aims to help spokespeople effectively communicate their organization's goals, messages, and stories to outside audiences.
This document discusses the importance of crafting effective stories and messages for audiences. It emphasizes that facts alone are meaningless, and people understand new information based on what they already know and believe. As such, organizations should develop two core stories: who they are and why they exist. The document also provides guidance on crafting elevator speeches that succinctly introduce an organization in under a minute by focusing on the problem being addressed, the organization's solution, and the benefits provided.
El documento ofrece consejos para crear un discurso elevador efectivo, incluyendo presentarse a uno mismo, describir un problema, explicar cómo la organización lo resuelve, y utilizar una metáfora para ilustrar los beneficios de su trabajo. Recomienda enfocarse en las características, beneficios y una comparación memorable para conectar con la audiencia.
How to Get Heard - for Youth Connection Charter Schoolnewstips
This document provides tips for effectively communicating your work to others. It discusses crafting an elevator speech to concisely introduce yourself and your work in under 2 minutes by highlighting a problem, your solution, and the benefits. It also outlines 6 types of media stories that could engage audiences and recommends identifying a problem, solution, or conflict to craft compelling messages about your work. The document stresses the importance of telling stories and using metaphors to make your work more familiar and memorable to others.
This document provides best practices and etiquette for using Twitter. It discusses how Twitter can be used to further an organization's mission by building community and sharing information quickly. Key tips include being human, following interesting people, and engaging with others by retweeting great content rather than just dropping links. Examples are given of organizations successfully using Twitter, including the American Red Cross and Salvation Army.
Welcome To Social Media - Chicago Department Public Healthnewstips
The Chicago Department of Public Health asked CMW to work with Public Health Partnership affiliates in two sessions today and again April 5. Session 1 focused on strategy and listening, with Twitter as our featured tool. (Twitter workshop is posted separately).
Two-hour workshop for Chicago Cabaret Professionals group of singers seeking to improve their communications strategy and planning, pitching, press release writing, and giving good email.
slides from several presenters on using social media in a hands-on way for nonprofits and grassroots folks.
A production of the Office of LGBT Health and the Office of Substance Abuse and Tobacco Control Programs at the Chicago Department of Public Health in collaboration with the National LGBT Tobacco Control Network.
Kind of your standard, what do all those tools do kind of workshop geared for nonprofit fundraisers, this opens with an overview of tweetups, platforms, competitions, and causes.
Communications Network Social Media Game presentationnewstips
Playing the social media game, created by Beth Kanter and David Wilcox and here remixed by Community Media Workshop can help with social media adoption and thinking through how to integrate Web 2.0 tools into your overall communications work. (hint: download the cards here: bit.ly/15IB3g)
This document outlines tips and strategies for effective presentations. It discusses structuring a presentation around 3 key messages to convey, using stories to engage audiences, and crafting elevator speeches. Design principles like contrast, repetition and alignment are covered. The document also provides advice on overcoming nerves, handling questions, using transitions like "for instance", and the importance of practice. The overall message is on distilling messages, engaging audiences visually and verbally, and feeling comfortable delivering presentations.
The Communications Audit: Nonprofit Communications Strategynewstips
This document discusses communications audits and planning. It provides tips for conducting audits, including:
1) Audits should be like scavenger hunts where you have a list of what to look for, not like hide and seek where you don't know what you're looking for.
2) You should listen and engage with constituents all the time, not just during formal audits.
3) Consider doing a bigger audit when major changes happen or new priorities emerge.
The document summarizes Community Media Workshop, a nonprofit organization founded in 1989 that provides training and resources to over 2,000 nonprofit communicators per year with a $700,000 budget. It lists the board members and awards received, describes their mission to diversify voices in the news and projects like e-notes, NPCommunicator, and Community Media Summit. It also shows registration sources for workshops and quotes Seth Godin about using new tools to support organizational change rather than just existing structures.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Leveraging Generative AI to Drive Nonprofit InnovationTechSoup
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
The chapter Lifelines of National Economy in Class 10 Geography focuses on the various modes of transportation and communication that play a vital role in the economic development of a country. These lifelines are crucial for the movement of goods, services, and people, thereby connecting different regions and promoting economic activities.
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
1. Developing and Delivering the Message Iran, Tehran, The Green Vicrtory Sign by Hamed Saber from flickr Saturday, June 27 Gordon Mayer, vp Community Media Workshop Union Communications Conference, @ Univ. of Ilinois
2. What would you tell President Obama about your work if you crossed paths jogging?
18. More tips on our home page: www.newstips.org Learn more at the blog: www .communitymediaworkshop.org Join our network at www .nonprofitcommunicators.ning.com Gordon Mayer, [email_address] org 312-369-7722 Thank you!
Editor's Notes
Goals: to help participants learn to polish their presentations and give them an edge
CMW-Crossroads Messaging Justice May 30, 2008
The difference between the known situation—and the known situation organized. Notice that what gets left out is almost more important than what is still in the picture! CMW-Springboard Aug. 14, 2008
CMW-Crossroads Messaging Justice May 30, 2008 Strategy=goal Getting the boss in the news is not a strategy Three rules Communications is a cost center not a profit center Thank god for the Internet!
CMW-Crossroads Messaging Justice May 30, 2008
CMW-Crossroads Messaging Justice May 30, 2008
CMW-Crossroads Messaging Justice May 30, 2008 Facts are important, and it’s crucial to have them right. But they’re meaningless People receive every message in terms of what they already know and believe. Meaning comes from the story. Facts illustrate the story
CMW-Crossroads Messaging Justice May 30, 2008 Grow donor base; Build awareness of our organization; Influence public policy, social justice, human rights issues; Recruit new clients & customers; Pass legislation; Often presentation goals are classified as persuade, inform, or sell
CMW-Crossroads Messaging Justice May 30, 2008 Go deep, not broad—in other words, you want to imagine who are you speaking to? What matters to them? We talk about the most popular radio station in the world—WIFM—What’s In It For Me?--You know you have a good sense of your audience when you can answer that question for them. For example: policymakers, students, a supervisor, elected officials.
1-10-2008 page Can we state it in one or two sentences? Does our media work & publicity reflect this message? Can a visual image convey this message? What stories convey this message? Use the same message for all audiences—can change the words but same basic meaning. (not “it depends who I’m talking to”)
Identifying a Problem Finding a Solution Creating a Conflict Making a Fresh Start Doing Something New Doing Something Unusual
CMW Gary Life Education Initiative 8-4-08 Sue’s advice on types of stories you might want to tell Think of these as subtitles as you organize your stories: Imagine Your Audience How We Began/Who Influenced; Us/Founders; Obstacles Faced and Problems Solved; Where I Got This Idea; Examples—specific people; Values in Action Before we came on the scene/ After we did our thing; Accomplishments, Victories, Feeling good!
CMW-Crossroads Messaging Justice May 30, 2008 Stories matter even more on the Web…. Facebook, twitter, all about what you share… and what’s in it for me! Reciprocity story of jessica halem