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Merchant Giving Project

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WHO IS YOUR AUDIENCE? SMALL BUSINESSES CHARITIES • Use your services • Benefit From • Need to Find Out Using Product • Want a Trusted • Recommend Product Services • Create Positive Stories
FACEBOOK Positives • Great Information • Informative Messages • Relevant Material Negatives • Update Schedule • More Robust Content • Unidentifiable Goal • More Stories
TWITTER Positives • Base Established • Aesthetically Pleasing • Easy to Remember Handle Negatives • 6 Followers/ 8 Tweets • No Interaction • Infrequent Updates
LINKEDIN Positives • Quality Content • Updated Negatives • Needs More Followers • Needs More Profile Links
WEBSITE Positives • Robust • Well Written • Money Raised Updates Negatives • Needs Story • More photos • Needs a video (i.e http://bit.ly/PKTvus)
WEBSITE • Add Additional Social Media Plugins To Site LinkedIn • Increase News Facebook Twitter Tab Updates Website Content
TWITTER, FACEBOOK, LINKEDIN • Update More Often Facebook • Add plug-ins to Emails • Add Story LinkedIn Twitter
YELP • Add a Yelp Page • Listen to Your Audience • Give Your Audience a Place to Speak
YOUTUBE • Add a Channel • Simple Videos • Enhances Story
CAMPAIGN • 3 Month Campaign Clear Objectives Proper Planning Consistent And Clear Content • 1 Month Trial  3 Month Commitment After
Merchant Giving Project

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Merchant Giving Project

  • 1.
  • 2.
  • 3. WHO IS YOUR AUDIENCE? SMALL BUSINESSES CHARITIES • Use your services • Benefit From • Need to Find Out Using Product • Want a Trusted • Recommend Product Services • Create Positive Stories
  • 4.
  • 5. FACEBOOK Positives • Great Information • Informative Messages • Relevant Material Negatives • Update Schedule • More Robust Content • Unidentifiable Goal • More Stories
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  • 7. LINKEDIN Positives • Quality Content • Updated Negatives • Needs More Followers • Needs More Profile Links
  • 8. WEBSITE Positives • Robust • Well Written • Money Raised Updates Negatives • Needs Story • More photos • Needs a video (i.e http://bit.ly/PKTvus)
  • 9.
  • 10. WEBSITE • Add Additional Social Media Plugins To Site LinkedIn • Increase News Facebook Twitter Tab Updates Website Content
  • 11. TWITTER, FACEBOOK, LINKEDIN • Update More Often Facebook • Add plug-ins to Emails • Add Story LinkedIn Twitter
  • 12. YELP • Add a Yelp Page • Listen to Your Audience • Give Your Audience a Place to Speak
  • 13. YOUTUBE • Add a Channel • Simple Videos • Enhances Story
  • 14.
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